mca12 - jeroen mol - beyond request

Post on 11-Aug-2015

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Second screen applications

But…

What if your first screen, isn’t a screen?

Second screen applications

But…

How?

Recognition

If you ain’t beautiful, be smart!

Pattern recognition

But…QR codes are ugly!(and 20 years old) Add parameters:

•Location•Language•Device ID•App ID

Beautiful and smart!

Image recognition

Video recognition

“Shazam for video!”

Video recognition

YouTube: Volkswagen The Force

Answer

No answer – Crowed sourcing

How it works

Augmented Reality

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