please consider using mobile web instead of apps

34% of Mobile Phone Owners Browse the

Mobile Internet, Use Applications or Download

Content (Mobile Media Users)

http://www.comscore.com/Press_Events/Presentations_Whitepapers/2010/The_State_of_Mobile_EU5_Mobile_Media_Landscape_and_Trends

http://www.comscore.com/Press_Events/Presentations_Whitepapers/2010/The_State_of_Mobile_EU5_Mobile_Media_Landscape_and_Trends

14%

25%

http://www.comscore.com/Press_Events/Presentations_Whitepapers/2010/The_State_of_Mobile_EU5_Mobile_Media_Landscape_and_Trends

http://www.comscore.com/Press_Events/Presentations_Whitepapers/2010/The_State_of_Mobile_EU5_Mobile_Media_Landscape_and_Trends

http://advertising.aol.com/sites/default/files/webfm/research/SmartPhone.pdf

Planning dinner? Shopping for

and cooking

dinner

http://advertising.aol.com/sites/default/files/webfm/research/SmartPhone.pdf

Transportation

And services around that

Visit at www.dsb.dk

“But where’s that bus?

© Creuna

IS YOUR WEBSITE WELL CONNECTED?

Feeds with context

and user relevant

information

The whole social

shabang

API’s for thirdware

Webservices

19

When building apps you experience new challenges

When building apps you experience new challenges

When building apps you experience new challenges

When building apps you experience new challenges

When building apps you experience new challenges

But you can

make it look

better!

Any mobile device sold today can visit that website

Any mobile device sold today can visit that website

Any mobile device sold today can visit that website

Any mobile device sold today can visit that website

Any mobile device sold today can visit that website

Any mobile device sold today can visit that website

Desktop website

Mobile website

Public place television

SMS dialog

iPhone App

CMS

Website

Content URL/Hierarchy Layout

TouchDevice

Layout

FeaturePhone

Layout