mygrove at aging2.0 | nyc 9/12/13

Post on 19-May-2015

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Connecting Active Adults

A social engagement platform connecting

Active Adults through passions, communities and

offline events

≫Society’s most interesting voices – Seniors – aren’t sharing

» Connecting oldsters by their interests, where they live

» Empowering existing organizations and managed community structures

» Giving online sharing a real world purpose

Passions, Place – Purpose

Who All Ages. Skewing young. Large, diverse networks.

Age 55-75 oldsters. Fellow hobby enthusiasts, family, real world friends.

Where Everywhere Local

What Everything about anything.

Specifics about my hobby activities and community that I know and care a lot about.

Why Just because. Self promotion.

To facilitate and share meaningful activities in my active lifestyle.

How UI/UX for <age 40. Passive engagement.

UI/UX for age 55-75. Active engagement with challenge/task mechanics.

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