plantpage

Post on 13-Jul-2015

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THE PLANT PAGE

A participatory plant project

KaiEbato – AzuraErizal – KyeshaKeleher – MelissaKuttan - Cinzia Sammassimo

Concept/Inspiration

What is the Plant Page?

Initial

Brainstorm

The Journey

Then & Now

Less cluttered

Modest

Focus on quality

• Visual

• User generated – one person or artist/rarely groups

• Photography based

• Search by hashtags

• Easily leads to other platform: can easily send through to Tumblr/Facebook/Twitter

• Limited access to users info – cannot message user unless an e-mail or website is provided. Must leave a comment on their photo.

• No website besides webstergram which is limited.

• Hard to screen cap and repost.

• Still the best for finding users who fit our aesthetic.

• Majority of user submissions found via Instagram.

Platforms used

Instagram

Positives

•Entirely visual

•User generated. Usually individual, rarely

groups

•Can search with #hashtags

•Focused on art/photography blogs

•Easy to contact users

Negatives

•Difficult to tweak themes

•Hard to find original source of work

Platforms used

Tumblr

Positives

•Mostly visual

•Allows us to use Google Analytics

•Focused on art/photography blogs

•Easy to contact users

Negatives

•Difficult to tweak themes

•Hard to find original source of work

Rule 1) What works for some, doesn’t work for others.

Why Facebook didn’t work

• Targeting friends and not professionals

• Not checking our Instagram/Tumblr page before submitting

• Not original work

• Not cohesive

Rule 2) The quality of the work and the quality of relationships

Tumblr

Appreciation ContactPermission

Credit

Pros:

•Easier to contact e.g. “Ask” function

•More willing to share work

•Vested interest in photography

•Quick with responding

Cons:

•Sometimes difficult to find original work

The quality of the work and the quality of relationships

Appreciation Contact Permission Credit

•Like

•Comment

•Follow

Seek out a

personal/business

email

•Friendly

•Complementary

•Professional

•Accurate/Honest

•Correct

•Link to their

blog, website, etc

InstagramPros:

•Mostly original work

•Personal

•Vested interest in photography

•Flattering

Cons:

•No contact information

•Fairly arduous

•Language barrier

The quality of the work and the quality of relationships

Viewership = growing.

But

Less concerned with numbers &more interested in building a

network

Rule 3) Go offline and get creative

Created a QR code

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