linkein: how to attract and engage millennial talent

How to Attract and Engage Millennial Talent

Today’s speaker

Jo ChowMedia Account Manager

Game time @

Kahoot.it

Baby Boomers1945-1960 (age 56-71)

Gen X1961-1980 (age 36-55)

Gen Y (Millennials)1981-1995 (age 21-35)

Follow your company on social media 12% 18% 22% Source:

Barclays, University of Liverpool,LinkedIn 2016 Talent Trends Report

behavior and expectations are different amongst social platforms

Most of graduates switch jobs within their initial three years of employment and more than one-third switch jobs two or

more times during the same period.

Are you a candidate first business?

ProgressiveRecruitment

Candidate First

“Let me help you understand us”

TraditionalRecruitment

Company First

“Why do you want to work for me?”

Build Engage Recruit

How do our clients achieve success on LinkedIn

Proactively reach out passive candidates

Company Pages

Groups

Home Page

Other Profiles

Build

Engage your targeted candidates with customized contentEngage

IDA Singapore - Tech Associates Campaign

Showcase your employer brand in the customized career hub

Tricor Services Limited Graduates Career Page

AIA HK Internship Career Page

HSBC APAC Graduates Career Page

Engage

Leverage your employees’ connection to make good referrals

Make referrals from your connection

Recruit

Personalize your message and convert qualified candidates into hires

IDA Singapore - Tech Associates Campaign

Microsoft - MBA Graduates Campaign

Recruit

Build Engage Recruit

Easier to hire your targeted candidates with strong employer brand and engagement

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