lydia o'neill : portfolio 2013

LYDIA O’NEILL : DESIGN FOR INDUSTRY

SKILLS : Research & Testing: Trendforecasting & Reports: Adobe CS6 Suite: Photography, Film & Editing

Observing human behaviour

RSPB Birdbox competion exhibition

Non-Literal Form model

A passion for Design has lead me to inquisitively observe and become inspired by the environment around me. From the very first project, it was clear to me that the most enjoyable and inspiring part of the design process was the initial research, uncovering exciting and creative information to drive my design from concept to finish.Now into my third year of Design for Industry (BA), I feel I have gained the skills and knowledge I need to translate meaningful research into thoughtfull, functional designs.

My enthusiasm for design has pushed me to become a driven and hard-working individual, eager to learn and progress. Keeping up to date in current affairs through exhibitions, blogs and magazines has become a hobby, not a chore. It’s helped spark my curiosity; finding enjoyment in placing myself in different situations in a hope to gain an insight into different cultures, human behaviour and ideas. I lead an active lifestyle and have become used to a fast pace of life, and would hope to be part of an energetic environment that would keep me on my toes.

In the near future I hope to be actively involved in projects which are driven by research and community. I aim to use my skills and experiences to create intuitive, sensitive and though-provoking designs which enhance our day to day life, however small.

ContactLydia O’Neill07595249802London, E11 2NTlydia.oneill@hotmail.co.uk

Design for Industry (BA)2010-2014Northumbria UniversityNewcastle, NE2 3HN

Editiorial A s s i s t a n t Summer 2012

BIRDHOUSE :

The birdhouse has been designed to merge what symbolises ‘home’ to people and nature. By incorporating a plant pot, it provides another feature for the user to interact with, as well as providing the birds with the camouflage they seek for when searching for the perfect nest. The simple design makes the birdhouse easy to use and clean. With a clear perspex window separating the plant pot from the birds nest, it allows the user to tend the plant and check the nest without disturbing the birds.

security. growth. materials. warmth.

Sensory marketingOlfactory brandingMedical treatmentOlfactory interface

A Live project with Phillips Innovation Lab into the power of scent and how it can be used to enhance our experiences. Future trends

THE NEW EVERYdAY :

of emotional memories are triggered by scent

The more senses addressed : the better the message staying power : the stronger the experience

“i personally

find this

research

very

internesting”Gavin Proctor, Design Manager for Philips

LAVENDER

STRAWBERRIES

mint

75%

LEARNS YOUR HABITSKNOWS YOUR SCHEDULE

WHAT IF. . .?You could capture smells?You could create and share your own signiture scent?There was a database/store of downloadable scents?

Research shows that smells

can lift our moods by 40%,

Our sense of smell is often overshadowed by our other senses, but the power of scent over our everyday lives should not be ignored.

The olfactory device celebrates the power of scent by releasing essential oils which have been proven to enhance your mood and experience. Unlike other aromatherapy devices , ROMA fits into your everyday schedule without you having to do the work.

In partnership with your smartphone, ROMA’s application syncs with your day to day schedule, allowing the device to make intelligent decisions on which aroma would best enhance your mood depending on where you are in your day. Over time the app begins to learn more about you, from your lifestyle to your habits, helping ROMA create a unique scent timetable to suit your every desire.

RESEARCHNON LITERAL PRODUCT :

As a source of inspiration, I explored the theme of society’s constant need to make things ‘click into place’ both metaphorically and physically. I used these ‘urges’ to create a product interaction that draws the user to want to touch, slide and play with the form.I played with the idea of encapsulated electronics; with society always wanting the next new electronic device.

live project : Bowers and Wilkins brief to create concepts for a portable music device

A truly portable device with the same wwwwsound quality you would expect from Bowers and Wilkins.

Concept 1 :

The portable speaker has been designed with masculine and feminine tastes in mind. The elegant and simple design incorporates a single dial to adjust volume and change track.

CONCEPT 2 :

UNIVERSAl CANE : HiTCH has been designed as an antidote to passive design in disability products, eliminating the stigma against walking sticks, ridding the ‘aid’ status with a universal cane that considers form as much as function.

the original rules of behaviour in coffee houses

Recapture

1650 1750 1850 1950 2012

QUALITIVE

RESEARCH

DESIGN PROPOSAL - Interactive community board

Community boards are found in all of the cafes and are very popular with customers (as outlined in research and ob-servation). On many occassions the boards are overflowing with post.

- Shows a clear interest in events, news, facilities etc. within the community- Acts as a middle man between the larder and the rest of the area.- Provides a platform for individuals to reach out to rest of community that they share.

In Collaboration with London based Coffee chain The Larder, this project investigates into British coffee Culture, exploring ways to recapture the original rules of behaviour in coffee shops and adapting these into tangible ideas which encourage community across The Larder cafes.

touch points

AFTER

BEFORE DURING AFTER

“A fun and simple

way to learn more

about the people

I pass everyday”Frances cowling, 63

traditionalholisticauthentichonest

LIVE PROJECTs :MAMAS & PAPAS

LIVE PROJECTs :MAMAS & PAPAS

including :

LYDIA O’NEILL : DESIGN FOR INDUSTRY