mhealth summit 2013 using the digital tools of play to personalize the health and wellness journey

Bonnie Feldman, DDS, MBA - Business Development for Digital Healthwww.drbonnie360.com | @DrBonnie360 | drbonnie360@gmail.com

An Emerging Ecosystem

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Common Success Factors

An Evolving Ecosystem

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A Swell of Employee Wellness

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Source: Park Associates

Who Uses These Tools?

+70% Using

tools/apps for memory

training

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Chasing Cognitive Health

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Using game design to help consumers manage their health

Earn points for taking meds safely and on time

Using elements of game mechanics and automated positive coaching

Have world’s largest sleep database

Combining best in neuroscience with best in video games

Creating a new kind of cognitive activation

They make meditation fun, easy to learn and relevant to everyday life.

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4 Trend Setters

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+1.310.666.5312

drbonnie360@gmail.com

www.drbonnie360.com

@DrBonnie360

Bonnie Feldman DDS, MBA

Business Development for Digital Health

© 2013 - All rights reserved.

Sources• Ellen Martin• Lumosity

• Finn, M., & McDonald, S. (2010). Improvement in Sustained visual attention following Cognitive Training in a sample of older people with Mild Cognitive Impairment. Presented at the Australian Association of Gerontology Conference, Brisbane, Australia.

• Gyurak, A., Ayduk, O., & Gross, J. B. (2010). Training executive functions: emotion regulation and affective consequences. Presented at the Determinants of Executive Function and Dysfunction Conference, Boulder, CO.

• Hardy, J. & Scanlon, M. (2010). Analysis of cognitive performance in worldwide sample of over 200,000 people reveals new distinctions in age-related cognitive decline. Presented at the Society for Neuroscience Conference, San Diego, CA.

• Hardy, J. L., Drescher, D., Sarkar, K., Kellett, G., & Scanlon, M. (2011). Enhancing visual attention and working memory with a web-based cognitive training program. Mensa Research Journal, 42(2), 13–20.

• Kesler, S., Lacayo, N., & Booil, J. (2011). A pilot study of an online cognitive rehabilitation program for executive function skills in children with cancer-related brain injury. Brain Injury, 24(1), 101–112.

• Kesler, S., SM Hosseini, C. Heckler, M. Janelsins, O. Palesh, K. Mustian, and G. Morrow. "Cognitive Training for Improving Executive Function in Chemotherapy - Treated Breast Cancer Survivors." National Center for Biotechnology Information. U.S. National Library of Medicine, 3 May 2013. Web. 30 May 2013.

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Sources• Omada

• "Diabetes Prevention Program (DPP)." National Diabetes Information Clearinghouse. US Department of Health and Human Services, n.d. Web. 30 May 2013.

• Shape Up• Leahey, Tricia M., Melissa M. Crane, Angela Marinilli Pinto, Brad Weinberg, Rajiv Kumar, and Rena R. Wing.

"Effect of Teammates on Changes in Physical Activity in a Statewide Campaign." National Institute of Health. Preventative Medicine, July 2010. Web. 30 May 2013.

• Leahey, Tricia M., Rajiv Kumar, Brad M. Weinberg, and Rena R. Wing. "Teammates and Social Influence Affect Weight Loss Outcomes in a Team-Based Weight Loss Competition." Articles: Behaviour and Psychology. Nature Publishing Group, Jan. 2012. Web. 30 May 2013.

• Wing, Rena R., Angela Marinilli Pinto, Melissa M. Crane, Rajiv Kumar, and Brad M. Weinberg. "A Statewide Intervention Reduces BMI in Adults: Shape Up Rhode Island Results." National Center for Biotechnology Information. U.S. National Library of Medicine, May 2009. Web. 30 May 2013.

• Wing, Rena R., Melissa M. Crane, J. Graham Thomas, Rajiv Kumar, and Brad Weinberg. "Improving Weight Loss Outcomes of Community Interventions by Incorporating Behavioral Strategies." American Public Health Association -. N.p., 15 Mar. 2010. Web. 30 May 2013.

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Sources• "mHealth Mobile technology poised to enable a new era in health care." E&Y 1 (2012): n. pag.

E&Y. Web. 15 Nov. 2013.• Stuart, Phil . "Why games should matter in the Health sector." Preloaded. N.p., 1 Oct. 2013. Web.

15 Nov. 2013. http://preloaded.com/blog/2013/10/01/why-games-should-matter-in-health/?utm_content=buffera57b9&utm_source=buffer&utm_medium=twitter&utm_campaign=Buffer.

• Kish, Leonard. "The Noise of mHealth: What WebMD’s Acquisition of Avado May Signal." HL7 Standards. N.p., 31 Oct. 2013. Web. 15 Nov. 2013. http://www.hl7standards.com/blog/2013/10/31/webmd-avado/#!.

• "Clinical Management Apps: Creating Partnerships Between Providers and Patients." The Commonwealth Fund 30 (2013): 1-10. Print.

• Dan Ariely. (2009, May). Are we in control of our own decisions. http://www.ted.com/talks/dan_ariely_asks_are_we_in_control_of_our_own_decisions.html

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Sources• Bernstein , Carole. "How to Get People to LIve Healthier." UPHS. N.p., n.d. Web. 15 Nov. 2013. http

://www.uphs.upenn.edu/news/publications/PENNMedicine/files/summer_2013_healthier.pdf.• Dan Pink. (2010, April). Drive: The surprising truth about what motivates us.

http://www.youtube.com/watch?v=u6XAPnuFjJc