meet the millennials kanna hudson
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MEET THE MILLENNIALSKanna Hudsonwww.MillennialGeneration.org
Key Facts
Copyright 2008 Kanna Hudson, www.MillennialGeneration.org
Born since 198280 million MillennialsTurned age 18 in 2000Currently ages 26 and younger
In their 50s in the 2030s
What is a
Millennial?
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On generational generalizations
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1. There is immense diversity within and across each generation.
2. Generational generalizations are based on social and cultural contexts and trends and do not apply to everyone.
1972: Baby Boomers, ages12 to 29
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1972 Honda Civic:
1,500 lbs.
2007: Millennials, ages 7 to 25
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2007 Honda Civic:
2,904 lbs.
1970: Baby Boomers, ages 10 to 27
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1970 largest fries:
2.6 oz.
2004: Millennials, ages 4 to 22
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2004 largest fries:
7 oz.
1950: Silent Generation, ages 8 to 25
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Average new home:
980 square feet for 3.4 people
2007: Millennials, ages 7 to 25
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Average new home:
2,400 square feet for 2.6 people
Average Household Net Worth:1983 to 1998
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Increases in Pre-Tax Income, 1979-2003
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Generation X: 1970s
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“Latch-key kids” Tripled divorce rate Emergence of “quality time” Escalating crime and drug use
rates Independence and autonomy Alienated, cynical, skeptical
Millennials: 1980s and 1990s
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General prosperity Soccer Moms Las Vegas goes “family” Protected and praised Team and group activities
Key Events
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Their young lives are whirlwinds of activity centered on them, arranged for their benefit by adults.
Neil Murray
Director of Career Services, UC-San Diego
Generalized Characteristics
Copyright 2008 Kanna Hudson, www.MillennialGeneration.org
YoungAccustomed to group and team activitiesRespected and protected during
childhoodsAccustomed to highly scheduled,
structured lives
Key Assets
Copyright 2008 Kanna Hudson, www.MillennialGeneration.org
Technologically fluentSavvy consumers of products, education,
and moreWell-educated and goal-orientedEfficient multi-taskers
Key Challenges
Copyright 2008 Kanna Hudson, www.MillennialGeneration.org
Less matureDifficulty communicating through
traditional channels; dislike reading and writing
Difficulty focusing on one activity at a time
Impatient; different timeframe
HR Managers Say that Millennials…
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Feel more entitled compared to older workers
Expect to be paid more Expect to have flexible work
schedules Expect to be promoted within a year Expect to have more vacation or
personal time Expect to have access to state-of-the-
art technology
Demographic Growth in Washington2000-2006
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Undergraduate Demographic Change1995 – 2015 (projected)
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Key Issues
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39% of people under 18 are people of color (compared to 28% 18+) (Census 2000)
20% of Millennials have at least one parent who is an immigrant
More than previous generations, Millennials see race beyond black and white
Going to College
Copyright 2008 www.MillennialGeneration.org
High school graduates that went to college within a year (2003)
High school graduates that went to college within a year (1963)
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Lecturing is the least effective teaching strategy to use to create a positive learning environment for the millennial student. Yet, lecturing still is the preferred teaching strategy.
Augustine Nicoletti and William Merriman
Momentum
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Millennial Employment Trends
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Thank you!
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