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New ‘‘Folk Devils,’’ Denials and Climate Change:Applying the Work of Stanley Cohen to GreenCriminology and Environmental Harm
Avi Brisman1 • Nigel South2
Published online: 20 August 2015� Springer Science+Business Media Dordrecht 2015
Abstract This article pays homage to Stan Cohen by applying his work to green crim-inology. It draws on Cohen’s notions of ‘‘denial,’’ ‘‘folk devils’’ and ‘‘moral panic’’ to
analyze and assess ‘‘climate change contrarianism’’—organized efforts to diminish sci-
entific consensus on the existence and extent of climate change and its potential impact on
human and nonhuman life. We begin by arguing that ‘‘climate change contrarians’’ have
painted climate change as a moral issue and have attempted to transform climate scientists
into ‘‘folk devils.’’ We then contemplate the meaning and significance of media repre-
sentations of climate change and the way in which such depictions have contributed to the
lack of consequential state and international measures, treaties or protocols on climate
change.
Introduction and Aims
In ‘‘Tradition and the Individual Talent,’’ in Essays of Generalization, T.S. Eliot writes:
‘‘Someone said, ‘The dead writers are remote from us because we know so much more than
they did.’ Precisely, and they are that which we know’’ (1975 [1919], p. 44). Eliot was
suggesting that to know our intellectual precursors is to take their ideas and extend them
further. That is our intention in this article with regard to the ideas of Stanley Cohen. But it
is a risky proposition. One needs to be wary of trying to ‘‘pluck … concept[s] out of [their]intellectual context[s]’’ (Young 2009, p. 4).
Our aim in this article is to extend insights from the work of Cohen into problematic
areas he did not explore—at least in any great detail—sometimes for reasons he made very
& Avi BrismanAvi.Brisman@eku.edu
1 School of Justice Studies, Eastern Kentucky University, Richmond, KY, USA
2 Department of Sociology, University of Essex, Colchester, UK
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clear. Various themes can be identified in Cohen’s work but at its heart is a concern for the
plight of the marginalised. Cohen applied an intellectual passion and sociological imagi-
nation to the cases and causes of individuals and groups suffering ill treatment by agents of
the more powerful (e.g., corporations, states, media). He was, however, realistic about the
breadth of the political and compassionate engagements that he and, he argued, most
people, could or would feel able to prioritise. Hence, in relation to matters pertaining to the
environment and animal rights, he observed that, while ‘‘The concept of compassion
fatigue may be a little shaky [….] each new moral demand makes coping harder’’ and heacknowledged testing this proposition ‘‘by looking at [his] own reactions to environmental
and animal rights issues’’ (2001, p. 289). ‘‘I cannot find,’’ Cohen continued, ‘‘strong
rational arguments against either set of claims. But emotionally, they leave me utterly
unmoved. I am particularly oblivious—in total denial—about animal issues. … [I]n theend, much like people throwing away an Amnesty leaflet, my filters go into automatic
drive: this is not my responsibility; there are worse problems; there are plenty of other
people looking after this’’ (2001, p. 289).
This article is both homage to and engagement with Cohen or, to put it another way,
homage through engagement: a tribute to the contributions and critical stimulus he brought
to criminology and sociology but also an argument about why taking the next step to link
abuse of humanity with abuse of our environment, other species and the planet would have
been appropriate. We endeavor to show how certain trends relating to the contemporary
representation and management of environmental challenges can be illuminated by
applying some of Cohen’s insights to them. We begin by considering the importance of
denial in relation to climate change debates and the ways in which contrarianism and
contestation can be understood in terms of the concepts of ‘‘folk devils’’ and ‘‘moral
panic’’.
Climate Change Contrarianism and Denial
There is widespread agreement among scientists that climate change is occurring and that
human activities are driving it. According to McNall (2011, p. 26), 97 % of the top climate
scientists hold the evidence-informed view that the Earth is warming and that this is due to
human activity. Despite the evidence, many members of nations with a free and fairly
informative media nonetheless believe that climate change is a lie (or worse), or accept that
is exists but do not see it as a threat to themselves or their families (Milman 2015). In the
UK, various commentators with high profiles and influential networks have campaigned on
a platform arguing that climate science is wrong, including Lord Monckton (a former
policy advisor to Margaret Thatcher when UK Prime Minister; see http://www.
lordmoncktonfoundation.com/about_us), Lord Lawson (former Chancellor of the Exche-
quer), and Matt Ridley, a journalist and also a hereditary peer, who has argued that:
Climate change has done more good than harm so far and is likely to continue doing
so for most of this century. This is not some barmy, right-wing fantasy; it is the
consensus of expert opinion.
But it is particularly in the USA where similar views are most expansively and
vociferously expressed. Consider, for example, the following sample of statements about
or descriptions of global warming and climate change:
450 A. Brisman, N. South
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http://www.lordmoncktonfoundation.com/about_ushttp://www.lordmoncktonfoundation.com/about_us
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• ‘‘the greatest hoax ever perpetrated on the American people’’ (Senator James Inhoff (R-OK), quoted in Antilla (2005, p. 338)1;
• a ‘‘left-wing plot’’ (Editorial 2010);• a ‘‘conspiracy to impose world government and a sweeping redistribution of wealth’’
(Broder 2010, p. A1), describing the perspective of the Tea Party movement);
• ‘‘some fraud perpetrated by scientists trying to gin up money for research’’ (Friedman2011), summarizing the views of Governor Rick Perry of Texas and Representative
Michele Bachmann of Minnesota);
• ‘‘a twisted fantasy concocted by misguided intellectuals’’ (Rubin 2015); and• ‘‘a rich white person’s concern’’ (conservative commentator Ann Coulter, quoted in
Breitman 2014).
Recently, a report by the Florida Center for Investigative Reporting revealed that
officials working in Florida’s Department of Environmental Protection had been banned
from even using the words, ‘‘climate change,’’ ‘‘global warming’’ and ‘‘sea-level rise’’
under Republican state governor Rick Scott, despite climate assessments that Florida is at
risk of an ‘’’imminent threat of increased inland flood’’’ and is ‘‘’uniquely vulnerable to
sea-level rise’’’ [McCormick 2015 (quoting a 2014 national climate assessment for the
United States)]. As Edward Maibach, Director of George Mason University’s Center for
Climate Change Communication, remarks, ‘‘There is a ‘major disconnect’ between what
the climate science is showing and what the average American is thinking,’’ (Takepart.com
2013).
Brisman (2012, pp. 50–54) has speculated that public lack of conviction about the
seriousness of climate change and public dismissal of the need to respond to anthro-
pocentric influence on the global climate system could be attributed to a number of factors:
(1) ‘‘residual effects’’ of the Bush Administration’s 8-year-long process of systematically
ignoring and denying scientific evidence of climate change; (2) admitted (typographical)
errors by the United Nations Intergovernmental Panel on Climate Change (IPCC) in their
Fourth Assessment Report published in 2007; and (3) the ‘‘Climategate’’ ‘scandal’—in
which climate scientists at the University of East Anglia’s Climate Research Unit were
accused—and subsequently cleared of charges—of manipulating data (and the scientific
peer review process) to make the case for anthropogenic climate change more compelling.
Brisman (2012, p. 55) concluded that the American public’s refusal to accept and act upon
the overwhelming scientific evidence that climate change is occurring and that human
activities are causing it could be ascribed to ‘‘various corporate-political interests who,
wishing to downplay the extent or existence of climate change, have conducted a concerted
campaign to try to call the science behind the phenomena into question’’—a counter-action
not limited to the United States (see, e.g., Booker 2015; Goldenberg 2013a, b; Ridley
2013).
This campaign waged by climate change naysayers with links to the fossil fuel industry
and related interests, has included politicians, conservative think-tanks and dissenting
scientists who publicly challenge what they perceive as the false consensus of ‘‘main-
stream’’ climate science. Their activities have involved: claiming that the scientific evi-
dence is unconvincing or inaccurate; producing anti-global warming studies; holding
rallies and creating websites; and generating analyses that purport to show that policies
1 In a painfully perverse irony, Inhofe recently became chairman of the U.S. Senate’s Environment andPublic Works Committee—the very committee charged with dealing with the issue of climate change. In aneffort to ‘‘disprove’’ climate change, in early March 2015, Senator Inhofe brought a snowball into the Senatechamber (Cosier 2015; Rubin 2015; Speckhardt 2015).
New ‘‘Folk Devils,’’ Denials and Climate Change: Applying the Work… 451
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aimed at reducing greenhouse gas (GHG) emissions will have devastating effects on jobs
and the overall economy—despite evidence to suggest that saving the planet would be
remarkably cheap (and might even be free) and that large reductions in GHG emissions
could be achieved at little cost to the economy (Krugman 2014a, A27, b, p. A29; Stern
Review 2006).
Climate change ‘‘contrarians’’ or ‘‘deniers’’—people who refuse to accept the scientific
evidence of anthropogenic climate change—benefit from the financial support of the fossil
fuel industry and enjoy a certain level of political access but have also garnered consid-
erable attention by exploiting the media’s balancing norm, which results in overstating the
actual degree of disagreement and creating the impression that scientific opinion is divided
or completely unsettled.2 In other words, ‘‘balanced coverage’’ does not mean ‘‘accurate
coverage,’’ and journalistic ‘‘balance’’ can equal informational ‘‘bias’’ if the issue that is
being discussed is largely agreed within the scientific community. ‘‘Balance’’ and bias are,
of course, also seriously influenced by ownership and control of media outlets and in the
United States, skepticism has been particularly fostered by media owned by Rupert
Murdoch’s Fox and News Corp. groups. For example, according to Pappas (2014),
‘‘[p]rimetime coverage of global warming at Fox News is overwhelmingly misleading …[and] the same is true of climate change information in the Wall Street Journal op-ed
pages.’’
According to David and colleagues, ‘‘where audiences have little or no direct experi-
ence of the issue being presented to them in the media, it remains the case that media have
a distinct capacity to foster disproportionate beliefs, fears and indeed moral panic in
audiences’’ (2011, p. 223). Because many people have no direct experience of climate
change—or, at least, believe they have no direct experience—the media play a major role
in how people think about climate change. If media consumers ‘‘tend to choose newspapers
[and other media] whose views … concur with their own’’ (David et al. 2011, p. 223) and ifthose sources are inaccurate, then the media’s role in influencing what and how people
think about climate change and people’s affinity for and fidelity to such sources can prove
problematic.
Admittedly, ‘‘a wider number and diversity of media channels have increased the scope
for counter voices which are potentially capable of defusing conservative moral panic
messages’’ (David et al. 2011, p. 225). It is also true that ‘‘alternative voices can challenge
traditional moral entrepreneurs in a more diverse media landscape’’ (David et al. 2011,
p. 225) but it is similarly the case that ‘‘[a]n increased array of experts, counter-experts,
victim support groups and other advocacy and campaign groups ensures a never-ending
supply of ‘news’ without the veracity of the claims ever being adequately checked’’ (David
et al. 2011, p. 224). As Greenfeld (2014, p. SR6) puts it, ‘‘It’s never been so easy to pretend
to know so much without actually knowing anything’’.
Essentially, climate change contrarians and deniers do not have to convince anyone of
anything. They simply have to sow seeds of doubt (Mooney 2014)—and in so doing, they
‘‘win’’ through confusion. They can rely on popular mainstream news sources that have a
particular political leaning (e.g., Fox News or various newspapers in different countries) to
contribute to uncertainty and advance their objective of maintaining the status quo by
2 We refer to ‘‘climate change contrarians/contrarianism’’ and ‘‘climate change denier/denial’’ rather than‘‘climate change sceptic/scepticism’’ because, as a number of scholars have pointed out, scepticism is a partof the scientific process (see, e.g., Anderegg 2010; Antilla 2005; McCright and Dunlap 2003). Whilescepticism can be both a healthy part of the scientific process and an excuse to present political or value-laden perspectives (that are masked behind a scientific façade), contrarianism suggests an ideological, ratherthan scientific, impetus for disagreement. And it is this element or characteristic that we wish to highlight.
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obstructing communication of new knowledge about climate science and climate change.
For climate change contrarians and deniers, the following equation holds true:
assertions = evidence = truth.
Websdale and Ferrell (1999, pp. 349–350) employ the trope ‘‘cultural silence’’ to refer
to ‘‘the socio-historical inattention to phenomena that appear to warrant a deviant label’’
and argue that climate change denial constitutes a form of ‘‘cultural silence.’’ While this is
problematic in and of itself, it is also the case that ‘‘the ‘cultural silence’ created by climate
change contrarians … runs the risk of rendering science as [a] ‘dismissable endeavour’’’(Brisman 2012, p. 63, quoting Carvalho 2007, p. 63). Indeed, as Jim Yong Kim, president
of the World Bank, has stated, ‘‘If you disagree with the science of human-caused climate
change you are not disagreeing that there is anthropogenic climate change. What you are
disagreeing with is science itself’’ (quoted in Chestney 2013). Not only are climate change
contrarians and deniers disputing that anthropogenic climate change is occurring and
therefore disagreeing with the majority position in science—but they are also attempting to
treat proponents of mainstream climate science as ‘‘folk devils,’’ and endeavouring to
depict concern about climate change as a ‘‘moral panic’’ and a threat to neoliberal social
values.3 We consider each of these propositions in turn.
Proponents of Mainstream Climate Science as ‘‘Folk Devils’’
Cohen (2002, p. 8) defines ‘‘folk devils’’ largely in terms of the ways in which mass media
create them as sources of moral panic. For Jupp (2001, p. 124), ‘‘folk devils’’ are
‘‘[a] category of persons which becomes defined as a threat to societal values and interests
and the embodiment of ‘what is wrong with society.’’’ For Cohen, Jupp and others working
with the concept, the media play an important role in the process of creating ‘‘folk devils,’’
by presenting the category of persons in question in a stylized and stereotypical fashion,
and by (negatively) exaggerating and distorting events—especially predictions about
(troublesome/troubling) future events—in which the ‘‘folk devil’’ is central (Cohen 1972).
Social reaction to ‘‘folk devils’’ often entails pressure for greater vigilance and stronger
responses from the forces of law and order but one of the fundamental elements of Cohen’s
thesis is that such escalation will increase, rather than diminish, subsequent deviance. In
this media-induced process of deviance amplification, a greater awareness of deviance
results in more deviance being uncovered (or constructed, as the case may be), giving the
impression that the initial exaggeration was, indeed, an accurate representation. In other
words, the general public and law enforcement react to ‘‘folk devils’’ based on the images,
symbols and stories presented to them in the media, and any behaviour or response by
‘‘folk devils’’ that fits this picture confirms their status as ‘‘deviant’’ and as threat to the
‘‘norm.’’
Hall et al. (1978) subsequently drew on Cohen’s work in their analysis of the young,
black mugger as a ‘‘folk devil.’’ While the identification of an increase in street mugging as
a socially constructed phenomenon was similar to Cohen’s approach, Hall and colleagues
linked the media portrayals that they examined to ‘‘a crisis in hegemony during an
3 In this way, we make the exact opposite argument of Rohloff (2013, p. 410), who states that ‘‘climatechange provides us with new types of folk devils: (1) climate skeptics/deniers, (2) big corporations (in-cluding, but not limited to, those of the energy industry), (3) governments, (4) the affluent, SUV driving,gas-guzzling customer with a large carbon footprint, and (5) the extremely rich who consume to ‘excess’ insites of excess consumption’’ (citation omitted). For us, ‘‘climate skeptics/deniers’’ (or climate changecontrarians and deniers, as we call them), are not the ‘‘folk devils.’’ Rather, those who deny mainstreamclimate science regard those who support it as threats to traditional societal values and interests.
New ‘‘Folk Devils,’’ Denials and Climate Change: Applying the Work… 453
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economic recession in a capitalist system.’’ As Jupp (2001, p. 125) explains, Hall and
colleagues argued that ‘‘public concern about mugging served to distract attention away
from the underlying causes and inherent problems of increasing economic decline.’’
Taking Cohen’s thesis and Hall and colleagues’ application thereof together, we put
forth two arguments. First, we suggest that proponents of mainstream climate science
(those who believe that the Earth is warming as a result of human activity) have been
demonized and treated in much the same way as (other) ‘‘folk devils’’ by some sectors of
influential mainstream media, as well as by powerful conservative think tanks and research
centres. A particularly explicit example is provided by the Heartland Institute, a Chicago-
based libertarian research organization, that sponsored a billboard along a Chicago
expressway in May 2012 with a photograph of Ted Kaczynski, the so-called ‘‘Un-
abomber,’’ whose homemade bombs killed three people and injured twenty-three others,
accompanied by the message, ‘‘I still believe in Global Warming. Do you?’’ and the
Heartland Institute’s web address. The Heartland Institute’s website information about the
campaign indicated that similar billboards would contain the personas of Charles Manson,
Osama bin Laden and Fidel Castro and other ‘‘murderers and madmen’’ because what
‘‘some of the world’s most notorious killers … have said differs very little from whatspokespersons for the United Nations … and liberal politicians say about global warming’’(quoted in Nuwer 2012, p. A25). The Heartland Institute did acknowledge that ‘‘not all
global warming alarmists are murderers and tyrants’’ (quoted in Nuwer 2012), but the
implication was that supporting climate science is deviant and goes against the norm (see
Sorock 2012). Arguably, while this kind of ‘‘demonization’’ of climate change scientists
and their proponents does not bring about ‘‘deviance’’ amplification (in the form of in-
creased mainstream climate science), it might—and here is where the analogy to Cohen’s
thesis gets ‘‘flipped,’’ so to speak—contribute to increased environmental harm and
‘‘ecological deviance.’’ In other words, if campaigns like the Heartland Institute’s suc-
ceed—if such images and representations accomplish the goal of advancing climate change
contrarianism and denial, thereby preserving the status quo (i.e., inaction on climate
change)—then environmental degradation and destruction (deviancy and delinquency in
environmental terms) is likely to increase (or, at least, is not abated).
Second, in the same way that Hall and colleagues argued that the image of muggings
perpetrated by young blacks served to draw attention away from the underlying causes and
inherent problems of increasing economic decline, it is possible that orchestrated concern
about (the accuracy of) climate science serves to diminish consideration of the inherent
problems of free market capitalism and its impact on the global environment. As Critcher
(2011, pp. 262, 268) states:
The major effect of fear is that we are led to misrecognize real problems in order to
support simplistic solutions that often worsen the problem they are supposed to
tackle…. Fear results from uncertainty but is rarely directed at the abstract forces andanonymous groupings that have destabilized daily life. Instead, ‘‘we seek substitute
targets on which to unload the surplus existential fear that has been barred from its
natural outlets’’ (Bauman 2007, p.11, original emphasis). In particular, we are unable
or unwilling to confront the powerful so [we] find the powerless a better target for
our fear.
In the context of climate change, it seems more than plausible that disproportionate and
hostile reactions to the work of climate scientists and their supporters distract us from an
examination of the causes of environmental decline. Although climate change contrarians
and deniers often happen to be ‘‘the powerful’’ or represent their interests, it is much easier
454 A. Brisman, N. South
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for the public audience to disregard the messages of climate scientists and supporters than
to reflexively examine the abstract force of global capitalist ideology and processes of
production and consumption. Key ingredients of a willingness to ‘‘shoot the messenger’’
rather than listen to the message might include a possible sense of existential dread about
the end of the world—something no one really wants to hear. In addition, given general
and popular investment in tradition, the status quo and its values, mainstream climate
science and concern about climate change present a threat that triggers disproportionately
hostile reactions. We suggest these also constitute key ingredients of a ‘‘moral panic,’’ as
discussed next.
Concern About Climate Change as a ‘‘Moral Panic’’ and a Threatto Neoliberal Social Values
Previous work employing a ‘‘moral panic’’ framework has considered whether concern
about climate change could be conceived of as a ‘‘good’’ moral panic, or whether the mere
association of climate change with ‘‘moral panic’’ constitutes ‘‘climate change denial’’ (see
Rohloff 2013, p. 401). An alternative approach is to analyse the use of the idea of ‘‘moral
panic’’ in the responses of climate change contrarians and deniers to concern about
anthropogenic climate change. In taking this approach, we lend support to Garland’s (2008,
p. 17) claim that there has been a shift away from ‘‘[consensual] moral panics as tradi-
tionally conceived (involving a vertical relation between society and a deviant group)
towards something more closely resembling American-style ‘culture wars’ (which involve
a more horizontal conflict between social groups).’’
As Cohen (1972) conceptualized moral panics, these relate to events, persons or groups
that might otherwise have been viewed as isolated or unconnected but become linked into a
pattern and understood as symptomatic of an underlying disease or disorder, leading to a
‘‘[d]isproportional and hostile social reaction to a condition, person or group defined as a
threat to societal values, involving stereotypical media representations and leading to
demands for greater social control and creating a spiral of reaction’’ (Murji 2001, p. 175).
For Cohen, moral panics produce an increase in social control responses containing
three common elements: (1) diffusion (whereby events in other places are connected to the
initial event); (2) escalation (in which there are calls for ‘‘strong measures’’ to counter the
threat); and (3) innovation (in which there are increased powers—or calls for increased
powers—for the police and courts to deal with the threat). In the case of climate change,
we see at least two of these elements operating ‘‘in reverse.’’ Instead of ‘‘strong measures’’
to counter the threat of climate change, climate change contrarians and deniers call for the
opposite—de-escalation, perhaps?—certainly no ‘‘strong measures’’ because of (mis-
guided) fears that climate policies will adversely affect the economy (see, e.g., Davenport
2014; Fairfield 2014; Krugman 2014a). Just as Critcher (2009, 2011) suggests that with
moral panics, elites seek to reinforce dominant regulative practices by means of scape-
goating outsiders, we see with climate change, efforts being made by certain corporate-
political elites to reinforce dominant non-regulative or de-regulative practices by means of
scapegoating those concerned about climate change (and depicting climate scientists as
outsiders). Similarly, climate change contrarians and deniers argue for the opposite of
Cohen’s notion of innovation—stagnation, perhaps?—supporting decreased governmental
powers to deal with the ‘‘non-threat’’ of climate change, as seen, for example with the
virulent opposition to attempts by the U.S. Environmental Protection Agency to promul-
gate regulations to slash carbon pollution from cars and coal-fired power plants (Davenport
2014). Indeed, as David et al. (2011, p. 221) contend, ‘‘[a]t the most fundamental level, the
New ‘‘Folk Devils,’’ Denials and Climate Change: Applying the Work… 455
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concept of moral panic appears to carry with it a built-in hypothesis: that a given cultural or
social reaction or response is irrational and/or disproportionate;’’ climate change con-
trarians and deniers maintain that concern about climate change is irrational and
disproportionate.
The idea of moral panic theory operating ‘‘in reverse’’ with respect to climate change
gains further traction when one considers the five key characteristics of a moral panic set
out by Goode and Ben-Yehuda (1994): disproportionality of reaction; concern about the
threat; hostility to the objects of the panic; widespread agreement or consensus that the
threat is real; and volatility (in that moral panics are unpredictable in terms of scale and
intensity). These characteristics are manifested in the reaction of climate change con-
trarians and deniers to concern about climate change. For example, climate change con-
trarians and deniers frequently refer to supporters of mainstream climate change science as
‘‘global warming alarmists’’ (disproportionality of reaction); assert that climate change is
not a threat or that concern about the threat is unjustified; have likened those concerned
about climate change to ‘‘rogues and villains,’’ like Kaczynski, bin Laden, Castro, and
Manson (hostility to the objects of the panic) (The Week 2012); and dispute the widespread
agreement or consensus that the threat is real.
Cohen did himself briefly contemplate climate change and other environmental harms in
relation to moral panic theory, and used climate change denial ‘‘to illustrate how certain
newer features of moral panics appear in the shell of the old’’ (2011, p. 241). As Cohen
(2011, p. 241) explains:
The rhetoric about climate change draws on the classic moral panic repertoire:
disaster, apocalyptic predictions, warnings of what might happen if nothing is done,
placing the problem in wider terms (the future of the planet, no less). The climate
change movement tends increasingly to construct any scepticism, doubt, qualification
or disagreement as denial. And they mean not just the passive denial of indifference
but also the active work of ‘‘denialists.’’ Sceptics are indeed folk devils: treated like
retarded or crazy persons, people who just don’t get it—like flat earthers—or who are
on the payroll of oil corporations. Some entrepreneurs have suggested that climate
change denial should become a crime like Holocaust denial; deniers should be
brought before a Nuremberg-style court and made responsible for the thousands of
deaths that will happen if the global warming alarm is not heeded.
As suggested above, ‘‘climate change sceptics’’ (see footnote 2) are not in fact treated as
the ‘‘crazy persons’’ that Cohen claims. Rather, they, along with other politico-corporate
elites, have elicited ‘‘balanced’’ media attention and have, certainly in the U.S., been quite
successful in depicting proponents of mainstream climate science as the ‘‘folk devils.’’ In
addition, climate change contrarians and deniers have claimed that climate science is itself
a reflection and cause of panic (Evans 2014). As Muller (2013) writes, ‘‘[f]ear of expected
global warming is leading to desperate and perhaps even panic-triggered action, including
the delay of the Keystone pipeline in the U.S., cancellation of coal to oil conversion
projects and the stall of shale gas development in Europe. … The problem with panic isthat it often triggers wasteful and ineffective measures. People turn from analysis toward
fundamentalism that substitutes ideology for careful analysis.’’ Returning to Critcher’s
(2011, p. 262) observation that ‘‘fears are constructed to provide protection against other,
more unmanageable or inconvenient fears,’’ we argue that fear of climate science is
constructed to provide protection against other, more unmanageable or inconvenient
fears—the fear of having to make significant changes to our individual and collective
lifestyles and consumptive practices—to our social and environmental relationships and to
456 A. Brisman, N. South
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our economic systems—in order to mitigate the effects of global climate change. Cohen
(2011, p. 242) believed that while ‘‘environmental issues will be [important] as potential
sites for moral panics, … the most important site will be anything connected withimmigration, migrants, multicultural absorption, refugees, border controls and asylum
seekers. This subject is more political, more edgy and more amenable to violence.’’ What
Cohen did not consider is that, in the future, climate change is likely to be one of the
principal causes of increased migration, increased social conflict and severe challenges to
multi-cultural cosmopolitanism (see, e.g., Agnew 2012a, b; Brisman 2013; Lee 2009;
Parenti 2011; South 2012).
As we conclude this section, it is worth considering Rohloff’s (2013: 404) assertion that:
The very idea of moral panic research on climate change raises several possible
problems, including the following:
1. The focus on the science of climate change may lead some to argue that it cannot be
regarded as a moral panic as it is a risk-based issue.
2. The disproportionality and ‘‘debunking’’ commonly associated with moral panic may
lead some to judge moral panic research on climate change as an example of climate
change denial.
3. The apparent absence of an easily identifiable and marginalized folk devil may be
problematic, in some people’s minds, for classifying reactions to climate change as
‘‘moral panics.’’
We have avoided such problems by examining climate change from a different per-
spective. Instead of contemplating concern about climate change through the moral panic
lens in the ways directed by Rohlof and Cohen, we have considered how conservative
reactions have constructed concern about climate change as a ‘‘moral panic’’ and assigned
the ‘‘folk devil’’’ label to those who support mainstream climate science. Moreover, just as
‘‘[m]oral panics have been seen as inevitable and periodic occurrences for societies
undergoing a reaffirmation or re-definition of moral boundaries’’ (Murji 2001, p. 176), we
have observed climate change contrarians and deniers emerge at a time when there have
been various challenges to and attacks on ‘‘a cherished way of life’’ (Garland 2008,
p. 11)—undoubtedly strengthening a belief in the need to defend the individual freedoms
perceived to be associated with neoliberalism, free-market capitalism and minimal state
intervention. Moral panics used to be ‘‘criticised from the Left as being right-wing con-
servative reactions to social change’’ (Yar 2008, p. 442). With respect to climate change,
we are witnessing right-wing conservative reactions to attacks on the status quo by those
concerned about climate change that suggest—indeed, require—social (as well as eco-
nomic and political) transformation.
Conclusion
Cohen’s self-confessed denial (whether partial or total) about environmental matters seems
based partly on feeling ‘‘emotionally… unmoved’’ by them but also attributable to his ownvalue position which appears critical of the ‘‘success of the environmental movement’’
because this has partly been ‘‘achieved at the expense of humanitarian causes’’ (Cohen
2001, pp. 289, 288). Indeed, Cohen (2013, pp. 72, 75), while recognizing the ‘‘near-
universal agreement that something like denial plays a central role in assessing the pro-
spects of the climate change movement’’, still felt that ‘‘[t]he ideology of the 1960s gave
New ‘‘Folk Devils,’’ Denials and Climate Change: Applying the Work… 457
123
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rise to many of the concerns and conflicts reflected in the climate change debate. The
concerns of the original environmental (‘ecological’) movement (pollution, energy policy,
climate change) do not obviously belong to the categories of either human rights or
humanitarianism.’’ One point to emphasise in response is that, frequently, environmental
crises will be accompanied by humanitarian crises and impingement on human rights and
that the impact of the two should be considered together (Kippenberg and Cohen 2013;
McInerney et al. 2011; Tuana 2014; see generally Brisman and South 2013; South and
Brisman 2013). Furthermore, those same media forces that deny or dismiss the significance
of climate change are exactly the same as those that disagree with arguments to extend
human rights or to diminish certain traditional ‘‘rights,’’ most notably in the United States
for example, as related to gun ownership.
Cohen takes a focus on human rights to be a sufficient and daunting challenge. He
would probably agree with the proposition that ‘‘mainstream human rights are restricted to
the protection of human beings—that that is their point and that the protection of Nature is
not in their purpose, and nor is the recognition of Nature as a living being’’ (Gianolla 2013,
p. 64). But against this, we would join with Gianolla (2013, p. 64) in arguing:
that humans cannot be protected without protecting Nature – and that this truth is
particularly stark in the contemporary context….The cultural commitment ofmainstream human rights to anthropocentrism is… likely to become even moreinadequate as a response to the current challenges facing both Humanity and Nature
alike.
Climate change might be the most evident of these current challenges and it is worth noting
how central to the dismissal of climate science is the assertion of neo-liberal individualism
as preferable and superior to support for human rights or environmental protections.
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New ‘‘Folk Devils,’’ Denials and Climate Change: Applying the Work of Stanley Cohen to Green Criminology and Environmental HarmAbstractIntroduction and AimsClimate Change Contrarianism and DenialProponents of Mainstream Climate Science as ‘‘Folk Devils’’Concern About Climate Change as a ‘‘Moral Panic’’ and a Threat to Neoliberal Social Values
ConclusionReferences
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