presentations. making good use of visuals
Post on 15-Apr-2017
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3 PILLARS WILL HELP YOU TO STRENGTHEN YOUR VISUALS
Clear structure
Less is more (keep it simple)
Wise use of images & objects
Without a well‐built skeletonwven strong bodies, with strong muscles,do not move.
Your presentation will have aclear and organic structure.
Make this structure clear to the audience.
Traditional slides, with text and graphs, have proved to be less effective than slides with sparse text and more visuals.
Ultimately, you want to help your audience to understand and remember you and your presentation.
Elaborate a Narrative
•Chronological. Themes are arranged in time sequence (history of a procedure).•Spatial. Themes are arranged as they relate each other (big picture and then detail).•Cause and effect. Themes flow from a problem (environmental issue and impact).•Topical. Themes arranged in order of importance (outlining priorities for nature conservation).
a Combination is possible.
Telling storiesstories is very effective
Jacopo Pasotti – ETH 2009
Elaborate a NarrativeChronologicalhistory of a procedure
Spatial big picture and then detail
Cause and effectenvironmental issue and impact
Topicaloutlining priorities for nature conservation
Wise use of images and objects
Promptness
Proportion
Proximity
Promotion
Consider avoiding bulletpoints
Wise use of images and objects
Promptness
The next slide shows you a way to deliver messages in a short, clear, effective way. A prompt message.
Cretaceous-Tertiary Extinction• Another mass extinction
happened 65 million years ago
• Marked the end of the Mesozoic Era and the beginning of the Cenozoic Era
• All of the dinosaurs and half of the other animals & plants went extinct
• Scientists think an asteroid hit Earth, the dust clouds blocked out the sun, plants died, then herbivores, then carnivores.
Cretaceous-Tertiary Extinction65millions years ago
All dinosaurs and half of other animals & plants went extinct
In my previous “Narrative” slide, I respected some proportions that respects prime elements in the composition (the text and… a piano)
Elaborate a NarrativeChronologicalhistory of a procedure
Spatial big picture and then detail
Cause and effectenvironmental issue and impact
Topicaloutlining priorities for nature conservation
The art and craft ofScience Communication
Guidelines to communicate your science
byJacopo Pasotti
Promedia Agencywww.jacopopasotti.com
There are two elements, in this slide, which are related to my address and reference. I will place them closer to each other and with more distance from the title and the figure, which is tied to the title.
The art and craft of
Science CommunicationGuidelines to communicate
your science
Jacopo Pasotti www.jacopopasotti.com
I want to show a trend, and a starting and ending point. I can spare my audience with all data in between.
Achieving Serious ImpactSouthern Africa
Number of farmers benefiting from agroforestry
30,0005 10 200 1,000 3,500
80,000
110,000
180,000
400,000
0
100,000
200,000
300,000
400,000
1988 1990 1992 1994 1996 1998 2000 2002 2004 2006 2008
Colors help a lot to emphasize information. Colors must be used wisely.
The next slide is confusing.
Wise use of images and objects
Promptness
Proportion
Proximity
Promotion
Consider avoiding bulletpoints
•Bullet points
•Are
•Overused
•and abused
•Overwhelmingly filling up our slideshows
•Up to the point we are
•obviously getting sick
•Of them
•But still have them covering our slides•As a sort of •violent•And •contagious•Bullet points•Epidemic
Are you absolutely sure you need them in your next slide?
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