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Networks Overview Presentation
SPT Networks Overview Reel
3 159 countries 759 MILLION HOMES 120 FEEDS 22 LANGUAGES
SPT Networks Portfolio
NORTH AMERICA
AFRICA
KOREA
JAPAN
AUSTRALIA
ASIA
EUROPE & RUSSIA
LATIN AMERICA
SPT Networks: Leveraging the Power of Sony
SPT Networks: A Key Part of the SPE Family
SPT Networks: Unparalleled Expansion
In 10 short years:
• SPT Networks has enjoyed explosive growth – SPE’s leading contributor to bottom line with nine digit earnings in FY11
• SPT Network feeds have increased from 45 to 120, 26 channels to 56
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Highly successful network brands benefiting from a
GLOBAL INFRASTRUCTURE
Other Investments
Digital AXN General
Entertainment
Sony General
Entertainment Anime/Youth
Lifestyle/Music Movies
SPT Network Brands
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A thrilling ride with high-impact
drama at its core
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Launch Dates
221 Million HH
62 Countries
19 Languages
Penetration and Distribution
1997 – Asia
1998 – Japan, Spain
1999 – Latin America, Brazil
2002 – Portugal
2003 – Central Europe
2004 – Germany
2005 – Italy
2011 – Korea
Target
Male/Female
25-54
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Redefining the hottest genre on TV – procedural television with a twist.
Case of the week programming including classic crime
series, current procedurals, reenactment and documentary
series from around the world.
LAUNCH DATE
2006 – Central Europe
LAUNCH DATE
2009 – Japan
Powerful sub-brands extend
AXN’s global reach
LAUNCH DATES
2006 – Central Europe
2007 – Russia
2010 – Italy
Action-filled fantasy, escapist drama.
LAUNCH DATE
2008 – Asia
Reality and drama beyond your wildest imagination.
LAUNCH DATES
2011 – Portugal
TBD – Spain
TBD – Central Europe
Irreverent, eclectic, on the edge. Distinctive programming sourced from every corner of the world.
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Top-rated light entertainment
and dramedy
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Penetration and Distribution
186 Million HH
124 Countries
4 Languages
Launch Dates 1995 – Latin America, Brazil
2006 – Spain
2007 – Portugal, Asia, Africa
2009 – Russia
2010 – Baltics
2011 – UK
Target 18-49 Female Skewing
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Sony Brand Extensions
Sony MAX is THE destination for the
guys – an up-front, high-octane channel
full of attitude.
Featuring the BEST Korean Dramas and
the hippest K-Pop variety, reality, and
music programs, ONE is the #1 rated
high definition channel in Malaysia
Penetration and Distribution
Launch Date
Penetration and Distribution
Launch Date
3.5 Million HH
42 Countries
1 Language
720 Thousand HH
4 Countries
2 Languages
2010 – Malaysia
2011 – Singapore, Indonesia, Cambodia
2011 – Africa
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Fearless entertainment that fuels a global youth audience spinning youth culture
and user-generated innovation
2011 – Latin America, Brazil 2012 – Poland
Launch Dates:
Target: 14-24 (Male/Female)
Penetration and Distribution:
44 Million HH 21 Countries 2 Languages
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1998 – Japan
2004 – Asia
2006 – Korea
2007 – Germany
2007 – Central Europe
2008 – Spain
29 Countries
15 Languages
Anime and anime-inspired
entertainment
39 Million HH
Penetration and Distribution
Launch Dates
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LAUNCHED OCTOBER 2010 First wholly-owned channel in the US
Penetration and Distribution 3.75 Million Subscribers
Primary Audience The multi-platform home created specifically for
movie lovers, targeting adults 18-49 with a
male skew.
Sony Pictures’ biggest blockbuster hits
and iconic films in stunning HD, uncut
and commercial free.
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The ultimate bouquet of local language channels targeting Hindi, Bengali and English speaking audiences.
• Over 370 Million HH • 88 Countries • 4 Languages
Bollywood Movies
Launched in 1999 Family Entertainment
Launched in 2005
Hollywood Movies
Launched in 2006
(Channel 8)
Bengali Movies
Launched in 2008
General Entertainment Flagship
Launched in 1995 Hindi Music Channel
Launched in 2011
SET India Networks
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Crackle is full-length, full-force entertainment for the connected guy—FREE and on demand.
Crackle specializes in hand-picked movies, TV shows, and Originals in genres that define
cool. Our content is always delivered uncut and unedited, the way it was meant to be viewed.
Crackle is movies – free, on demand, everywhere.
Penetration and Distribution
2 Million monthly uniques on connected TVs
8 Million total mobile downloads
(iPhone/iPad/Android)
5 Countries
Primary Audience
Crackle offers the highest quality selection of
free, ad supported movies available, targeting
adults 18-44 with a male skew.
Launch Dates
2009 US
2009 Australia
2010 Canada
2010 UK
2012 Brazil
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Partner Networks
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Industry pioneers Sony, Discovery and IMAX have partnered to create the first 24-hour
3D entertainment network, 3net. Featuring popular programming genres including
action, adventure, natural history, concerts, movies and more. 3net provides an
immersive, clutter-free environment designed to reach upscale, affluent, highly
engaged audiences seeking out the very best in native 3D content.
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FEARnet owns fear. Connecting with an audience that loves to be scared by exploring the
darker side of life and emotion, FEARnet unnerves, thrills and excites viewers with an edge-
of-the-seat experience they can't get anywhere else. FEARnet talks to the audience with a
contemporary, unpretentious edginess across linear and on-demand platforms.
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GSN
Launched December 1994
Target Audience - Women 25-54
DISTRIBUTION
75 million homes
U.S., Caribbean and Canada
PROGRAMMING
83% Original Programming in Prime Time
New Original Series: Love Triangle &
Drew Carey's Improv-a-ganza
Highest Rated Shows: Baggage &
The Newlywed Game
WWW.GSN.COM
Reaches over 55M gamers every month
Top 10 game publisher on Facebook
Top 10 game apps are controlled by only 5
players, GSN is #4
One of the fastest growing gaming sites
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Global and Local Original Series
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Import and locally adapt world-renowned reality and gameshow formats
Format-Fueled Production Slate
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