organization 2.0: avoiding the social software graveyard
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Organization 2.0: Avoiding the social software graveyard
Organization 2.0: Avoiding the social software graveyard
Meredith G. FarkasMeredith G. Farkas
http://www.flickr.com/photos/wimmulder/7609964/
The road to the graveyard is paved with good intentions
The road to the graveyard is paved with good intentions
http://www.flickr.com/photos/neilsingapore/5474180800/
http://www.flickr.com/photos/librarycommission/548264310/
http://www.flickr.com/photos/asimpledarksquid/1187308493
http://www.flickr.com/photos/maubrowncow/2763362494/
So what’s the problem?So what’s the problem?
Why does it fail?Why does it fail?
•The service or technology is not tied to the library’s mission or strategic goals
•It’s considered someone’s “pet project”•Services where the only cost is staff time are often not planned for strategically
•Once the newness wears off, people are less motivated to contribute
•Staff are not given dedicated time to work on new initiatives
So what the heck is Library 2.0?So what the heck is Library 2.0?
http://flickr.com/photos/gbierens/178568449/
Library 2.0 - My takeLibrary 2.0 - My take
•It’s a state of mind•Working to meet changing user needs•Trusting our users•Getting rid of the culture of perfect•Aware of emerging technologies and opportunities
•Looking outside of the library for applications, opportunities, and inspiration.
A No-brainer right?A No-brainer right?
Characteristics of effective 2.0 projects
Characteristics of effective 2.0 projects
They know their usersThey know their users
http://docushare.lib.rochester.edu/docushare/dsweb/View/Collection-4436
http://www.slideshare.net/charbooth/if-you-build-it-will-they-care-1159058
Have clearly-defined goalsHave clearly-defined goals
http://www.flickr.com/photos/ekkebus/5020840511/
Initiatives are tied to Institutional goals
Initiatives are tied to Institutional goals
Involve staff from all levels in planning
Involve staff from all levels in planning
http://flickr.com/photos/weesmalldoll/432578986/
Plan for the continued use and maintenance of tech
Plan for the continued use and maintenance of tech
http://flickr.com/photos/stshores24/488419188/
Treat technology as toolsTreat technology as tools
http://www.flickr.com/photos/zakh/337938459
And use them to solve problemsAnd use them to solve problems
http://www.seedwiki.com/?wiki=antioch_university_new_england_library_staff_training_and_support_wiki
Create PartnershipsCreate Partnerships
Create PartnershipsCreate Partnerships
Time must be devoted to the ProjectTime must be devoted to the Project
http://flickr.com/photos/cayusa/2574029855/
Assess, assess, assess!Assess, assess, assess!http://www.flickr.com/photos/richardstowey/3032598054/
Building organizational capacity for 2.0
initiatives
Building organizational capacity for 2.0
initiatives
Question everythingQuestion everythinghttp://flickr.com/photos/scampion/1500054745/
Look for good ideas everywhere!Look for good ideas everywhere!
http://www.flickr.com/photos/stevenjude/848723658/
Encourage staff to learn and playEncourage staff to learn and play
Develop a risk-tolerant cultureDevelop a risk-tolerant culture
http://flickr.com/photos/tollaksen/967960/
Be agile, don’t get attachedBe agile, don’t get attached
http://www.flickr.com/photos/stevenjude/848723658/
Give staff time to be creativeGive staff time to be creative
Encourage Network-buildingEncourage Network-building
Encourage Network-buildingEncourage Network-building
Does your organization look like this?
Does your organization look like this?
Questions?Find me at
meredith.wolfwater.com/wordpress
mgfarkas (at) gmail.comflickr, twitter: librarianmerfacebook: meredithfarkas
Questions?Find me at
meredith.wolfwater.com/wordpress
mgfarkas (at) gmail.comflickr, twitter: librarianmerfacebook: meredithfarkas
Slides and links athttp://meredithfarkas.wetpaint.com
http://www.flickr.com/photos/trucolorsfly/2401196653/
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