phased approach- how to conduct an effective veteran hiring initiative

4 2 2 We s t L o v e l a n d A v e n u e , L o v e l a n d , O h i o 4 5 1 4 0 ★ 1 . 8 0 0. 2 2 6 .0 8 4 1 ★ h t t p : / / r e c r u i t m i l i t a r y. c o m / e m p l o y e r s

Veteran Hiring StrategyPhased Approach

Advertising inSearch & Employ® in Print and Online

Every two months,60,000 print copiesare distributed.

Micro-Site Banner Ads

Your logo rotates on our most visited pages.

Career Fair Attendance

75+ veteran hiring eventsto choose from a year.

in the VetTen Monthly Jobs Newsletter

You are highlighted in our newsletter received by over 215,000.

Phase I Build your OrganizationObjective / Utilize multiple mechanisms to get your brand in front of the veteran audience on a large scale.

Strategy / Drive candidates to your career page and your recruiters via print and online advertising,outreach messaging, social media, opportunity expos, and military base outreach.

Social MediaOutreach

Reaching veterans viafacebook, linkedin,and twitter.

Military Base Outreach

With your design, we emailand direct mail flyers to a broad selection of POCsat the bases.

Research, Consulting and Training

We leverage our knowledge of the miitary veteran talent market and work with yourstaff to achieve your objectives.

Phase II Targeted RecruitingObjective / Target veterans for specific jobs by getting the word out on military bases.

Strategy / Connect with veterans who possess experience that enable themto step into a position with minimal training, yielding a quick, high ROI.

DatabaseAccess

Your recruiters search our candidate database of 675,000+ veterans, using 20+ filters to target specific skills.

Career Fair Attendance

Targeted messaging prior to each event to drive these candidates to your booth.

Targeted Email Messaging

We target veterans in our database who possess the skills you need.

Military BaseOutreach

We continue our Phase I work, but with a sharper focus on arranging interviews with qualified veterans.

WelcomeLetters

A candidate that matches your skill set receives an email alerting them of your targeted career options.

Research, Consulting and Training

We build the translation skills to match a veteran's experience and aptitude with your positions.

Program Accountability

We provide data analysisand feedback on how eachmechanism is performing.

Through 16+ years of delivering results for hundreds of clients, we've found a phased approach optimal when developing a veteran recruiting program.

mec

hani

sms

mec

hani

sms

VETERAN RECRUITING

“Hiring America’s Best”

Advertising