marketing rules for trainees

Know the projectVisit the website http://romaniabeyonddracula.aiesec.ro/Have media editing software on your PC/laptopDownload project and Ministry logos from here

Before you read this you should:

What do I do with the pictures & videos I have?You will have a lot of pictures and videos from your internship.Send them all on drbd.aiesec@gmail.com each Friday using wetransfer.comPut in the comment box of the website your name and LC that you got matched with

What should the media (video, photos etc) contain?Put the project and Ministry logo and also add if possible the website (as a photo description or at the end of the video). Here you can find both logos as png.

What are the hashtags that you should use?Project hashtag: #romaniabeyonddracula

You can use whatever other hashtags you want next to the project hashtag (besides offensive one).

About what should I write?• The first and last themes and mandatory!

• Check the rest here.• You can use the same theme twice or create

your own.

How should the article be?• A headline (maximum 10 words)• Minimum number of words that the article should contain: 250

• Maximum number of words that the article should contain:600

• Don’t worry if you have +/- 10 words!• Have a representative picture at high quality (min 1200/500• Other pictures to support what you are saying in the article

(if needed; normally makes the article attractive)

Where to send them?After writing your blog post make an archive and send it to drbd.aiesec@gmail.comThe archive should contain:• a word document with post text and indication of what

picture where to be used (don’t forget to attach them)• a representative picture for your article• your name and country

If it exceeds 25MB send the archive through wetransfer.com

When to send them?•First theme (mandatory, due on 20th of July): “My first day in Romania”•Last theme (mandatory, due on 25th of August): “How do I see RomaniaSend them to drbd.aiesec@gmail.com

For the rest of the themes:Besides that you have to send an article todrbd.aiesec@gmail.com each Tuesday, Thursday and Saturday. If you feel like writing extra you can also send them!

Use the previous presented format for all your articles!

What can I do with the published posts?Share them on social media channels (Facebook, Twitter etc.) and use the hashtag #romaniabeyonddracula

What can I do with the unpublished posts?Some posts might not get published but you can post them on your own blog or Facebook page and put the link of your post here!

Other COMM/PR guidelinesAccompany AIESEC members or PR in TV showsGive interviews about your experienceYou can share TV or newspaper posts in social mediaAt the photo-shoot and main events use the project t-shirt

izabela.catiru@gmail.com or 0799 780 653For any questions you can use: