mindz | stories
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M i N D Z f e a t u r e s :
branding • online identity • blogging • corporate identity
corporate storytelling • web reader • brand management
online profile • reputation management • authority
digital MiNDZ-DNA • columns • community management
branded plaza • connecting • weblog • plazas
connecting with peers • reacting • on- & offline
meeting • posting • meeting peers • news feeds
filtering • circles • information feeds • event software • sharing profile development • knowledge & experience • digital dialogue
user generated content • fora • round table meetings
weblogs • web reader • collaborations • co-operating
co-creating • wiki • co-working • art • music
stYle • reservation wizard • meeting agenda
reviewing • transport sharing • book exchange
email & emailings • MiNDZ|dashboard • appointment calendar
MiNDZ|lounge • Seats2Work •
MiNDZ.com: the wisdom of the crowds
The importance of personal and corporate
branding for professionals and businesses is
increasing continuously. Therefore, there is a
rapidly growing need for a good social network
platform for organizations, large communities and
independent professionals.
Co-inspiring and self-learning networks enable
the exchange of knowledge, visions and opinions.
These networks facilitate the initiation of new
networks and alliances. The development of these
alliances has an essential effect on the way we will
work together in a boundaryless, network-based
future.
Thus: the ‘raison d’être’ of MiNDZ.com:
Facilita ting the network, collaboration and
branding for the passionate professional.
The overwhelming amount of today’s
information sources is very valuable.
Unfortunately, it also provides a major draw-
back: sometimes it is very complex to find your
own place and way through all the information,
in order to make effectively use of the fast-paced
information flow in today’s society.
april-2009
M i N DZ . c o m
COLLABORATION
BRANDING
STYLE
SHARING
MEETING
CONNECTING
MiNDZ.com:
MiNDZ.com enables you to manage your own
network, brand and community from one online
location. Moreover, MiNDZ.com is an inspiring
place for individuals, communities and organiza-
tions to meet one another by exchanging stories,
information and knowledge.
We believe that through cross-fertilization new
alliances and forms of collaboration can arise.
MiNDZ.com facilitates the opportunity to connect
with other individuals, entrepreneurs, peers or
stakeholders through a wide knowledge base
relevant to its users. This is how MiNDZ.com creates
intrinsic added value for all participants of its
network.
COLLABORATING SHARING
MEETINGCONNECTING BRANDING
profile page
corporatebusiness card
web reader
fora
weblog &columns
digitalMiNDZ-DNA
branded Plaza
connectingwith external
networks
STYLE
MiNDZ.com makes it possible for you - as an
individual or organization - to create and strength-
en your online identity. Present yourself by telling your
story; who you are, what you do and how you do it.
Present yourself by sharing your knowledge, experi-
ences and opinions with other MiNDZ-users. You can
develop your identity by writing blogs, posting columns
and by participating on fora. You can also create your
own website that can function as your corporate
business card or branded Plaza for organizations.
The digital MiNDZ-DNA (automatically developed
while you are active on MiNDZ.com) provides a
powerful search ability that enables
you to search for tags and key
words creating a DNA that best
describes your interests and
what is on your mind.
BRANDING
CONNECTING
STYLE
COLLABORATING SHARING
MEETINGBRANDING CONNECTING
profile pages
MiNDZdashboard
Circles
weblogs
digitalMiNDZ-DNA
search
Plazas
MiNDZ.com offers you an easy way to contact peers
through profile pages and blogs. You can create
Plazas (open-communities) and Circles (private-
communities) or participate on existing Plazas. It is
easy to find interesting contacts and Plazas using
your digital MiNDZ-DNA! Furthermore, your personal
MiNDZ|dashboard enables you to fully monitor all
activities concerning your contacts.
M E E T I N G
STYLE
MEETING
events
Circles
digitaldialogue
round tables
digitalMiNDZ-DNA
Plazas
COLLABORATING SHARING
BRANDINGCONNECTING
MiNDZ.com .com facilitates you to meet new peers
easily. By participating in Plazas and contributing
to blogs and fora, you are able to meet peers online
and set up offline meetings as well.
Furthermore, MiNDZ.com enables you to further and
deepen your online conver sations in an interactive
way by using digital dialogue. This way, your online
conversations provide a meaning ful virtual addition to
your offline meetings.
S H A R I N G
STYLE
SHARING
events &round tables
wikis
digitaldialogue
Q&A
digitalMiNDZ-DNA
Plazas &Circles
fora
weblogs
web reader
COLLABORATING MEETING
CONNECTINGBRANDING
MiNDZ.com gives you the opportunity to widen
your knowledge base, to share experiences and
views easily. By using a wiki for instance you are able
to collect and modify content in collaboration with
others. In addition, you can also research or create a
knowledge base for unexplored content.
The Q&A function allows you to pose (or answer)
questions to other users. The web reader allows you
to manage your news feeds at one online location.
MiNDZ.com is multifaceted and allows you to
effectively make use of your time and interactions.
STYLE
COLLABORATING
events
wikis
fora
round tables
digitalMiNDZ-DNA
Plazas
weblogs
Q&A
MEETING SHARING
CONNECTINGBRANDING
MiNDZ.com hands you an easy way to co-create
and work in new means of collaboration. Cross-
fertilization of ideas and new alliances formed by
MiNDZ-users allow new products and services to be
developed.
Because smarter working and collaborating allow
for optimal use of your talents and capacities,
MiNDZ.com offers you the opportunity to expand and
diversify your professional brand through the use of
its network.
COLLABORATING
STYLE
reviewing
MiNDZmeetups
book swapping
car & transportpooling
MiNDZdashboard
e-coaching
meeting calendar
email &emailings
MiNDZ-usermeetings
MiNDZ.com MiNDZ.com offers many services that help and
support you with your on- and offline activities.
The MiNDZ.com event software for example is designed
to simplify the logistics around your event. The event
software provides tools to review events, carpooling,
appointments, meetups and other activities organized
by MiNDZ-users such as flexible work places, calendars
and more.
For offline meetings in The Netherlands, MiNDZ.com
facilitates the MiNDZ|lounge to its users. This lounge
hosts the MiNDZ|meetups and Seats2Work (flexible
work spaces where you can meet other MiNDZ-users).
MiNDZ.com can inspire you to make optimal use of your
social network. You can join MiNDZ-user meetings,
internet-labs and trend sessions to be inspired and
experience the endless opportunities of participating in
social networks.
S T Y L E
Ab
ou
t M
iND
Z.co
m
MiN
DZ.
com
is a
su
bsi
dia
ry o
f CD
EF
Hol
din
g. B
esid
es t
he
onli
ne
mee
tin
g p
latf
orm
MiN
DZ.
com
, CD
EF H
old
ing
also
act
ivel
y fa
cilit
ates
offl
ine
mee
t-in
g op
por
tun
itie
s th
rou
gh
Mee
tin
g P
laza
an
d Se
ats2
Mee
t.co
m.
At
CDEF
Hol
din
g ea
ch m
emb
er w
orks
d
rive
n by
his
or
her
pas
sion
. Sin
ce
CDEF
sta
nd
s fo
r ‘C
ada
dia
es
un
a fi
esta
’ (Ev
ery
day
is a
cel
ebra
tion
),
we
inst
il th
e p
hil
osop
hy t
hat
– if
we
hav
e th
e ch
ance
to
do
the
thin
gs
we
real
ly lo
ve in
bot
h ou
r w
ork
and
per
-so
nal
life
– w
e ca
n ex
cel.
An
d th
at is
w
hy w
e co
nti
nu
ousl
y ad
just
ou
r co
m-
pan
y p
roce
sses
to
our
peo
ple
inst
ead
of t
he
oth
er w
ay a
rou
nd
.
CDEF
Hol
din
g B
V is
ow
ned
by
M
arië
lle S
ijger
s an
d Ro
nald
van
den
Hof
f.
your story:your story:
M i N D Z s t o r i e s :
branding • online identity • blogging • corporate identity
corporate storytelling • web reader • brand management
online profile • reputation management • authority
digital MiNDZ-DNA • columns • community management
branded plaza • connecting • weblog • plazas
connecting with peers • reacting • on- & offline
meeting • posting • meeting peers • news feeds
filtering • circles • information feeds • event software • sharing profile development • knowledge & experience • digital dialogue
user generated content • fora • round table meetings
weblogs • web reader • collaborations • co-operating
co-creating • wiki • co-working • art • music
stYle • reservation-wizard • meeting agenda
reviewing • transport sharing • book exchange
email & emailings • MiNDZ|dashboard • appointment calendar
MiNDZ|lounge • Seats2Work •
MiNDZ.com: the wisdom of the crowds
The importance of personal and corporate
branding for professionals and businesses is
increasing continuously. Therefore, there is a
rapidly growing need for a good social network
platform for organizations, large communities and
independent professionals.
Co-inspiring and self-learning networks enable
the exchange of knowledge, visions and opinions.
These networks facilitate the initiation of new
networks and alliances. The development of these
alliances has an essential effect on the way we will
work together in a boundaryless, network-based
future.
Thus: the ‘raison d’être’ of MiNDZ.com:
Facilita ting the network, collaboration and
branding for the passionate professional.
The overwhelming amount of today’s
information sources is very valuable.
Unfortunately, it also provides a major draw-
back: sometimes it is very complex to find your
own place and way through all the information,
in order to make effectively use of the fast-paced
information flow in today’s society.
april-2009
sculpture: Rainer Kessel
MiNDZ | storylines‘Somewhere in La Mancha, in a place of which I do
not care to remember the name, a nobleman lived
not long ago. The nobleman had a lance and ancient
shield on a shelf and kept a skinny horse and a grey-
hound for racing.’ [The opening line of the story of ‘Don
Quixote of La Mancha’, written by Miguel de Cervantes.]
Stories shape our world – They tell us who
we are. They create the landscape where we
meet our peers. And they provide a compass
that navigates us through a world of human
connections. Your personal collection of stories
is the DNA of your on- and offline identity,
this DNA helps you to create your own world.
MiNDZ.com is the opportunity to tell and
share your story!
Primera parte del ingenioso hidalgo don Quijote de la Mancha
Capítulo primero. Que trata de la
condición y ejercicio del famoso hidalgo
don Quijote de la Mancha
En un lugar de la Mancha, de cuyo nombre
no quiero acordarme, no ha mucho tiempo
que vivía un hidalgo de los de lanza en
astillero, adarga antigua, rocín flaco y galgo
corredor. Una olla de algo más vaca que
carnero, salpicón las más noches, duelos y
quebrantos los sábados, lantejas los viernes,
algún palomino de añadidura los domingos,
consumían las tres partes de su hacienda. El
resto della concluían sayo de velarte, calzas
de velludo para las fiestas, con sus pantuflos
photo: N.N. - Plaza Mayor, M
adrid
Plaza Mayor – Back in the old days town squares
used to be a place of gathering, meeting and
connecting. The town square (the Plaza Mayor)
was the place where the latest news, ideas and
stories were being exchanged. But it was also a
place where supply and demand (material and
non-material) came together and where new
alliances and bonds were formed.
MiNDZ Plaza – MiNDZ.com is a contemporary
version of Plaza Mayor, a place where you
can build, expand, update and enrich your
network. MiNDZ.com offers a location where
you can use your story to inspire others and
where you can connect and collaborate with
peers, both online and offline!
photo: © Daniel Starcher - portrait of M
ies van der Rohe
The human connection – The world of
hospitality is the foundation of MiNDZ.com.
Key aspects such as: the meeting place,
hospitality and the focus on human wellbeing
are embedded in our DNA.
Interacting with the world around us deter-
mines the essence of who we are and what
we do. We give meaning to our connections by
interacting with our environment.
Creating connections gives meaning to
all our interactions and allows us to inspire
and get inspired; that is the true passion of
MiNDZ.com!
photo: © M
iles Wen - Pingsi lantern festival (Taiw
an)
The meeting – Our mission is to establish the
wellbeing of people and organizations by facili-
tating human interactions and communication.
That is why MiNDZ.com initiates, participates
and facilitates ‘the meeting’ of people. We
believe that interaction, both on- and offline,
is a great means to achieve the wellbeing of
people and organizations.
Therefore, MiNDZ.com acts as an effective
facilitator for a vast array of communication,
collaboration, cross-fertilization of ideas and
inspiration.
Our motto – Every day is a celebration.
Life continuously stimulates and challenges us
to start each day with curiosity and eagerness:
‘Cada dia es una fiesta’.
your story:your story:your story:
your story:
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