marketing automation - hbg works · 2019-09-11 · marketing automation kostnadseffektiv digital...

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Marketing Automation Kostnadseffektiv digital kommunikation i tiden och fin service

Marketing Trends

How do you act before doing a purchase?Research study from IBM Year 2009

Has the webpage as first

step in the buying process50% Has visited the webpage

Before decision is made.90%

Case YALIA – intressant för dig inom din roll?

Möjlighet till kompetensförstärkning!

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Marketing Automation Kostnadseffektiv digital kommunikation i tiden och fin service

Social Media- Sponsored post

Ad showed10 days

Budget 400 SEK

69 160 persons reached by the post (65383 bought + 3605 organic)

Result

…but product sheet by postal services?

YA – Content focusing on Films

Interactive media & streaming media

Nordic Digital

Marketing & Sales as team, not silos!

Marketing & Sales as team, not silos!

Live data as examples plus MQL & SQL

Google Analytics YA, web2phone included Leadgeneration, servicing TM and/or salesforce MQLTM and/or customer service servicing salesforce with SQL

MQL = Market Qualified LeadsSQL = Sales Qualified Leads

POWER OF « OMNICHANNELIZING »EFFECT WHEN ENABELING TRUE WEB2PHONE IMPACT•

*

*

= 119 k

Marketing & Sales as team, not silos!

Marketing and Sales as team – not silos!

Case YA

LIA – intressant för dig inom din roll?Möjlighet till kompetensförstärkning!

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Marketing Automation Kostnadseffektiv digital kommunikation i tiden och fin service

Case YA

LIA – intressant för dig inom din roll?

Möjlighet till kompetensförstärkning!

Market Automation & Lead Generation 10 veckor.

14 oktober till 20 december. Sista dag ansökan 4 oktober

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Marketing Automation Kostnadseffektiv digital kommunikation i tiden och fin service

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Kontaktuppgifter DinnovateVid intresse utbildning eller LIA etc

VD: Daniel Dahlén > LinkedIn: https://www.linkedin.com/in/danieldahlenWebsite: www.dinnovate.seE-post: info@dinnovate.seTelefon: +46 735 44 95 97