news of today april 2011
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Page | 1 Today Software Pty Ltd
Phone: 07 3852 4177 e-mail: sales@todaysoftware.com.au
NEWS OF TODAY
News, views and snippets from Today Software Ltd. APRIL 2011
E-Business and its Advantages
Whether on or off line, customers in today’s marketplace want quality products and information in a quick and easy
manner. I’ve typed it before and I’ll type it again, the internet’s main benefit is that of speed and convenience.
Therefore e-business, which uses the internet as the core for business dealings, can help make a company more
customer-friendly in addition to many other things, such as creating a more efficient exchange of information and/or
products and services.
1. Removes Location and Availability Restrictions
Users need not be in the same physical location as an e-business and the exchange of information and transactions
may take place at any given time, twenty-four hours a day, seven days a week and from any location in the world with
Internet access. A physical location is restricted by size and limited to only those customers that can get there, while
an online store has a global marketplace with customers and information seekers already waiting in line.
2. Reduces Time and Money Spent
In e-business, there is often a reduction in costs required to complete traditional business procedures. Many of those
same traditional business approaches can be eliminated and replaced with electronic means, which are often easier to
carry out as well as easier on the pocketbook. For example, compare the cost of sending out 100 direct mailings
(paper, postage, staff and all), to sending out a bulk e-mail. Also think about the cost of paying rent at a physical
location opposed to the cost of maintaining an online site.
3. Heightens Customer Service
With e-business customers receive highly customizable service, and communication is often more effective. There is
far more flexibility, availability and faster response times with online support. For example, think about the speed of e-
mail inquiries and live chat as opposed to getting on the phone, especially when that business is closed for the day.
There is also a faster delivery cycle with online sales, helping strengthen the customer/business relationship. The
internet is a powerful channel for reaching new markets and communicating information to customers and partners.
Having a better understanding of your customers will help to improve customer satisfaction.
4. Gives a Competitive Advantage
The internet opens up a brand new marketplace to businesses moving online. Competition via the internet is growing
as the internet itself grows and waiting too long to move online may cause you to lose your place in line entirely. Easy
access to real time information is a primary benefit of the internet, enabling a company to give more efficient and valid
information and helping to gain the competitive advantage over those that are not online.
Although there are risks associating with e-business, as with most business decisions, there is also the risk associated
with the inability to adapt to the changing times. Change is inevitable in today’s marketplace and should be embraced
with open arms and open sites!
-Stacie Leonard, Ecommerce Marketing
Page | 2 Today Software Pty Ltd
Phone: 07 3852 4177 e-mail: sales@todaysoftware.com.au
POSperfect and Security
POSperfect's security features are well valued and respected by its users.
In the U.S.A. the credit card companies demand all pos systems comply with their very rigorous security
standards (PA-DSS) involving credit card payments. POSperfect has met these standards.
Within POSperfect itself, is a 20-level security matrix that can be applied to most functions in the entire system.
Some examples are:
• Controlling which staff can accept returns
• Controlling which staff create customer accounts
• Controlling which staff can discount/markdown sales
• Controlling which staff can view reports
Each staff member is set at a level on the matrix and each function can be assigned a level. Staff below that
assigned level cannot access that function. In addition to all that, the system records all actions made, e.g.
opening the cash drawer, it can be subsequently tracked.
“If people only knew how hard I work to gain my mastery, it wouldn't seem so wonderful at
all.” - Michelangelo (Italian painter and sculptor)
“ Life is too short to be little. ” - Benjamin Disraeli British prime minister and writer
Not sure if you are getting the most out of POSperfect?
Maybe you just need a “refresher”?
Or maybe you have some ideas that could help improve
POSperfect’s functionality?
Give us a call, we’ll be happy to hear from you
Note: fees may apply
Page | 3 Today Software Pty Ltd
Phone: 07 3852 4177 e-mail: sales@todaysoftware.com.au
April Specials
QM2130-BK-433 $335 POS POS $482
All specials are inclusive of GST. Freight not included.
“Pretend that every single person you meet has a sign around his or her neck that says, 'Make me feel important.' ” - Mary Kay Ash (American businesswoman)
Cordless Scanner (BT)
$439.00
Receipt printer & Scanner
$639.00
Thermal Receipt Rolls (24)
$45.00
Integrated Touchscreen Computer
Intel N270 Atom 1.6 GHz processor; 1GB Memory; 8Gb SSD
Hard Drive; 15” resistive touch screen; POS ready 2009
(embedded)
$1,430.00
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