outsourcing

presents

Outsourced LifePATRICK CAMPBELL@Patticus

Samudra Anitha

Explore the world of outsourcing and mechanical turk to make you more efficient.

Agenda

• Why you should outsource?

• What can you outsource?

• Sourcing help

• Managing help

• Utilizing Mechanical Turk

• Q&A

Why Outsourcing?

Mechanical Work

Stra

tegi

c W

ork

Opportunity Cost

Massive Intelligence

SamudraPopular Musician

Masters in Economics

AnithaPhD. in Physics

Finance Background

Cash Money

What to Outsource?

•Anything that I find myself doing for more than fifteen minutes, as long as I am not required to do the task/project.

Examples

• Customer Service Calls/Emails

• Scheduling

• Data entry

• Deck Creation

• Research

• Blog Stumping/CopyWriting

• Prospecting

• Design/Development

Things not to do...

• Anything requiring VPN (without approval)

• Anything requiring a personal touch

• Design or HTML work*

Sourcing Help

The worst part of the entire process.

Sourcing Help

1.Source

2.Test

3.Validate

Source

• One off Help

• Mechanical Turk

• Odesk, Elancer, etc.

• PeoplePerHour (US)

•Consistent Help

•Odesk, Elancer, etc.

•BrickWorkIndia*******

•AtoZTasks

•TaskEveryday

Asking for Help (one off)

• Know what you’re looking for...

• Scope the project and be specific

• Break projects down...seriously

• Interview applicants through email or Skype

• Interview applicants through a test project

• Look through portfolios

Asking for Help (ongoing)

• Utilize an agency*

• Phenomenal for repetitive tasks

• Scope the work you want completed

• Fire very quickly

• Run a trial with the company (start small)

Test/Validate

Managing Outsourced Labor

Managing Help

1. Be specific

2. Provide a timeline

3. Schedule check-ins

4. Ask for confirmation

Please research premium pricing for 30 minutes and provide a summary of:

1. the concept and definition,

2. the importance of premium pricing,

and 3. examples/case studies of premium pricing.

Send me your results as soon as you are finished. Email me a summary of the task when you are finished reading this.

A Few Other Notes

• It gets easier.

• I schedule an hour each day to go through completed tasks and write out the requirements for tomorrow’s tasks.

• Google Docs...amazing.

• Delegate!

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