power of video information

“One minute of video is worth 1.8 million words.”

James McQuivey, Forrester Research.

David R Beasley

Multimedia Specialist

Customers are now saying:

Don’t just tell me, Show me

Visual Marketing

Use Video to show them

Facts on “Videos”

“One minute of video is worth 1.8 million words.”

Great! I’m learning very fast.

Studies have shown that we

process visuals 60,000 times

faster than text.

Because of this, Videos are a

welcome change of pace.

Audiences become engaged in a

video very quickly.

Facts on “Videos”

Facts on “Videos”

Videos grab your audience's

attention, it's quick and easy

to consume

Web pages that include a

VIDEO or picture receive 120-

180% more engagement

Facts on “Videos”

Articles with images get

viewed 94% more times

than plain text

Facts on “Videos”

Social Media - Using

photos and images on

your social sites will

dramatically increase

interest in your posts

Facts on “Videos”

Facts on “Videos”

Visitors who view product

videos are 85% more

likely to buy than visitors

who do not.

Marketers are embracing

Videos more and more as

part of their brand

strategy.

Mobile devices expand marketplace for Video

Nearly 50% of internet viewing today is

done on Smartphones and Tablets

Smartphones and Tablets greatly outsell computer notebooks

Viewers searching

internet now more

than ever

Studies show

people are using

Smartphones 4-5

times a day to

access

information.

Nearly half the

time, videos are

viewed.

Mobil devices expand marketplace for Video

How people use Smartphones

Facebook1.1 billion

users

Pinterest70 million users

Videos are shared with other sites

Tumblr152 million

users

Google+540 million

users

LinkedIn259 million

users

Twitter500 million

users

With file sharing, you video visibility expands rapidly

Essentials of a Quality Video

DEVELOP A SCRIPT to tell a concise story

Have GOOD LIGHTING and BACKGROUND

Use a camera with EXTERNAL mike. POOR

AUDIO will drive users away.

Post Production video editing is a necessity to

correct imperfections ~

The Power of Video

Visitors retain 70% of the information they have viewed.

Videos also have a 53% better website positioning in google rankings

Viewers are willing to view a QUALITY video for up to 2 minutes in length

Online video will account for more than one-third of all online advertising within the next five years.

~

Videos – They’re available to tell your story

• Elevator speech

• Expertise and information

• Product demonstrations

• Training

• Travel

Create your own Video

Producing digital videos today now at the lowest cost

Your future depends on what you do now

Video benefits to your business

• Video increases information retention of your product/services

• Speeds up buying decisions

• Of 80% who viewed video, over 50% take some sort of action

• Increases your search engine ranking

• Mobile device viewing has increased exposure dramatically

• You will stand out from your competition

• You build trust with your target market

• Social Media exposure is in the multi-millions

Presented byDavid has been in the internet business for over a decade and prior to that had

a long career in his own software business developing and implementing

legacy software.

In his decade of internet experience, he has experience in developing many

client websites and has closely followed the rapidly changing technology

trends that has occurred over the years.

David now assists clients in getting to the next level; creates workshops and

consults on the latest strategies in disseminating visual information via

websites and the social network media.

David is also a photographer, video production specialist, business mentor, and presenter of workshops.

More info at David's website