maven social influencer & social media platform

Post on 21-Oct-2014

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Maven Social measures, identifies and activates influence See how. Data is stored in a Social CRM for further data augmentation and processing. Full integration with Mail Chimp and SalesForce.

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MavenSocial

MavenSocial Social - Influencer Marketing Platform

1

MavenSocial

Background

How it works

Database

Targets

Price

2

Case Study

Contact

MavenSocial

Expect More

Social - Influencer Marketing Platform:

!

Lower Costs, Increase Revenues and Build Owned Media

3

MavenSocial

MavenSocial

84% of Marketers will use Influencer Marketing in 2014

4

MavenSocial

Google Analytics provides anonymous visitor data

5

MavenSocial

MavenSocial puts a face to your visitor.

!

Know your audience.6

Mark Zuckerberg, Male, 29 Social: Facebook/zuckerberg

MavenSocial

How?

Add Contact/ Sharing Widgets

7

MavenSocial

How?

With engagement

8

MavenSocial

How?

Via API’s

9

MavenSocial

Richard Hammond, 54

Jeremy Clarkson 44

Amy Gient 34

Emma, Hutchin, 28

facebook/hammond twitter @hutchin

facebook/clarkson linkedin/gient

rhammond@email.com

ultra@email.com ultra@email.com

10

rhammond@email.com rhammond@email.com

Facilitate Sharing & Engagement

MavenSocial

Engagement grows your database

10,000

Mavenize Site

50,000 database goal achieved

Prospect Database

11

15,000

Share & Get

15,000

Share and Win

10,000

FaceBook Quiz

MavenSocial

Generate Sales

$ 75 ThousandDatabase

Social Media

12

$75,000 sales & customers

Sales from Database

Influencer

Database$ROI

MavenSocial

Social

0%Without Maven

Amplification

20%+With Maven

Amplification

13

SalesFrom Social & Referrals

MavenSocial

ActivateCapture MeasureIdentify

14

Prospect Database & Influencers

MavenSocial

measure

Identify capture

activate

MavenSocial

Syndication

16

Brand

Content added via HTML and syndicated through

network

Maven Social iFrame

Blogs, Social Sites

Hyper Influencers

Content pushed from Brand

Audience Influencers Social Sites and eMail

Content pushed from Brand

** Engagement Point Required

MavenSocial

Asset Ongoing Engagement Syndication Database

eMails May June July

Brand 1 Mavenize Hyper Influencers 2 per month

Share & Get$25 Gift

Card

Save & ShareTrip for 2 New

York

Facebook QuizKnow your

Widget

Brand 2 Mavenize Hyper Influencers 2 per month

Share & Get$25 Gift Card in

upgrades

Save & ShareTrip for 2 New

York

Facebook QuizKnow your

Condo

Events Mavenize Hyper Influencers 1 Per event

Share & WineMail Broker ListTrip for 2 New York

Share & WineMail Broker ListTrip for 2

Miami

Facebook Picture Contest

eMail Broker ListTrip for 2 Boston

Calendar for Activation

17

MavenSocial

5,000Likes

3,000Followers

50,000eMails

18

Lead TargetsTargets From Social & eMails

MavenSocial

$1,495 per month, reseller audience data extra, initial set-up extra

Simple

Price19

12 month contract starts at

MavenSocial

Case Study

20

MavenSocial

Condo Case Study

Outcome

21

Objective: Grow a database of condominium prospects for immediate and future sales.

15,865 Visitors

8,620 Contacts

2,971 Opt-ins

1,131 Shared

40% Amplification

MavenSocial

Share & Win

Home Page

!

Survey !

Share Page

22

MavenSocial

246Influencers Shared

65Leads from Influencers

$500,000Total Sales from Social

34Registered at Least One Lead

23

Influencer Statistics

MavenSocial

631Social Reach

73 of 631: 11%Engagement

127Total contacts from all Connections

73Impact: Total Opt-ins

24

MavenScore

MavenSocial

Earned Media

Outcome

25

Objective: Grow a database of condominium prospects from Earned Media

Total Channel

1,946 Earned Media

312 Paid Media

68 Owned Media

MavenSocial

Share & Win

Home Page

!

Survey !

Share Page

26

MavenSocial

Toronto Singapore New York Los Angeles Atlanta

MavenSocial

tmischuk@mavensocial.com

facebook.com/MavenSocial linkedin.com/mavensocial

(289) 275-0248

Facebook.com/ultratwitter.com/maven_social

27

MavenSocial

How?

28

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