marcel gajdoš, country manager slovakia and the czech ...€¦ · visa cards in europe; 3.4m visa...
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Banking and Insurance Forum 2016
Payment opportunities in post-regulated world
Marcel Gajdoš, Country manager Slovakia and the Czech Republic, Visa Europe
Agenda
• Overview of Payments Ecosystem
• Acceptance Challenges
• Opportunities to Accelerate Payments
High levels of electronic payment acceptance are critical to reducing cash usage
Acceptance expands from “entry” categories to a “tipping point” where card payments become ubiquitous
Source: Euromontior, Passport (2015), 2014 data, straight averages.
Globally, the advancement of electronic
payments is occurring at widely varying rates
Overview of Payments Ecosystem
Payments in Slovakia
4
€1 from€5.70 in Europe;€1 from€9 in Slovakia
522m Visa cards in Europe; 3.4m Visa cards in Slovakia (all contactless)
Nárast tržiebAll cards
Ratio of card transactions at merchants to all
card transactions
Ratio of card value at merchants to total card
value
73%
35%
• IP-enabled
terminals
• New products
and solutions via
the cloud
• Reach new merchant segments
• Allow greater flexibility in checkout process
• Support new or underserved merchant segments
• Offer promise in developing markets
• Increased real-
time transaction
monitoring
• Better
identification of
high-risk
customers
Transformation
of POS
Payment
experience
Contactless
acceptance
Mobile
acceptance
Payment
facilitators
Improved risk
management
• Growth of NFC phones and contactless cards
• Expansion of acceptance into new categories
• Tokenization improves security of data storage
• “Card-on-file” and in-app purchases lower friction
Recent developments are driving the
expansion of electronic payment acceptance
Overview of Payments Ecosystem
Regulatory & Market Support
Increased Investment Opportunities
New Technologies & Channels
Government policies to incent and promote electronic payment
acceptance
Market-driven programs to increase collaboration and investment in new
acceptance
Use of new technologies to add value to payment acceptance for merchants
and consumers
Three key types of policy levers have
successfully grown acceptance globally
Opportunities to Accelerate Payments
Government policies to incent and
promote electronic payment
acceptance
Merchant incentives
Program Examples
Regulation of market
economics
• Subsidized POS terminals
• Tax reductions for using electronic payments
• Merchant Discount Rate (MDR/MSF) caps and regulation
• Interchange Reimbursement Fee (IRF) caps and regulation
• Regulation of payment network pricing policies and rules
• VAT reductions
• Income tax reductions
• Lotteries
• Taxes and limits on cash
• Mandate electronic payments
• Acceptance of electronic payments, including taxes and transit
• Electronic distribution of social benefits
Merchant Incentives
Consumer incentives
Disincentives for cash
Government adoption of
electronic payments
Regulatory & Market Support
Opportunities to Accelerate Payments
Use of new technologies to
add value to payment
acceptance for merchants and
consumers
Program Examples
• New modes of access
• Contactless
• Mobile solutions – QR codes, NFC
• “Card-on-file” payments – convenient, secure storage
• Internet of Things
• Low-cost acceptance technology and servicing
• Mobile POS (mPOS)
• Focus on commerce enablement
• Biometric authentication for mobile wallets
• “One-click” purchase
• Enhancing merchant security
• Tokenization
• Fraud detection and management
New platforms for
payment and
acceptance
Enhancing and securing
the customer
experience
New Technologies & Channels
Opportunities to Accelerate Payments
NFC Proximity Payment
Targeted Promotions
(geo-located, data based)
Value Added Services(e.g. Item Search & Price Check)
Closed Loop Proximity Payment
(e.g. Starbucks)
Card on File
(e.g. Amazon 1-Click)
Payment Controls
Mobile notifications, alerts & information
services
Mobile and technology are driving a transformation in banking
& payments
Mobile Banking ( statements, deposits, ACH
payments & transfers)
PayPal
Cardless ATM WithdrawalP2P Money Transfer
Post Purchase Transaction Management
(e.g.. Instalments, Receipts & Warranties)
‘In-App’ Payments
(e.g. Apple Pay)
Identity Services (authentication)
Digital Wallets Tokenization
Cryptocurrencies and Blockchain
Cross selling
mPOS(mobile acceptance)
A service to connect an issuer to all token requestors,
for all devices and channels, with one connection to Visa
Visa Token Service - Scope
Device/Channel Token Requestor IssuerVisa Token ServiceToken TypeDomain Controls
Wallet-bound
Device-bound
Entity-bound
ESE
CBP
Merchant
& Many Others
COF
ESE- embedded secure element, CBP- cloud based payment, COF- card on file
Is our Core, global platform capability for enabling new digital payment experiences
Europe
Payment Token
Service
Global
Secure
Minimises
ecosystem
impact
Supports new
participation
Standards based
& Interoperable
Enables new
channels
€
Europe
Digital Enablement
Program
No
Bi-laterals
No-cost Commercial framework
Single Interconnect
Brand standards
Consumer data
protections
Visa’s Digital Enablement Program and Token Service
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