msn local den

Alastair BruceSenior Content Manager

What MSN Local means forregional publishers

abruce@microsoft.comtwitter.com/ajbruce

local.uk.msn.com

Agenda

Introduction

Why local for MSN?

Product demonstration

What about news?

The role of the mashup (curation and collaboration)

Source: BMRB’s Internet Monitor

Top Ten Types of site visited in last month

Base: All GB Internet Users Aged 15+ (Aug 08 – 1,000 Aug 09 – 1,000)

9521

9487

11562

12025

10471

12351

16219

15140

20459

20690

11562

11840

11860

12427

12494

15064

17428

18791

21204

21783

0 4000 8000 12000 16000 20000

National newspaper sites

News Site

Auction Sites

Local Government

Music sites

Local Info services

Price comparison site

Weather Site

Map/Directions site

A site where you can buy a product/service

Number of users ('000)

Aug-09Aug-08

local.uk.msn.com

“I still believe that this kind of feature should be made easily available on the Parliament website.  In the end, transparency and the promise of public scrutiny will be the best ways to prevent more parliamentary scandals of the type we've seen recently.” – Peter Hoskin

Thank you

Alastair BruceSenior Content Manager

abruce@microsoft.com

twitter.com/ajbruce