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Service Description

Objectives

Action Plan

Market Research

Risks

Financial Projections

Conclusion

Service Description

Objectives

Action Plan

Market Research

Risks

Financial Projections

Conclusion

Service Description

Objectives

Action Plan

Market Research

Risks

Financial Projections

Conclusion

Service Description

Objectives

Action Plan

Market Research

Risks

Financial Projections

Conclusion

Service Description

Objectives

Action Plan

Market Research

Risks

Financial Projections

Conclusion

Service Description

Objectives

Action Plan

Market Research

Risks

Financial Projections

Conclusion

Relationship With Consumer and Retail Partner

Service Description

Objectives

Action Plan

Market Research

Risks

Financial Projections

Conclusion

Service Description

Objectives

Action Plan

Market Research

Risks

Financial Projections

Conclusion

Service Description

Objectives

Action Plan

Market Research

Risks

Financial Projections

Conclusion

o Profit within the first yearo Manage the business

within a 40-hour work week

o Exploration and development of new trends

o Give fashion and style advice in new ways

Service Description

Objectives

Action Plan

Market Research

Risks

Financial Projections

Conclusion

o Reaching our target market• Online advertising• Word of mouth

o Business growth• Employees ↑• Salaries ↑

Service Description

Objectives

Action Plan

Market Research

Risks

Financial Projections

Conclusion

Employee Status Salary

Kaitlyn Sykes Content management (research reviews,

trends, etc.), marketing and market

expansion

$20,000

Jacqueline McDonald

Accounting and financials, planning

and projections

$20,000

Computer Technician

#1

Technology and customer service

$45,000

Computer Technician

#2

Technology and scripting

$45,000

Service Description

Objectives

Action Plan

Market Research

Risks

Financial Projections

Conclusion

Direct Competitors

Service Description

Objectives

Action Plan

Market Research

Risks

Financial Projections

Conclusion

Indirect Competitors

Service Description

Objectives

Action Plan

Market Research

Risks

Financial Projections

Conclusion

o Ages 15-30o Trend savvyo Technologically savvyo Geographically distant

from mallso Lacks time/resources to

get to malls

Characteristics of Target Market

Service Description

Objectives

Action Plan

Market Research

Risks

Financial Projections

Conclusion

48.1%49.4%

Service Description

Objectives

Action Plan

Market Research

Risks

Financial Projections

Conclusion

51.3%

19.7%

15.8%

Service Description

Objectives

Action Plan

Market Research

Risks

Financial Projections

Conclusion

63.6%

32.5%

Service Description

Objectives

Action Plan

Market Research

Risks

Financial Projections

Conclusion

o Online Canadian market

o Decreases consumer search time

o Online social aspecto Increased competition

Need & Opportunity

Service Description

Objectives

Action Plan

Market Research

Risks

Financial Projections

Conclusion

1. Marketing Risks- developing client

base - creating online

presence

Service Description

Objectives

Action Plan

Market Research

Risks

Financial Projections

Conclusion

2. Technological Risks- lack of technological

skills- uncompetitive salaries

for computer technicians

- privacy risks for customers

Service Description

Objectives

Action Plan

Market Research

Risks

Financial Projections

Conclusion

Partial Income Statement2012

Revenue

Sales Commissions $300,000

Advertising Revenue $50,000

Gross Revenue $350,000

Service Description

Objectives

Action Plan

Market Research

Risks

Financial Projections

Conclusion

Partial Balance Sheet2012

ASSETS

Cash $98,383

Computer & Equip. $16,500

Less: A/A $(625) $15,875

Trademark $958

Less: A/A $(48) $910

Furniture $10,000

Less: A/A $(2,250) $9,952

Total Assets $115,168

Service Description

Objectives

Action Plan

Market Research

Risks

Financial Projections

Conclusion

Expenses

Salaries & Wages $130,000

Repair & Maintenance $5,775

Internet $1,200

Office & Cleaning Supplies $500

Domain Fee Registration $13

Rent & Utilities $4,200

Telephone $1,440

Advertising & Promotion $25,000

SearchFit (security software) $2,867

Trademark $958

PayPal $4,664

Total Outflows $251,617

Service Description

Objectives

Action Plan

Market Research

Risks

Financial Projections

Conclusion

Net Income Before Tax $143,960

Tax $28,792

Net Income $115,168

Dec. Total

Net Cash Flow $(43,165) $98,383

Beginning Cash $141,548 -

Ending Cash $98,383 $98,383

Partial Cash Budget

Partial Income Statement

Service Description

Objectives

Action Plan

Market Research

Risks

Financial Projections

Conclusion

Feasible

Concept Operational Profitable

Service Description

Objectives

Action Plan

Market Research

Risks

Financial Projections

Conclusion

Questions?

Thank you for your time.

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