make morocco
Post on 24-May-2015
396 Views
Preview:
TRANSCRIPT
Make MoroccoMore than a song or movie
The Long TailEmpower local entrepreneurship with
Hackathons - Industry Challenges
Ever pattern tells a storyWhat is the taxonomy - what is the ontology?
Ontology =Refers to things that have a rich and formal logic-based
language for specifying meaning of the terms
Taxonomy =
A taxonomy is a collection of controlled vocabulary terms organized into a hierarchical
structure
http://goo.gl/4p3lsi
It’s a unique and hidden
wonder4 Cultures at peace
The world doesn't know it
The art shows it
It’s an Interwoven history
IP Protection• Execution is critical to
support the designation
• World trade bodies need to see “ownership” to support “authorship”
• Technology can reclaim the authenticity
• Technology can maintain validity
• 2 examples on what to do!
Challenge individuals to create new solutions
to old problems
Big Data - Visualize value
• Balance supply with demand
• Build awareness through authenticity
• Educate on the values of unique craftsmanship “signatures”
• Facilitate valid data sources to international resources e.g. Google
• Be with the trends not behind them - Why was the YSL movie never mentioned while on tour?
Movies Inspire travel
3 D Printing• Patters and methods are
required for the new technologies
• 3D printing needs supply - valid supply
• It’s already happening, to be a victim
• It can be new and creative
• It can be an application, format, or tool set
Learning from Brands: The Rise, the Fall and the
Comeback• Tea - Morocco missed the boat
• The rise and fall of the bubble tea story is one of the best case studies we ever heard in Singapore’s business history - http://goo.gl/EPXxF9
• Books and guides lack focus -
• Maryam Montaque - Marrakesh by Design
• Movies - YSL missed the cross branding http://goo.gl/p0Vyco
What do to…?• Inspire a new generation to adapt
• Create data and tools that feed the world
• Create ontologies and taxonomies to rationalize the local context for the world
• capture value in applications
• validate authenticity through a consorted effort
• Be ahead of the next resurgence
Seed ideas• An open data set of images cataloged and indexed for
use by others.
• New phone camera applications that can photo verify authentic works
• Big data projects that anticipate events that would effect product launches, branding and market demand. - See the top 100 movies that effected GDP - http://goo.gl/LrLIiI
• 3D printing mastering files
• Fraud detection and new methods of imbedding them in cultural craft works
top related