online food business

Post on 08-Feb-2017

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Just eat

An online food businessSubmitted by

Aleesha Abdulla & Sreejith R

logo

About• For those who do not have time to shop and prepare

lunch each day, just eat businesses do the work for them. In this world, all workers are busy with their offices and most of the time, they forget to eat properly. Even they didn’t get enough time to cook food or purchase ingredients .

• The business provides and prepares the ingredients, recipes and meals to their work space. If there's one thing that will always be in demand, its food. Everyone needs to eat, so there will always be a market for food-based businesses.

Mobile app• Increase our orders, visits, customer base, buzz, customer satisfaction,

and ultimately, revenue. The app icon must be our logo, and it allows customers to place new order, change existing orders, easy search, browse good food deals in the store, and find quick contact details to approach the entrepreneur. The “review this app” feature allows you to ask app users to review your app. Once a user taps the feature, the app will redirect the user to the App Store or Google Play Store depending on which device he or she is using.

• This feature provides us instant feedback on our app so we can improve the app’s UX and UI based on the reviews. Apps Give Customers Options. View menu items and daily specials. Submit orders for delivery or pickup. Make reservations. Submit comments and feedback. Post it to our social media profiles. Obtain coupons. Participate in loyalty and reward programs. And more!

Mobile app

Facebook poster• We will publish so many posters, the previous posters are

only the models. We will also publish health related posters, importance of natural foods etc. First time, We will take initiatives for sharing our posters and later we hope that our customers will take this responsibility.

• We will invite people to like,share,comment and after this we will publish our first video, it be look like a film teaser.it will take one minute by showing what is our business (over all process ).exactly like what content says.it is a better way to capture customers attention(they can read and watch).

• Foundational Metrics –1) Engagement and Interaction for your Fb page – content – images, videos, posts, customer comments

• 2) Engagement and low-level metrics for FB ad – App promotion and ad

Objectives for FB Page• Create awareness about the business and encourage IT

techies to visit our page and follow the direct link to app • Create awareness about the importance of vegetables in our

daily menu, calorie rate, and health tips.• Increase engagement of audience by various context and

prize.• Create a lively community among customers to comment,

review, and to place menu from their side• Invite suggestions from customers for improving service• Invite recipes, images of food, contents based on childhood

memories of lunch etc.

Metrics for the campaign:

• Foundational Metrics –Engagement and Interaction for our Fb page – content – images, videos, posts, customer comments

• Engagement and low-level metrics for FB ad – App promotion and ad( A combination of number of likes, shares and comments)

• Number of memberships• Duration of visit• Ideas and suggestions

Page post video

page like

Page like

Page post photo

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