mmb profile presentation

Bringing Your Medical Device Into International Markets

MMB is an efficient BRIDGE for SELLING YOUR PRODUCTS in INTERNATIONAL MARKETS

at a NO-RISK MODEL

MMB Overview

An international marketing, sales, business development company that acts as a bridge for innovative medical devices manufacturers, & rapidly brings their technologies to market success.

Our goal is to place your technologies at the international forefront

of your market segment – effectively, efficiently, and rapidly.

MMB offers international sales, marketing, business

development, in-market presence & distribution management.

MMB Strategy

Innovative solutions

Product clusters

Understanding of clinical, strategic, discipline

factors

International Marketing

Territory, market coverage

Local country manager

Familiarity of market & key players

Local implementation of international strategy

Sales

MMB Clients

Med-Tech Manufacturers : Seeking for new markets

MMB act as your sales & marketing arm out of your home market

We strive to make sure you achieve strategic goals

We maximize sales potential

The Marketing Dilemma

• What is the market size?

• How to choose target markets?

• What are the obstacles in the specific market?

– Regulation

– Reimbursement

– Purchasing mechanisms

• What type of presence in the market is favourable –

Direct or distributing companies?

• How to choose a distributor?

• How to manage a diverse distribution network?

• How to set optimal marketing goals?

• International marketing activities – conferences,

communications, KOL relations

Market Analysis

Market characteristics& obstacles

Distributors selection& management

Marketing management

The Marketing Dilemma

• What is the market size?

• How to choose target markets?

• What are the obstacles in the specific market?

– Regulation

– Reimbursement

– Purchasing mechanisms

• What type of presence in the market is favourable –

Direct or distributing companies?

• How to choose a distributor?

• How to manage a diverse distribution network?

• How to set optimal marketing goals?

• International marketing activities – conferences,

communications, KOL relations

Regulatory ApprovalsReimbursement issuesPurchasing Mechanisms...

MMB answers the marketing dilemma

Market Analysis

Market characteristics& obstacles

Distributors selection& management

Marketing management

MMB Solutions

Country Managers:

In-market presence

Distributors management & collaboration

Local implementation of marketing strategy

Commitment for client success

Product Cluster Manager:

Deep knowledge of the products and clinical issues

Understanding of strategic targets

Delivering product strategy to international markets

Current Country Coverage• Austria

• Belgium

• Central Europe

• Denmark

• Eastern Europe (partially)

• France

• Germany

• Holland

• Italy

• Ireland

• Norway

• Portugal

• Spain

• Sweden

• Switzerland

• UK

• India

• Israel

• Brazil

• Australia

• New Zealand

• Korea

• Philippines

MMB Collaboration Process

MMB

collaboration

kick-off

Manufacturing

company

product &

strategy

presentation

Market

potential

assessment

MMB action

plan

Distribution

agreement

Sales &

distributor

management

Additional servicesMarCom; Conferences, Exhibitions, CommunicationsNew investors relations

Parallel multimarket penetration

Risk minimizing compensation model

Professional in–market managers

Effective marketing channels

MMB Solutions

Thank you