non-place: transport

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Non-place: Transport. B&Q Management. Centralised Control Limitations of space Stores within Store ‘Flexible’ workforce Young Business - change Seasonal Deal with multiple users. Branding, Labels and Signage. Commercial messages and branding frame everything Multiple information layers - PowerPoint PPT Presentation

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Non-place: Transport

B&Q Management

• Centralised Control• Limitations of space• Stores within Store• ‘Flexible’ workforce• Young Business - change• Seasonal• Deal with multiple users

Branding, Labels and Signage • Commercial

messages and branding frame everything

• Multiple information layers

• Seducing• Informing• Teaching• Wayfinding

• Often confusing• Conflict with

other wayfinding messages

GenderWaste(packaging)

Appropriation(baggy space, counter programmes)

Inspiration and Learning (Dialogue with the store)

Emerging themes• Individual packaging • Instructions on everything, branding and informational messages.

Individually packages goods for purchase. Creates huge waste mountain.

• Temporal change• How does the commercial pressure on customers, expressed though

pressure to buy, branding etc change over time, and with different users.

• User co-creation• What do people bring to the place – expectations, ideas, taste, money,

attitudes, desire to learn or create etc?

• Roles, multiple users:• What sort of people use a place – in terms of ‘role’. How do they all

experience the place: employees, subcontractors, sales people, managers, users, visitors, tourists etc. Implications of mass use.

• The Contract

Workshop 2: Transport

The airport

Anonymous places may need to remind the public where they are (repeatedly)

Railways: the original non-place, as seen by Peter Excell (Bradford)

Victorian-era signage:

Common messages; uniform style

For some, staying in a train at the end of the journey was a treat! Product loyalty/pervasiveness?

Airports

• Historical changes in airports and air travel

• Airport result of conflicting agendas

• Airport, Airlines, Passengers (government, concessions)

• Profits and People• Airport and the City

QuickTime™ and aTIFF (Uncompressed) decompressor

are needed to see this picture.

Passenger Processing System

Mall meets Airport

Hubs

Intermodality

conflict

deregulation

massification

Jumbos

stansted

LHR T4

Airport and city

intermodal

Programme

09:45- 10:00 Meet at Airport Information Desk and arrange passes 10:00- 10:30 Introductions and workshop briefing (conference room) 10:30- 11:30 Workshop activity (landside & conference room) 11:30- 12:30 Guided tour by BAA staff (airside/landside) 12:30- 13:30 Lunch 13:30- 15:00 Workshop activity (landside & conference room) 15:00- 17:00 Plenary sessions and de-brief (conference room)

Objects

• Gate 52• (Luggage) Trolley• Security Tray• Gameboy/personal

device• Toothbrush• Boarding Card• Credit Card

• The Club• Chairs• Coffee cup• Security camera• Condom machine• Screen• ID card/Passport• Cigarette• Newspaper• The weekend• White line• Disdisemboddied voice• Silence• Smile

Maria Androulaki ACE Edinburgh University

Stephen Cairns ACE Edinburgh University

Richard Coyne ACE Edinburgh University

Alan Dix Lancaster University

Peter Excell Bradford University

Ian Graham Edinburgh University

Lorenzo Imbesi University “La Sapienza” (Rome)

Jon Kerridge Napier University

Caroline Khoo Edinburgh University

Anne-Sophie Laegran RCSS University of Edinburgh

David Lawrence Kingston University

Ann Light Usability News

Dermott McMeel Edinburgh University

Lee Miller University College Northampton

James Stewart Edinburgh University

Robin van't Haar Rotterdam

Joanne Whalley University College Northampton

Robin Williams Edinburgh University

Jennifer Willies Napier University

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