pitch media2

Danielle Allison

AND THANKYOU FOR TAKING YOUR TIME OUT TO LISTEN TO MY PITCH

My clients are the Northern Echo. I have been commissioned to produce a new magazine.The magazine I produced has to be self financed through advertising and sales.It also has to be produced for a specific audience segment between the ages of 16 and 25.I also had to fill a GAP in the market.

Because the Northern Echo doesn’t have enough money to finance my magazine, I will need to self finance it myself which may be hard.

-FINDING ADVERTISING

The Northern Echo is targeted for 20-50 year olds, producing a magazine for the younger generation (16-25) will be hard to fit in with the guidelines of the newspaper.

SAME GENRE, SAME STYLE OF CLOTHES AND ALL OF THE SAME COLOUR SCHEMES.

ONLY GIRLSALLOWED

GENRE RESEARCH

Bands and Music magazines

‘yes the images fit in well and

are well presented,

including the models’

MOCK UP 1

MOCK UP 2

C ON TE N TS

Regulars•SEASON CLOTHING•ONLINE STORE OF THE WEEK •EXCLUSIVES ON SHOP OWNERS

Features•ARE YOU A CHARITY SHOP VIRGIN?•WIN £5O VOUCHERS FOR GRINDSTORE.COM•MAKE YOUR MONEY GO FAR

TITLE AT THE TOP

TITLE IN THE MIDDLE

ONE USP TAKING UP THE PAGE

3 COLOUR SCHEME

TEXT GOES AROUND THE IMAGE

SUBTITLES ARE DIFFERENT COLOUR TO THE REST

SUBHEADING AT THE TOP

TITLE IN THE MIDDLE

USP IS UNDERNEATH THE TITLE

Text goes around the image

Double page spread 1LARGE SUB HEADING

IMAGE TAKES UP THE PAGE

USE OF BLACK AND WHITE

3 COLUMS OF ARTICLE

3 IMAGES RELATED TO THE ARTICLE

BLACK,RED,WHITE

4 COLUMS

MINI RELATED ARTICLE

2ND PERSON NARRATIVE

Double page spread 2

PAGE CROWDED WITH IMAGES

SUBTITLES DIFFERENT FONT TO ARTICLE

USE OF BLACK PINK AND WHITE

LAYERED ONTOP

2 LAYERS, TITLE, SUBTITLE UNDERNEATH

QUOTE IN THE MIDDLE OF ARTICLE

DESCRIPTION UNDERNEATH IMAGES

USE OF YELLOW RED AND WHITE

BUDGET : £10,000

£3,117.92

£9,330

£6,212.08

MAGAZINE ON ALTENRATIVE FASHION INCLUDING REGULARS SUCH AS ‘ NEW

SHOP OF THE WEEK’ INCLUDING FEATURES SUCH AS ‘ ARE

YOU A CHARITY SHOP VIRGIN’ TO FILL A GAP IN THE MARKET 28 A4 PAGES FEMALE MODELS 16-19 YEAR OLDS.