margaret kelly chief executive officer, re/max october 6, 2010
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Margaret KellyChief Executive Officer, RE/MAX
October 6, 2010
Market Outlook
What’s going on?
The Economy…
Nonfarm Payroll Employmentand Unemployment
GDP
US Existing Home Sales
Source: National Association of REALTORS®
Seasonally Adjusted Annual Rate
Total Loan Balance Resets
We are here
Visible vs. Pending Inventory
Positives► RE/MAX Strength
vs. The Competition in 2009vs. The Competition in 2009Transaction
Sides Per U.S. AgentTotal U.S.
Transaction Sides Number
of CountriesNumber of Offices
WorldwideNumber of Agents
Worldwide
13.5 812,056 79 6,414 92,071
7.3 650,229 49 3,264 96,689
6.5 117,196 46 2,600 29,562
5.9 318,600 7 1,885 55,700
5.6 438,422 67 7,711 116,985
5.1 385,005 2 697 76,688
3.5 33,949 38 500 10,641
2.3 9,704 1 103 4,290
This chart of national real estate franchise organizations is based on 2009 data each organization provided to either REAL Trends, Inc., a leading industry analyst, or to the United States Securities and Exchange Commission on Form 10-K, Annual Report for 2009.
Positives
► RE/MAX Strength
► Global Presence
RE/MAX Around the World
Positives
► RE/MAX Strength
► Global Presence
► Brand
RE/MAX RE/MAX - 2009 Total Impressions => - 2009 Total Impressions => 7 BILLION!7 BILLION!
The ICON in the INDUSTRYThe ICON in the INDUSTRY
Community Citizenship
Positives
► RE/MAX Growth
► Strength of our Brand
► More Transactions
► Adaptability
Adaptability
We are Working for You
We are Working for You
Recap► Unemployment Rising► GDP slowly Rising – no longer a recession► Home Sales: 4-5 Million► Additional Defaults & Foreclosures Ahead► RE/MAX Working to Get Business into Your Hands► Get Short Sale, Foreclosure, and Investor Training► Know Your Current and Future Clients► Use the Power of RE/MAX
Most Important…
► They NEED You• Don’t See FSBOs• Low Interest Rates• Low Prices• Large Selection of Inventory
It’s a GREAT time to buy
The Secret, Rhonda Byrne
The Law of Attraction, Leonard Thomas
The Power of Positive Thinking, Norman Vincent Peale
The Energy Bus, Jon Gordon
Positive Attitude: Resources
The Energy Busby Jon Gordon
Positive Attitude: “The Energy Bus”
Energy Bus Rule:Fuel your Ride With Positive Energy
1. Still First time Buyers2. Investors 20+% 3. Housing Affordability4. Interest Rates5. Less FSBOs6. Distressed Property Opportunities7. Elimination of Non Productive Agents8. Still 4-5 Million transactions a year!
Positive Attitude: “The Energy Bus”
Energy Bus Rule:No Energy Vampires Allowed!
•Don’t get drained
•Don’t Waste Energy
•Keep Vibes Positive
Positive Attitude: Industry Insight
Purposeful Play
Positive Attitude: Industry Insight
Time For Fun!
Energy Bus Rule:Have Fun and Enjoy the Ride
Positive Attitude: “The Energy Bus”
James Michener
The Master in the art of living makes little distinction between his work and his play, his labor and his leisure, his mind and his body, his information and his recreation, his love and his religion. He hardly knows which is which.
He simply pursues his vision of excellence at whatever he does, leaving others to decide whether he is working or playing. To him he’s always doing both.
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