netsquared surrey: the mobile revolution
Post on 06-May-2015
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Darren Barefoot explains why nonprofits need to pay attention to emerging mobile trends like responsive and adaptive design.
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The Mobile Revolution @dbarefoot
NobleArsonist.com
“There are two kinds of fools. One says, "This is old, and therefore good."
The other says, "This is new, and therefore better.” Dean Inge
design best practices
• No more m-dot and t-do websites
• Performance isn’t optional
• Visual hierarchies are essential
• Embrace common design patterns
• Content is emperor!
mobile first
• Responsive and adaptive
• Image optimization
• Article length
• Headline (and tweet) length
• Calls to action
mobile email
today
What does your website and email program look like on a
smartphone or tablet?
Check your Google Analytics to see what fraction of your visitors
are using mobile devices
questions?
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