mlab sa membership and survey results

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This presentation introduces the three types of membership offered by the mLab Southern Africa (SA) and the results of the training needs survey conducted with Mobile Monday Joburg.It was presented by Steve Vosloo at MoMo Tech, Johannesburg, 25 July 2011.

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mLab SA: Membership, Events, Resources and Survey ResultsSteve VoslooMobile Monday Tech, Jhb25 July 2011

Membership ApplicationsNOW OPEN!Three types of membershipGo to www.mlab.co.za/appy

mLab SA Membership

Gold

Silver

Community

Community member

What you get:Keep informed of mobile news, training, events, RFPs, competitions and more

How to join/requirements:Anybody can join by signing up to the Mobile Memo www.mlab.co.za/newsletter

Cost:Free

Silver memberWhat you get:

Use of mLab SA office (hot-desking -- permanent seats can also be taken); networking opportunities; access to business mentoring and coaching; first option on training offered by mLab SA, access to some training only for Silver and Gold members, training discounts; access to confidential business intelligence (if applicable). Shared services

How to join/requirements:

Must be working on a mobile app or content service that has the potential to become sustainable or scalable

Quarterly progress meetings with mLab SA staff -- no significant progress then downgraded to Community member

Apply at www.mlab.co.za/apply

Must be vetted in a face-to-face meeting

Cost:

Membership: R1000/month

Permanent seats (not hot-desking): R1500/seat

Gold memberWhat you get:Use of mLab SA office (hot-desking -- permanent seats can also be taken) or be based at one of our incubator partners; dedicated mentoring and business support; full endorsement from mLab SA (with no reservation) to those looking for contractors, developers, suppliers; partner with mLab SA on outsourced deals; access to finance

How to join/requirements:A venture that demonstrates significant potential for growth and sustainabilityApply at www.mlab.co.za/apply Must be vetted in a face-to-face meeting

Cost:Membership: R1000/monthPermanent seats (not hot-desking): R1500/seat

Membership: Note You can apply as many times as you

like with different mobile ideas You can enter as an individual — you

don’t have to have a team Your idea can be an app (as in smart

phone app or feature phone app) or a content service, e.g. SMS reminders for HIV patients to take their medicines

Can be for-profit or not-for-profit Services provided by us, partners or

external providers

Resources

Application Monetisation and Commercialisation

Data and Statistics Reports, links, etc. Please comment! www.mlab.co.za/resources

mServices Commercialisation Analysis

9

Events 22 Aug: Monetising your Mobile

App (with InMobi). BWB, CPT. 6:30-8pm

26 Aug: Monetising your Mobile App (with InMobi). The Innovation Hub, PTA. 9:30-11am

15 Sept: Opening of mLab SA office. The Innovation Hub, PTA. 9:30-11am

mlabsa.eventbrite.com or steve@mlab.co.za

Training and support needs surveyWe want to know how to support

you. mLab SA mantra: Are we giving

what the community needs?

Which province? (n=68)

East

ern

Cape

Free

Sta

te

Gaute

ng

KwaZul

u-Nat

al

Limpo

po

Mpum

alan

ga

North

ern

Cape

North

Wes

t

Wes

tern

Cap

e0

10

20

30

40

50

60

Type of org where you work? (n=47)

Smal

l bus

ines

s (le

ss th

an 8

em

ploy

ees)

Mediu

m size

bus

ines

s

Corpo

rate

NGO/NPO

Gover

nmen

t

Acade

mic/

rese

arch

I'm u

nem

ploy

ed

I'm a

stu

dent

0

2

4

6

8

10

12

14

16

18

20

Your place in mobile? (n=77)

Techie/mobile developer Business side/entrepreneur Services/marketing/advertising0

5

10

15

20

25

30

35

40

Tech training? (n=58)

Prog

ram

min

g fo

r iOS

Prog

ram

min

g fo

r And

roid

Prog

ram

min

g fo

r Sym

bian

Prog

ram

min

g fo

r Win

dows

Phon

e

Java

/J2ME

Nokia

Qt

Mobile

web

app

licat

ions

with

HTM

L5

Inte

grat

ing

into

the

MXit

API0

5

10

15

20

25

30

35

40

45

Business training? (n=43)

05

10152025303540

Level of training? (n=64)

Beginners/Introduction to … Intermediate Advanced/Specialist courses26

27

28

29

30

31

32

33

34

35

Format of training? (n=67)

Traditional (face-to-face) Online only Blended (face-to-face and online)0

5

10

15

20

25

30

35

40

When training? (n=66)

Weekdays Part-time: Evenings during the week

Part-time: Weekends27

28

29

30

31

32

33

34

How long is optimal course? (n=66)

½ day training Full day training 3-5 Full day training Longer It depends on the course 0

5

10

15

20

25

30

35

Kind of events? (n=24)

02468

101214

Other support? (n=68)

05

1015202530354045

Thank you

Steve Vosloosteve@mlab.co.zawww.mlab.co.za@mlabsa

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