presentation theory & context 3

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Theory & ContextWeb Media

How has the web changed the music industry and the way we listen?

How has the web 2.0 changed the music industry and continued to develop the different ways we listen to music, making it more accessible for new upcoming artists to become heard?

How has the web 2.0 changed the music industry and made it harder for new artists to make revenue and stop other artists from plagiarizing your work for their own financial gain?

Narrowing Down My Question.

How has the web 2.0 changed the music industry and continued to develop the different ways we

listen and discover new artists?

Mind Map.

Music FormatTangible music

Web 1.0The old version was about documents.

transporting ourselves from place to place.

Advertisements would ask us where we want to go today.

When we got there, we would read the website, or look at it. Sometimes we’d even listen or watch it — maybe even buy something — but we had travelled to another place, and what we did there was inspect the document that awaited us. And then we’d go somewhere else.

Web 2.0The internet is in phase two of its existence.

“These new websites are environments within which we do something. They are not the document, they are the tool with which to create our own documents, organise them according to our own preferences, and connect with other people over them.”

File Sharing & Illegal Downloads

Napster - Limewire.

Apple + Itunes Stopping illegal downloads

Integrating & Social MediaSpreading the word

Youtube & SoundcloudSocial sharing and getting heard.

SpotifyPaying for access

Smart PhonesChanging the way we listen

To Answer My Question

Fairly & Honestly• Online Journals

• Articles

• Websites

• Legal documents

• Interviews

• Books

• Sales figures

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