pablo sanchez chillon presentation #innocity madrid 21 01 2014

PABLO SÁNCHEZ CHILLÓN.

CO-FOUNDER & CEO EOLEXCITYLAB(#DIGIZEN)

####DATA REPUBLICS DATA REPUBLICS DATA REPUBLICS DATA REPUBLICS

LA PLANIFICACIÓN DE LA LA PLANIFICACIÓN DE LA LA PLANIFICACIÓN DE LA LA PLANIFICACIÓN DE LA (#DIGIZEN)

www.eolexcitylab.com www.urban360.me

@PabloSchillon @Eolexcitylab

LA PLANIFICACIÓN DE LA LA PLANIFICACIÓN DE LA LA PLANIFICACIÓN DE LA LA PLANIFICACIÓN DE LA

CIUDAD CIUDAD CIUDAD CIUDAD EN LA ERA DE LAEN LA ERA DE LAEN LA ERA DE LAEN LA ERA DE LA

HÍPERHÍPERHÍPERHÍPER----SOCIABILIDADSOCIABILIDADSOCIABILIDADSOCIABILIDAD URBANAURBANAURBANAURBANA

JORNADA JORNADA JORNADA JORNADA #INNOCITY / I#INNOCITY / I#INNOCITY / I#INNOCITY / I----AMBIENTE AMBIENTE AMBIENTE AMBIENTE

CIBBVA CIBBVA CIBBVA CIBBVA ---- MADRID 21/01/2013MADRID 21/01/2013MADRID 21/01/2013MADRID 21/01/2013

WHAT WHAT WHAT WHAT POLICIES POLICIES POLICIES POLICIES FOR CITIESFOR CITIESFOR CITIESFOR CITIES

WHEN WHEN WHEN WHEN PEOPLEPEOPLEPEOPLEPEOPLE WENT TO WENT TO WENT TO WENT TO LIVE LIVE LIVE LIVE

IN IN IN IN SOCIAL NETWORKS? SOCIAL NETWORKS? SOCIAL NETWORKS? SOCIAL NETWORKS?

@PabloSchillon www.eolexcitylab.com www.urban360.me @Eolexcitylab

IN IN IN IN SOCIAL NETWORKS? SOCIAL NETWORKS? SOCIAL NETWORKS? SOCIAL NETWORKS?

COMPRENDER LA

#CIUDAD

EL MAPA YA NOEL MAPA YA NO

ES EL TERRITORIO

@PabloSchillon www.eolexcitylab.com www.urban360.me @Eolexcitylab

Digital City, Smart City, (….the next hype + City):

WINDOW OF OPPORTUNITY

LOTS OF STAKEHOLDERS (& MANY VENDORS)

SHARING LEADERSHIPSHARING LEADERSHIP

TECHNOLOGY AS A BRIDGE

THE WOW EFFECT

WHAT REMAINS IS THE CITY@PabloSchillon www.eolexcitylab.com www.urban360.me @Eolexcitylab

LAS CIUDADES LAS CIUDADES LAS CIUDADES LAS CIUDADES DEL SIGLO XXI DEL SIGLO XXI DEL SIGLO XXI DEL SIGLO XXI

DE ESPACIOS

UNI-BI-TRI-DIMENSIONALES

A REPÚBLICAS DE DATOS

@PabloSchillon www.eolexcitylab.com www.urban360.me @Eolexcitylab

CIUDADES COMO REPÚBLICAS DE DATOS

DATA REPUBLICS

(COLECTIVA) CONSTRUCCION DEL PATRIMONIO DIGITAL DE LA DIGITAL DE LA HUMANIDAD

2.5 quintillIion bytes/a day

NECESARIO ENTENDERLA NUEVA SOCIABILIDADLA NUEVA SOCIABILIDAD

URBANA

@PabloSchillon www.eolexcitylab.com www.urban360.me @Eolexcitylab

NUEVA SOCIABILIDAD URBANA: EGO-SISTEMA DE SOCIAL SUPER-HEROES

@PabloSChillon www.eolexcitylab.com www.urban360.me @Eolexcitylab

ON-LINE CULTURE: OPEN, GENEROUS & CURIOUS

NEW (DIGITAL) POLITICAL ARENAS5’ AGENDAS

ELECTORES/AUDIENCIA =FOLLOWERS &USERS?

SERIOUS LACK OF ATTENTION THE ERA OF MASS DISTRACTION

CIVIC ECO-SISTEMS VS EGO-SISTEMS WITH NO CITY

NEW LANGUAGES

@PabloSChillon www.eolexcitylab.com www.urban360.me @Eolexcitylab

NEW URBAN DWELLERS

GROWN UP IN HYPER-TECH CONTEXTS

THEY FEEL HUMAN PRESENCE IN TERMS OF CONNECTIVITY AND ACCESS

@PabloSchillon www.eolexcitylab.com www.urban360.me @Eolexcitylab

OF CONNECTIVITY AND ACCESS

ONE LIFE: MULTIPLE (DIGITAL) IDENTITIES

LA CULTURA DEL GRATIS TOTAL

150 TIMES A DAY 150 TIMES A DAY HOW OFTEN SMARTPHONE OWNERS CHECK THEIR DEVICES

6 MINUTES 6 HOW LONG THE AVERAGE TEENAGER CAN CONCENTRATE ON HOMEWORK BEFORE SWITCHING TO A TECH DISTRACTION

40%40%OF NORMAL HUMAN SPEECH CONSISTS OF ANNOUNCEMENTS ABOUT ONESELF

80%80%OF SOCIAL-MEDIA CONTENT CONSISTS OF ANNOUNCEMENTS ABOUT ONESELF

GADGET AS GADGET AS GADGET AS GADGET AS STATUS STATUS STATUS STATUS

@PabloSChillon www.eolexcitylab.com www.urban360.me @Eolexcitylab

THE ATROPHY OF THE ATROPHY OF THE ATROPHY OF THE ATROPHY OF CIVIC ROLESCIVIC ROLESCIVIC ROLESCIVIC ROLES

@PabloSchillon www.eolexcitylab.com www.urban360.me @Eolexcitylab

@PabloSchillon www.eolexcitylab.com www.urban360.me @Eolexcitylab

EGOEGOEGOEGO----CENTRIC PATTERNS IN HYPERCENTRIC PATTERNS IN HYPERCENTRIC PATTERNS IN HYPERCENTRIC PATTERNS IN HYPER----CONNECTED CITIES CONNECTED CITIES CONNECTED CITIES CONNECTED CITIES

AN ARMY OF AN ARMY OF AN ARMY OF AN ARMY OF SOCIAL SUPERSOCIAL SUPERSOCIAL SUPERSOCIAL SUPER----HEROSHEROSHEROSHEROS

@PabloSChillon www.eolexcitylab.com www.urban360.me @Eolexcitylab

DATA OCEANS : FROM INFORMERS TO DATA OCEANS : FROM INFORMERS TO DATA OCEANS : FROM INFORMERS TO DATA OCEANS : FROM INFORMERS TO ‘ME‘ME‘ME‘ME----FORMERS’FORMERS’FORMERS’FORMERS’

A DIGITAL CITY FULL OF A DIGITAL CITY FULL OF A DIGITAL CITY FULL OF A DIGITAL CITY FULL OF NARCISISTS,NARCISISTS,NARCISISTS,NARCISISTS,

HEDONISTS & SO MUCH EXHIBITIONISTSHEDONISTS & SO MUCH EXHIBITIONISTSHEDONISTS & SO MUCH EXHIBITIONISTSHEDONISTS & SO MUCH EXHIBITIONISTS

WHAT’S NEXT?: HE WHAT’S NEXT?: HE WHAT’S NEXT?: HE WHAT’S NEXT?: HE DECLINE OF SOCIAL DECLINE OF SOCIAL DECLINE OF SOCIAL DECLINE OF SOCIAL DECLINE OF SOCIAL DECLINE OF SOCIAL DECLINE OF SOCIAL DECLINE OF SOCIAL

(PHYSICAL) (PHYSICAL) (PHYSICAL) (PHYSICAL) INTERACTION?INTERACTION?INTERACTION?INTERACTION?

@PabloSchillon www.eolexcitylab.com www.urban360.me @Eolexcitylab

@PabloSChillon www.eolexcitylab.com www.urban360.me @Eolexcitylab

WILL WE LIVE WILL WE LIVE WILL WE LIVE WILL WE LIVE LONE LONE LONE LONE ----TOGETHER?TOGETHER?TOGETHER?TOGETHER?TOGETHER?TOGETHER?TOGETHER?TOGETHER?

NUEVA INTIMIDADNUEVA INTIMIDADNUEVA INTIMIDADNUEVA INTIMIDAD

PUBLIFICACIÓN DE LA PUBLIFICACIÓN DE LA PUBLIFICACIÓN DE LA PUBLIFICACIÓN DE LA BANALIDADBANALIDADBANALIDADBANALIDAD

@PabloSchillon www.eolexcitylab.com www.urban360.me @Eolexcitylab

BANALIDADBANALIDADBANALIDADBANALIDAD

RENUNCIA RENUNCIA RENUNCIA RENUNCIA COLECTIVA A COLECTIVA A COLECTIVA A COLECTIVA A LA LA LA LA PRIVACIDADPRIVACIDADPRIVACIDADPRIVACIDAD

SISTEMAS LEGALES SISTEMAS LEGALES SISTEMAS LEGALES SISTEMAS LEGALES OBSOLETOSOBSOLETOSOBSOLETOSOBSOLETOS

EL PRÓXIMO DEBATE: LA PROPIEDAD DE LOS DATOS

VENALIDAD DE LOS DATOS – SI LOS QUIEREN, QUE ME COMPENSEN…

@PabloSchillon www.eolexcitylab.com www.urban360.me @Eolexcitylab

COMPENSEN…

DATA DEALERS / DATA BROKERS?

NUEVOS ACUERDOS Y CONDICIONES GENERALES…

…APATHY FOR TERRITORIAL …APATHY FOR TERRITORIAL …APATHY FOR TERRITORIAL …APATHY FOR TERRITORIAL MATTERS MATTERS MATTERS MATTERS

NO COUNTRY FOR QUIET AND SHY PEOPLE NO COUNTRY FOR QUIET AND SHY PEOPLE NO COUNTRY FOR QUIET AND SHY PEOPLE NO COUNTRY FOR QUIET AND SHY PEOPLE

TO THE GLORY OF MY TO THE GLORY OF MY TO THE GLORY OF MY TO THE GLORY OF MY TIMELINE TIMELINE TIMELINE TIMELINE AND AND AND AND TO THE GLORY OF MY TO THE GLORY OF MY TO THE GLORY OF MY TO THE GLORY OF MY TIMELINE TIMELINE TIMELINE TIMELINE AND AND AND AND SELFSELFSELFSELF----ESTIMEESTIMEESTIMEESTIME

WHO IS FOLLOWING & REINFORCING ME?WHO IS FOLLOWING & REINFORCING ME?WHO IS FOLLOWING & REINFORCING ME?WHO IS FOLLOWING & REINFORCING ME?

ALL FOR FREE AS A NEW STANDARD / ALL FOR FREE AS A NEW STANDARD / ALL FOR FREE AS A NEW STANDARD / ALL FOR FREE AS A NEW STANDARD / FREEMIUM FREEMIUM FREEMIUM FREEMIUM

@PabloSchillon www.eolexcitylab.com www.urban360.me @Eolexcitylab

WHO CARES ABOUTWHO CARES ABOUTWHO CARES ABOUTWHO CARES ABOUTTHE REAL CITY?THE REAL CITY?THE REAL CITY?THE REAL CITY?

@PabloSchillon www.eolexcitylab.com www.urban360.me @Eolexcitylab

THE REAL CITY?THE REAL CITY?THE REAL CITY?THE REAL CITY?

Vntana temporal de Oportunidad

Múltiples actores

LA INTELLIGENZA COLLETTIVA È SEMPRE IN CITTÀ: CONTATE SUI CITTADINI

La tecnologíacomo facilitadora

Se construye sobre la identidad

y no sobre la @PabloSchillon www.eolexcitylab.com www.urban360.me @Eolexcitylab

FIGHT AGAINST THE FIGHT AGAINST THE FIGHT AGAINST THE FIGHT AGAINST THE ZOMBIEZOMBIEZOMBIEZOMBIE’ ’ ’ ’ GEEKS GEEKS GEEKS GEEKS INVASION…INVASION…INVASION…INVASION…INVASION…INVASION…INVASION…INVASION…

HYPER HYPER HYPER HYPER ––––ACTIVE IN SOCIAL ACTIVE IN SOCIAL ACTIVE IN SOCIAL ACTIVE IN SOCIAL NETWORKS BUT NETWORKS BUT NETWORKS BUT NETWORKS BUT

DISCONNECTED FROM DISCONNECTED FROM DISCONNECTED FROM DISCONNECTED FROM INMEDIATE REALITY INMEDIATE REALITY INMEDIATE REALITY INMEDIATE REALITY

@PabloSChillon www.eolexcitylab.com www.urban360.me @Eolexcitylab

THE TIME FOR THE TIME FOR THE TIME FOR THE TIME FOR

#DIGIZENS#DIGIZENS#DIGIZENS#DIGIZENSNEW DIGITAL CITIZENS NEW DIGITAL CITIZENS NEW DIGITAL CITIZENS NEW DIGITAL CITIZENS NEW DIGITAL CITIZENS NEW DIGITAL CITIZENS NEW DIGITAL CITIZENS NEW DIGITAL CITIZENS

INTERACTING & HACKING WITH INTERACTING & HACKING WITH INTERACTING & HACKING WITH INTERACTING & HACKING WITH THE CITY THE CITY THE CITY THE CITY –––– ENGAGED WITH ENGAGED WITH ENGAGED WITH ENGAGED WITH

PROXIMITY PROXIMITY PROXIMITY PROXIMITY

BRIDGING DIGITAL & REAL BRIDGING DIGITAL & REAL BRIDGING DIGITAL & REAL BRIDGING DIGITAL & REAL WORLDS WORLDS WORLDS WORLDS

AVERE IL CORAGGIO:AVERE IL CORAGGIO:AVERE IL CORAGGIO:AVERE IL CORAGGIO:

REACTIVE POLICIESREACTIVE POLICIESREACTIVE POLICIESREACTIVE POLICIESINNOVATIVE VISIONINNOVATIVE VISIONINNOVATIVE VISIONINNOVATIVE VISION

ACT ON URBAN SPACES ACT ON URBAN SPACES ACT ON URBAN SPACES ACT ON URBAN SPACES ACT ON URBAN SPACES ACT ON URBAN SPACES ACT ON URBAN SPACES ACT ON URBAN SPACES VS STANDARDIZATIONVS STANDARDIZATIONVS STANDARDIZATIONVS STANDARDIZATION

DIPLOMACYDIPLOMACYDIPLOMACYDIPLOMACY

THE INSTAGRAMTHE INSTAGRAMTHE INSTAGRAMTHE INSTAGRAM EFFECT?EFFECT?EFFECT?EFFECT?

@PabloSchillon www.eolexcitylab.com www.urban360.me @Eolexcitylab

CITIES OF CITIES OF CITIES OF CITIES OF FILTERS FILTERS FILTERS FILTERS

&IMPOSTURE&IMPOSTURE&IMPOSTURE&IMPOSTURE&IMPOSTURE&IMPOSTURE&IMPOSTURE&IMPOSTURESTANDARDADIZATION?STANDARDADIZATION?STANDARDADIZATION?STANDARDADIZATION?

HYPERHYPERHYPERHYPER----REALISMREALISMREALISMREALISM

ONE FILTER: MANY CITIES?ONE FILTER: MANY CITIES?ONE FILTER: MANY CITIES?ONE FILTER: MANY CITIES?

DISAPPOINMENT?DISAPPOINMENT?DISAPPOINMENT?DISAPPOINMENT?

NUOVO NUOVO NUOVO NUOVO RACCONTO RACCONTO RACCONTO RACCONTO COLLETTIVOCOLLETTIVOCOLLETTIVOCOLLETTIVOMANY CONTRIBUTORSMANY CONTRIBUTORSMANY CONTRIBUTORSMANY CONTRIBUTORS

IMPOVERISHING THE TALE?IMPOVERISHING THE TALE?IMPOVERISHING THE TALE?IMPOVERISHING THE TALE?IMPOVERISHING THE TALE?IMPOVERISHING THE TALE?IMPOVERISHING THE TALE?IMPOVERISHING THE TALE?

MEMEMEME----FORMING + FILTERS/LAYERS…FORMING + FILTERS/LAYERS…FORMING + FILTERS/LAYERS…FORMING + FILTERS/LAYERS…

THE THE THE THE GLOBAL (UNIFORMED) CITYGLOBAL (UNIFORMED) CITYGLOBAL (UNIFORMED) CITYGLOBAL (UNIFORMED) CITY

ACTIVATE YOUR COMMUNITYACTIVATE YOUR COMMUNITYACTIVATE YOUR COMMUNITYACTIVATE YOUR COMMUNITY

BURST THE TECH BURST THE TECH BURST THE TECH BURST THE TECH BUBBLEBUBBLEBUBBLEBUBBLE

GO WHERE PEOPLE LIVE & GO WHERE PEOPLE LIVE & GO WHERE PEOPLE LIVE & GO WHERE PEOPLE LIVE & GO WHERE PEOPLE LIVE & GO WHERE PEOPLE LIVE & GO WHERE PEOPLE LIVE & GO WHERE PEOPLE LIVE & STAYSSTAYSSTAYSSTAYS

WORSHIP THE TERRITORYWORSHIP THE TERRITORYWORSHIP THE TERRITORYWORSHIP THE TERRITORY

ADAPT THE LANGUAGE AND ADAPT THE LANGUAGE AND ADAPT THE LANGUAGE AND ADAPT THE LANGUAGE AND

OPEN THE CITY OPEN THE CITY OPEN THE CITY OPEN THE CITY

CAPIRE LA COMPLESSITÀ URBANA PHYSICAL/DIGITAL CITY

TACTICAL URBANISM VS MASTERPLANNING

METTI AL CITTADINO NEL CENTRO: CITIZENTRISM

TOOLBOX FOR SMART CITIES

METTI AL CITTADINO NEL CENTRO: CITIZENTRISM

PARTICIPATORY TOOLS & SENSE OF BELONGING

CO-CREATION & DESIGN-THINKING

NO MORE FAKE IDENTITIES

@PabloSchillon www.eolexcitylab.com www.urbn360.me @Eolexcitylab

REACTIVE URBAN ENVIRONMENTS

URBAN HACKING : NUOVORUOLO CITTADINO

@PabloSchillon www.eolexcitylab.com www.urban360.me @Eolexcitylab

RUOLO CITTADINO

FINE DEL ISOLATED FOCUSING: NUOVI TEAM

LA CITTÀ DIVIENE @CITTÀ

GAMIFICATION: GAMIFICATION: GAMIFICATION: GAMIFICATION: WHO SAID THAT WHO SAID THAT WHO SAID THAT WHO SAID THAT SMART CITIES SMART CITIES SMART CITIES SMART CITIES MUST BE MUST BE MUST BE MUST BE BORING PLACESBORING PLACESBORING PLACESBORING PLACES????

@PabloSchillon www.eolexcitylab.com www.urban360.me @Eolexcitylab

HYBRID SPACES

COLLECTIVE INTELLIGENCE

SELF-ESTEEM AND SENSE OF SELF-ESTEEM AND SENSE OF

BEING PART OF SOMETHING

CHECK-IN CULTURE

SCREENS, TIMELINES & MIRROR CITY

@PabloSchillon www.eolexcitylab.com www.urban360.me @Eolexcitylab

@PabloSchillon www.eolexcitylab.com www.urban360.me @Eolexcitylab

LA HORA DE LAS NARRATIVAS TRANSMEDIA PARA LAS CIUDADESPARA LAS CIUDADES

@PabloSChillon www.eolexcitylab.com www.urban360.me @Eolexcitylab

@PabloSchillon www.eolexcitylab.com www.urban360.me @Eolexcitylab

@PabloSchillon www.eolexcitylab.com www.urban360.me @Eolexcitylab

@PabloSchillon www.eolexcitylab.com www.urban360.me @Eolexcitylab

@PabloSchillon www.eolexcitylab.com www.urban360.me @Eolexcitylab

HACK THE CITYHACK THE CITYHACK THE CITYHACK THE CITY 1.01.01.01.0

@PabloSchillon www.eolexcitylab.com www.urban360.me @Eolexcitylab

HACK THE CITYHACK THE CITYHACK THE CITYHACK THE CITY 1.01.01.01.0

NEW USES (OLD TOOLS)

FOR VACANT URBAN

SPACES

TEMPORARY USES

CREATIVE MINDS

LOCAL TALENT

@PabloSchillon www.eolexcitylab.com www.urban360.me @Eolexcitylab

LET’S PLAY!LET’S PLAY!LET’S PLAY!LET’S PLAY!

@PabloSchillon www.eolexcitylab.com www.urban360.me @Eolexcitylab

@PabloSchillon www.eolexcitylab.com www.urban360.me @Eolexcitylab

PABLO SÁNCHEZ CHILLÓN.INNOVATIVE URBAN PLANNER

& CO-FOUNDER EOLEX CITYLAB

STAY TUNED!

www.eolexcitylab.com

GRACIAS!

www.eolexcitylab.com

www.urban360.me

@PabloSchillon @Eolexcitylab