megacorporations: wealth equals power - ropecon 2014

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"The big and evil megacorporations are a familiar sight in both literary and game fiction. But what makes these corporations so fearsome, and how far away from real corporations they really are? In the presentation we'll go through both historical and fictional companies and examine their backgrounds." A presentation given in Ropecon 2014

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Megacorporations

Wealth equals power

Antti LaxJussi PerttolaZaibatsu Interactive Oy

Jussi Perttola
Pitäskö tämä luku jättää kokonaan pois? Asiaa on tosi vähän. Ennemmin herättäisi keskustelua ihan lopussa, jos aikaa jää.

Antti Lax

❖ Game Designer❖ Roleplaying game

enthusiast❖ Game industry

entrepreneur❖ Pokémon Master

Introduction

Jussi Perttola

❖ CEO, Game Producer❖ Master of Science (MIT)❖ Serious gamer❖ Metal Gear fanboy

1. Name the Megacorp!

2. What is a Megacorporation?

3. Real World Megacorporations

4. Fictional Megacorporations

5. Harsh reality

6. Last words

Flow

Name the Megacorp!

http://www.alldaycreativeinc.com

What is a Megacorporation?

http://aworldchaos.wordpress.com/

● “An extremely large and powerful corporation ”

- Merriam-Webster

● “A corporation that is a massive conglomerate, holding

monopolistic or near-monopolistic control over

multiple markets (thus exhibiting both a horizontal and a

vertical monopoly)”

- Wikipedia

Defining Megacorporation

● “Superpowers of the Shadowrun universe, with the

largest corporations having far more political,

economic, and military power than even the most

powerful nation-states.”

- Shadowrun Wiki

● “A huge corporation that sells everything and has

government-like reach and powers.”

- TV Tropes

Defining Megacorporation

● The term megacorporation originated in cyberpunk

literature

o Popularized by William Gibson

● Used mostly in fiction, but also recently in blog posts and

other unofficial contexts regarding big real life

corporations

Brief Summary

● Megacorporations can be part

of a:

o Monopoly

o Oligopoly

● Common business fields:

o Information Technology

o Pharmaceutical / Biotech

o Military Technologies /

Security

Making Money

● A combination of two or more corporations engaged in

entirely different businesses that fall under one corporate

group

o Usually involve a parent company and many

subsidiaries

o Large, often multinational, multi-industry companies

● Merges and acquisitions can form powerful companies

that can create new innovations by combining knowledge

from different fields

Conglomerates

● Term originates from 19th century Japan

o Originally a vertically controlled family business that

controlled various fields of business

o Usually had a bank to support them financially

● The Zaibatsu were cut into smaller companies after WWII

when the Americans felt that they had become too

powerful

Zaibatsu

● There aren’t currently any companies that operate like

the former Zaibatsu (Japanese corporate groups are

called Keiretsu)

● Zaibatsu is often used in fiction for Japanese megacorps

that have some connections to organized crime or other

illegal activities

Zaibatsu

1. Start a company

2. Assimilate others and grow big

3. ???

4. Profit!

How to become a Megacorp?

Real World Megacorporations

● Founded in 1976, revenue $170.91 billion (2013)

● Business:

o Consumer Electronics

● Renowned for:

o High-value, cutting edge products

o Minimalistic product line

o Former CEO – Steve Jobs

Apple Inc.

● Founded in 1998, revenue $59.8 billion

(2013)

● Business:

○ Internet

○ Telecommunications

● Renowned for:

○ Collecting huge amounts of data per

user

○ Slogan: “Don’t be evil”

Google

● Founded in 1975, revenue $77.85 billion (2013)

● Business:

o Consumer Electronics & Software

● Renowned for:

o Windows

o Founder & technology advisor – Bill Gates

Microsoft

Nestlé

● Founded in 1905, revenue $102.2 billion

(2013)

● Business:

o Food processing

● Renowned for:

o Promoting infant formula

o Wanting to privatize water

o Melamine in Chinese milk

● Founded in 1962, revenue $468.65 billion (2013)

● Business:

o Retail

● Renowned for:

o World largest public corporation (Fortune Global 500,

2014)

o Huge warehouse stores

o Family-owned business (Walton family)

Wal-mart

● Founded in 1923, revenue $45 billion

(2013)

● Business

o Mass media

o Digital entertainment

o Consumer products

● Renowned for:

o Animations and movies

o Disneyland Resorts

The Walt Disney Company

● Founded in 1999, revenue $420.84 billion (2013)

● Business:

o Oil and gas

● Renowned for:

o World’s third largest company by revenue

o The merger of Exxon and Mobil

Exxon Mobil

● Founded in 1901, revenue $14.8 billion

(2013)

● Business:

o Biotechnology and agrochemistry

● Renowned for:

o Genetic modification of plants

o Biological patents

o Pesticides and herbicides

Monsanto

● Founded in 1.4.14, revenue $??? billion (2014)

● Business:

o Video games

● Renowned for:

o Biggest little megacorp in the world

o Honour, Integrity, Zaibatsu

o ???

Zaibatsu Interactive

Fictional Megacorporations

http://cheezburger.com/4321637376

● Multinational or sovereign corporations

● Bending the laws for their own good

● Paramilitary security forces or a private army

● Access to an army of lawyers

Tropes and clichés

● There might be spoilers ahead

● We are not experts on every franchise and fandom, but

the facts should be consistent

o Please point out any false information we might

present

● There are too many fictional megacorps, we might not

cover your favourite one, sorry

Disclaimer

● Franchise: Alien

● Business:

o Technology supplier

o Manufacturing Synthetics,

spaceships and computers

● Hidden Agenda?o Experimenting with bioweaponry

Weyland-Yutani

● Franchise: Resident Evil

● Business:

o Pharmaceuticals, medical equipment

o Cosmetics, consumer products, foods

● Hidden Agenda?

o Experimenting genetic engineering and bioweaponry

o Owns and Utilizes several paramilitary units

Umbrella Corporation

● Franchise: Tekken

● Business:

o Robotics (Jack, NANCY-MI847J)

o Tekken Force - mercenaries

● Hidden Agenda?o Creation of an "ultimate

lifeform"

Mishima Zaibatsu

● Franchise: Bioshock

● Business:

o Genetic enhancements (Plasmids)

o Research of ADAM

● Hidden Agenda?

o Turning girls into Little Sisters for gathering ADAM

o Creating Big Daddies

Fontaine Futuristics

● Franchise: Werewolf the

Apocalypse

● Business:

o Oil and Mining indistry

o Holding company

● Hidden Agenda?

o Spiritual, moral and environ-

mental corruption of the

planet

Pentex

● Franchise: Oddworld

● Business:

o Food Processing & Manufacturing

● Hidden Agenda?

o Accused of slavery

o The origin of the meat unknown

o Mysterious disappearing of laborers

RuptureFarms

● Franchise: Shadowrun

● Business:

o Computer technology

o Cybernetics

o Communications

● Hidden Agenda?

o ?

Renraku Computer Systems

● Franchise: Fallout

● Business:

o Heavy construction (mainly Vaults)

● Hidden Agenda?

o Experimenting genetic engineering

o Human experiments

Vault-Tec

● Franchise: Assassin’s Creed

● Business:

o Computer Technology

o Computer Entertainment

o Space Technology

● Hidden Agenda?

o Establishing a New World

Order

Abstergo Industries

● Franchise: Half-Life

● Business:

o Scientific research (experimental physics)

o Artificial intelligence research

● Hidden Agenda?

o Creating great quantities of deadly neurotoxin

o Human experiments

Aperture Science

● Franchise: Robocop

● Business:

o Consumer Products

o Military Tech / Security

Solutions

o Private Space Travel

● Hidden Agenda?

o Privatize Detroit into Delta City

Omni Consumer Products (OCP)

● Franchise: Final Fantasy VII

● Business:

o Electric Power

o Genetic engineering, space exploration

● Hidden Agenda?

o Refines the planet’s Lifestream to create Mako energy

o Weapons Development

Shinra Inc.

Harsh Reality

www.stuff.tv (June 2014 issue)

Megacorps own the Media

Megacorps own the Food

Megacorps own the Money

● Most of our consumer products and digital services are

produced by a select number of companies

o Little freedom of choice

● Pooled resources make it easier to innovate and create

new products and services never seen before

o Google and Apple have changed the way we think

about Internet and smart phones

Why does it matter?

Last Words

● While Megacorps make good antagonists, remember that

they aren’t usually inherently evil

o Sometimes you just have to make sacrifices

● Focus on their products and services

o How and why people use their products?

o Are there any alternatives? Other options?

Megacorporations in RPGs

● What are your favourite Megacorps and why?

● What makes Megacorps interesting in fiction?

● Are we on the brink of being in a cyberpunk world?

● Any questions for the presenters?

Audience time

Follow us on Facebook or Twitter:

@AnttiLax

@Mehustin

@ZaibatsuInc

Thank you for your time!

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