presented by … · company cls content leader ida cheinman principal & creative director,...

PRESENTED BY

www.smps.org/clsvirtualexperience20#SMPSCLS20

2

For more than 20 years, SMPS HQ has hosted an annual event for incoming chapter presidents: the Presidents’ Leadership Symposium. For 2020, we enhanced the in-person program to provide training for both incoming chapter presidents and chapter program leads.

Due to the pandemic, the SMPS Chapter Leadership Symposium (CLS) kicked off mid-April as a virtual training program experience for chapter presidents-elect and chapter program leads.

This premier program focused on developing the leadership skills of chapter leaders and ensuring an awareness of the services and programs available to all SMPS chapters by SMPS HQ. Society board members, HQ staff, CLS committee members, and featured speakers presented virtually on a variety of topics such as leadership, governance and finance, education, crisis management, the vital role chapters play in delivering value to members, and the resources available to chapters through SMPS HQ.

Attendees received a guided approach to the CLS content which was presented in a recommended and step-by-step format through early June. Attendees were also provided opportunities to connect and engage through varied virtual learning and networking sessions.

Select CLS recorded programs are available to all chapter volunteers. Please see the Schedule At-A-Glance sections of this program.

A NEW CHAPTER EXPERIENCE BEGINS…SMPS CLS 2020: A VIRTUAL EXPERIENCE

3

CLS Committee ChairBenjamin Sawa, CPSM, PMPVICE PRESIDENT – MARKETING, GEI CONSULTANT INC.

CLS Committee Past ChairBrandy Little, CPSM, CPCCOWNER, LIONESS COACHING

CLS Committee Incoming ChairQuinn Texmo, CPSMBUSINESS DEVELOPER, TURNER CONSTRUCTION COMPANY

CLS Content LeaderIda CheinmanPRINCIPAL & CREATIVE DIRECTOR, SUBSTANCE151

Board RepresentativesMelissa Lutz, FSMPS, CPSM, SMPS PresidentPRINCIPAL, CHAMPLIN ARCHITECTURE

Doug Parker, FSMPS, CPSM, SMPS President-ElectPRINCIPAL, ELEVATE MARKETING ADVISORS

CLS 2020 COMMITTEE

SMPS BOARD OF DIRECTORSPresidentMelissa Lutz, FSMPS, CPSMPRINCIPAL, CHAMPLIN ARCHITECTURE

Past-PresidentChris Rickman, FSMPS, CPSMOWNER, CHIEF ELEVATION OFFICER (CEO), APEX BUSINESS STRATEGIES

President-ElectDoug Parker, FSMPS, CPSMPRINCIPAL, ELEVATE MARKETING ADVISORS

Secretary-TreasurerBarbara Stiles, FSMPS, CPSMVICE PRESIDENT OF BUSINESS PLANNING, WGI, INC

At-Large DirectorsBeth Harris, FSMPS, CPSMVICE PRESIDENT, BUSINESS DEVELOPMENT, VERSAR

Catherine McCullough, CPSMPRINCIPAL, MCCULLOUGH LANDSCAPE ARCHITECTURE, INC

Mike Wagner, CPSMSENIOR MARKETING AND BUSINESS DEVELOPMENT CONSULTANT, OPA! STRATEGIES

Chief Executive OfficerMichael V. Geary, CAECHIEF EXECUTIVE OFFICER, SMPS

SMPS Foundation PresidentBrad Thurman, P.E., FSMPS, CPSMPRINCIPAL AND CHIEF MARKETING OFFICER, WALLACE ENGINEERING

4

SMPS HEADQUARTERS STAFFEXECUTIVE TEAM AND OPERATIONSMichael V. Geary, CAECHIEF EXECUTIVE OFFICER

Tina Myers, CAEDEPUTY CHIEF EXECUTIVE OFFICER

Kevin DoyleOPERATIONS MANAGER

GROWTH STRATEGIESMarci ThompsonCHIEF GROWTH OFFICER

Christine ChirichellaMANAGER, PROFESSIONAL DEVELOPMENT AND PARTNERSHIPS

Semra ErgunPROGRAM AND LOGISTICS COORDINATOR

Matthew McFaddenMEMBER ENGAGEMENT COORDINATOR

Natalie Gozzard, M.Ed.VICE PRESIDENT, COMPONENT RELATIONS

Julio Santos COMPONENT RELATIONS MANAGER

Amanda SmithVICE PRESIDENT OF KNOWLEDGE AND PROFESSIONAL DEVELOPMENT

FINANCEAntonio Payne, CPACHIEF FINANCIAL OFFICER

Denise SchjenkenASSISTANT CONTROLLER

MARKETINGJosh MilesCHIEF MARKETING OFFICER

Molly Dall’ErtaAWARDS PROGRAM DIRECTOR

Michele Santiago, MSDIRECTOR OF MARKETING

Linda SmolkinCONTENT MANAGER

Lauren WaldronASSOCIATE DIRECTOR OF MARKETING

5

PRESIDENTS-ELECT

CLS 2020: A VIRTUAL EXPERIENCE ROSTER* Denotes a current president sitting in for a president-elect due to a resignation and/or other

circumstance.

*Lance Allison, CCEDirector of Business DevelopmentBacon, Farmer, and Workmanlallison@bfwengineers.comSMPS Kentucky

Caitlin BakanMarketing ManagerBarton Malowcaitlin.bakan@bartonmalow.comSMPS Virginia

Heather BrownMarketing CoordinatorThe Whiting-Turner Contracting Companyheather.Brown@whiting-turner.comSMPS Las Vegas

Justin BruglerCreative Development ManagerMcCormick Taylorjmbrugler@mccormicktaylor.comSMPS Philadelphia

Luchandra Bryant, MBAMarketing ManagerAuld & White Constructors LLClbryant@auld-white.comSMPS North Florida

MaryJo ButcherMarketing ManagerPES Structural Engineersmbutcher@pesengineers.comSMPS Atlanta

Theresa Casey, FSMPS, CPSMPrincipal/Chief Marketing OfficerOn Target Marketing & Communications LLCtcasey@on-target.bizSMPS San Diego

Melanie Cochrun, CPSMDirector of Marketing + CommunicationsGLY Constructionmelanie.cochrun@gly.comSMPS Seattle

Angie Cole, MBA, NALPDirector of MarketingLorentz Brunn Constructionangie@lbruun.comSMPS Oregon

Sara Crimmel MillerMarketing Communications ManagerWarfel Constructionscrimmelmiller@warfelcc.comSMPS Central Pennsylvania

PRESIDENTS-ELECT

6

PRESIDENTS-ELECT

Paige CriswellSenior Proposal CoordinatorGarverpncriswell@garverusa.comSMPS Oklahoma

Justin Davidson, CPSMMarketing ManagerJE Dunn Constructionjustin.davidson@jedunn.comSMPS Nashville

Peter de la Mora, CPSMNational Accounts Director, HealthHDRpeter.delamora@hdrinc.comSMPS Houston

Leilani DohertyBusiness DevelopmentIMEG Corpleilani.l.doherty@imegcorp.comSMPS Inland Empire

Kristin DownerBusiness DevelopmentBiltmore Construction Co., Inc.kdowner@biltmoreconstruction.comSMPS Tampa Bay

Jennifer Eisenbarth, CPSMPresidentIronbeard Solutions, LLC.jen@ironbeardsolutions.comSMPS Fort Worth

Lisa FrisbieDirector of Business Development & MarketingAssociated General Contractors of Massfrisbie@agcmass.orgSMPS Boston

Bonni FuntBusiness DevelopmentTierra South Floridabfunt@tsfgeo.comSMPS South Florida

Cameron Hagans, CPSMMarketing ConsultantHagans Consultingcdhagans@gmail.comSMPS Sacramento

Allison Halvorson, CPSMCommunications ManagerMcMillen Jacobs Associateshalvorson@mcmjac.comSMPS San Francisco

Glenn HartDirector of Business DevelopmentGCCBghart@gccbllc.comSMPS Austin

Megan HinrichsenMarketing DirectorDevelopment Strategiesmhinrichsen@development-strategies.comSMPS St. Louis

7

PRESIDENTS-ELECT

Emily Hymas, MBAMarketing ManagerJacobsen Construction Company, Inc.ehymas@jacobsenconstruction.comSMPS Utah

Mike JenkinsClient RelationsENPRO Environmentalmjenkins@enproenvironmental.comSMPS Hawaii

Natasha KearneyAssociate Vice PresidentCannon Designnkearney@cannondesign.comSMPS Maryland

Bridget Kraus, CPSMSenior Marketing ManagerBridgetKraus@gmail.comSMPS Wisconsin

Bobbi Jo LangFederal Business Development Marketing ManagerFarris Engineeringblang@farris-usa.comSMPS Nebraska

Jennifer LernerDirector of Marketing and CommunicationsBRR Architecturejennifer.lerner@brrarch.comSMPS Kansas City

Emily Lord, AIC, OSHA-30Senior Manager of Business DevelopmentThe Albert M Higley CompanyELord@AMHigley.comSMPS Northeast Ohio

Michele LoveMarketing ManagerBenchmark Grouplml@teamofchoice.comSMPS Ozarks

Clarice Lyons-Davidson, CPSMChief Marketing OfficerInfrastructure Engineering, Inc.clyonsdavidson@infrastructure-eng.comSMPS Chicago

Fannie Marcotte-BennettClient Services DirectorDigital Engineering & Imaging, Inc.fmarcotte-bennett@deii.netSMPS Southeast Louisiana

Liz MccaryVice President of Marketing & ResearchColliers Internationalliz.mccary@colliers.comSMPS Palmetto

Jennifer McGovern, CPSMRegional Marketing ManagerVHBjmcgovern@vhb.comSMPS Washington, D.C.

8

PRESIDENTS-ELECT

Michael Meddock, P.E., CPSMRegional Vice President/PrincipalSMEmeddock@sme-usa.comSMPS Columbus

*Megan MickeyDirector of MarketingStudio Southwest Architectsmmickey@studioswarch.comSMPS New Mexico

Shaunagh O’ConnorBranch Administrative CoordinatorWiss Janney Elstner Associates Inc.soconnor@wje.comSMPS Los Angeles

Michelle PasionMarketing DirectorAMC Engineersmpasion@amc-engineers.comSMPS Alaska

Patricia PerkinsSenior Associate + Director of Business Development ResourcesO’Brien Atkins Associates, PApperkins@obrienatkins.comSMPS Research Triangle

Melanie PliskinMarketing CoordinatorGBBN Architectsmpliskin@gbbn.comSMPS Greater Cincinnati

Russell Pollard, B(Leadership), MBAConsultant – Leadership & MarketingFramework Leadershiprussell@fwleadership.comSMPS Ontario

Jessamine Pottle, CPSMMarketing DirectorCES Incjpottle@cesincusa.comSMPS Northern New England

Jacqui Raumer, CPSMSenior Marketing CoordinatorSmithGroupjacqui.raumer@smithgroup.comSMPS Michigan

Jamie Raymond, LEED AP, RID, EDACPartnerFour Point Design Partnersjamie@fourpointdp.comSMPS Indiana

Aaron RoachBusiness Development ManagerIntertek-PSIaaron.roach@psiusa.comSMPS Pittsburgh

Joshua RobertsPresidentRainmaker Productionsjosh@rainmakeraec.comSMPS Colorado

9

PRESIDENTS-ELECT

Melissa SeburgSenior Marketing CoordinatorTKDAmelissa.seburg@tkda.comSMPS Twin Cities

Lauren SetterboBusiness Development ManagerCardnolauren.setterbo@cardno.comSMPS San Antonio

Anna SkeeteMarketing ManagerProtean Design Group, Inc.askeete@proteandg.comSMPS Central Florida

Sara Snavely, CPSMBusiness Development ManagerTimmons Groupsara.snavely@timmons.comSMPS Charlotte

Bonnie Temple, CPSMMarketing SpecialistTetra Techbonnie.temple@tetratech.comSMPS Orange County

Brad ThompsonBusiness Solutions DirectorSDB, Inc.brad.thompson@sdb.comSMPS Arizona

Kyle VeaterBusiness Development and Marketing ManagerO’Connor Construction Management, Inc.kveater@ocmi.comSMPS Dallas

Alicia WashingtonDirector of MarketingHRP Associates Incalicia.washington@hrpassociates.comSMPS Connecticut

Andrew Weinberg, FSMPS, CPSMDirector of Business DevelopmentLF Driscoll HealthcareAndrew.Weinberg@LFDriscoll.comSMPS New York

Candace Wilson, CPSMMarketing ManagerGLMV Architecturecandace.wilson@glmv.comSMPS Wichita

Teresa YorkMarketing CoordinatorCreighton Manning Engineering LLPtyork@cmellp.comSMPS Upstate New York

VacantSMPS Alabama

10

PROGRAM LEADS

Alexa AntopolChief Intelligence OfficerFisher Dachs Associatesaantopol@fda-online.comSMPS New York

Kelly AuldMarketing and Communications ManagerDBVW Architectskauld@dbvw.comSMPS Boston

Diana BanhMarketing & Communications ManagerELS Architecture and Urban Designdbanh@elsarch.comSMPS San Francisco

Andrea BrittMarketing CoordinatorWSP USA, IncAndrea.Britt@wsp.comSMPS New Mexico

Jessica BrownMarketing Coordinatoredm architects & engineersjbrown@edm-ae.comSMPS Connecticut

Sarah Bundy, CM-BIMDirector of Strategic PursuitsCasco R5Sarah.bundy@cascocorp.comSMPS St. Louis

Kate CalderMarketing ManagerC2 Design Groupcalder@c2-designgroup.comSMPS Upstate New York

Michelle CaselleRegional Marketing ManagerClark Construction Group, LLCmichelle.casale@clarkconstruction.comSMPS Tampa Bay

Ben CaveyBusiness Development ManagerThe Ruhlin Companybcavey@ruhlin.comSMPS Northeast Ohio

Sarah De Ita, CPSMMarketing DirectorDBR Engineering Consultants, Inc.sdeita@dbrinc.comSMPS Houston

Janki DePalma, CPSM, LEED APBusiness Development ManagerDCI Engineersjdepalma@dci-engineers.comSMPS Austin

Kendra Devries-MulhernMarketing SpecialistGolderKendra_Mulhern@golder.comSMPS Ontario

11

PROGRAM LEADS

Elizabeth DurbinMarketing ManagerTwo Labs, LLCliz.durbin@twolabs.comSMPS Columbus

Krystle English, MBA, CPSMSenior Communications CoordinatorGhafari Associateskenglish@ghafari.comSMPS Michigan

Nicolle GarciaBusiness Development CoordinatorLemartecnicollegarcia@lemartec.comSMPS South Florida

Adrian Grau, CPSMDirector of Client ServicesEmerald Fox Marketing & Consultingadrian@emeraldfoxmarketing.comSMPS San Antonio

Nick Groeniger, MBAMarketing ManagerClark Construction Group, LLCwcgroeniger@gmail.comSMPS Orange County

Tara HarrisSenior Marketing SpecialistVHBtharris@vhb.comSMPS Virginia

Karly HartfordMarketing SpecialistTerracon Consultants, Inc.karly.hartford@terracon.comSMPS Oklahoma

Janet HeilMarketing ManagerBayer Beckerjanetheil@bayerbecker.comSMPS Greater Cincinnati

Eloise IrwinSenior Marketing CoordinatorThe Sextant Groupeirwin@thesextantgroup.comSMPS Pittsburgh

Kristen JensonMarketing CoordinatorBaird, Hampton & Brownkjenson@bhbinc.comSMPS Fort Worth

Inka JoensuuVice President of MarketingBaker Design Buildijoensuu@bdbjax.comSMPS North Florida

Stephanie JudeMarketing ManagerClark Nexsenstephanie.jude@clarknexsen.comSMPS Research Triangle

12

PROGRAM LEADS

Katy Konik, CPSMMarketing ManagerEntellus, Inc.kkonik@entellus.comSMPS Arizona

Julie KostHead of Marketing ServicesAmerican Structurepoint, Inc.jkost@structurepoint.comSMPS IndianaRenne LaplanteMarketing SpecialistSMRTrlaplante@smrtinc.comSMPS Northern New England

Dianne LeeDirectorKitchellDianne.lee@kitchell.comSMPS Los Angeles

Sadie ManeyBusiness Development & Marketing SpecialistAcentech, Inc.swerner@acentech.comSMPS Philadelphia

Heather MankeMarketing ManagerVogel Bros. Building Co.hmanke@vogelbldg.comSMPS Wisconsin

Nicole MarshallPresident / FounderCurated Communications, LLCnicole@curatedcommunications.comSMPS Utah

Christina McCulloughBusiness Development and Marketing ManagerParagon Engineering Servicescmccullough@peservices.orgSMPS Central Pennsylvania

Asona McMullenDirector of Marketing & Business DevelopmentStaggs & Fisher Consulting Engineers, Incamcmullen@sfengineering.comSMPS Kentucky

Cheryl McMurtryAssociateArchitectural Nexuscmcmurtry@archnexus.comSMPS Sacramento

Kim Metzinger, CPSMMarketing ManagerEYPkmetzinger@eypae.comSMPS Washington, D.C.

Quentin Odes, P.E.Senior Project ManagerPie Consulting & Engineeringqodes@pieglobal.comSMPS Colorado

13

PROGRAM LEADS

Rebecca OzolsBusiness Development ManagerBell & Associates Constructionrozols@balp.comSMPS Nashville

Celeste PantusoMarketing DirectorDAS Architecture, Inc. a K2Mpowered Companycpantuso@dasarchitecture.comSMPS Charlotte

Brock Piglia, MBA, ASLADirector of Marketing & Business DevelopmentEskew+Dumez+Ripple Architectsbpiglia@eskewdumezripple.comSMPS Southeast Louisiana

Tim Pile, CTSClient Relations ManagerProfessional Engineering Consultantstim.pile@pec1.comSMPS Wichita

John RitzMarketing CoordinatorSH Architecturejritz@sh-architecture.comSMPS Las Vegas

Alexandra RutledgeBusiness Development ManagerThornton Tomasettiarutledge@thorntontomasetti.comSMPS Chicago

Kelly RyanSr. Marketing CoordinatorWeis Builders, Inc.kellyryan@weisbuilders.comSMPS Twin Cities

Jehan SamhatMarketing Coordinatormcmillan pazdan smithjsamhat@mcmillanpazdansmith.comSMPS Palmetto

Megan SandyMarketing ProfessionalDPR ConstructionMegansa@dpr.comSMPS Dallas

Laura SanfordSenior Marketing SpecialistTerracon Consultants, Inc.laura.sanford@terracon.comSMPS Kansas City

Shelley Santo, CPSM, LEED APMarketing ManagerPCLsmsanto@nordicpcl.comSMPS Hawaii

Karen Santoro, CPSMMarketing Western RegionCRBkaren.santoro@crbusa.comSMPS San Diego

14

PROGRAM LEADS

Katie Shaffer, CPSMMarketing ManagerBKMkshaffer@bkma.comSMPS Maryland

Shannon StewartMarketing ManagerDesign West Engineeringsstewart@designwesteng.comSMPS Inland Empire

Karen SullivanBusiness Development ManagerWood Harbingerksullivan@woodharbinger.comSMPS Seattle

Daniel Voss, CPSMSenior Marketing CoordinatorBarton MalowDaniel.Voss@BartonMalow.comSMPS Central Florida

Christine White, CPSMCommunications ManagerR&M Consultants, Inc.cwhite@rmconsult.comSMPS Alaska

Laura YoungBusiness Development/Marketing DirectorYoung Contracting/SE, Inc.lyoung@youngcontracting.comSMPS Atlanta

VacantSMPS Alabama

VacantSMPS Nebraska

VacantSMPS Oregon

VacantSMPS Ozarks

15

b u i l d b u s i n e s s . o r g

WE’LL SEE YOU IN AUSTIN FOR #SMPSBB20

We’ve all had to adapt to a new way of doing business. And as a result, we’re reimaging Build Business 2020. Get ready to learn with recrafted sessions and programming focused on business continuity, and walk away with the right tools and best practices to successfully move your fi rm forward.

. . . T H E EX PE R I E NC E R E I M AG I N E D

Join the largest community of A/E/C marketers in shaping and moving the profession and industries forward.

OCTOBER 8–10, 2020 JW MARRIOTT AUSTIN

N EW DAT E S

16

SESSIONS

SESSIONS FOR PRESIDENTS-ELECTAPRIL 17 Meet & Greet

ZOOM MEETING: NO RECORDING

APRIL 24 Managing Conflict and Change Management

f https://youtu.be/TuUTf5wKKakON DEMAND WEBINAR

APRIL 27 Education f https://youtu.be/sKdjV-08vt4

VIRTUAL ROUNDTABLE: ZOOM RECORDING

APRIL 28 Finance and Governance f https://youtu.be/sth3Zu4KmF4

ON DEMAND WEBINAR

MAY 4 Communications and Marketing f https://youtu.be/wZx17Imh_aA

VIRTUAL ROUNDTABLE: ZOOM RECORDING

MAY 11 Membership f https://youtu.be/TgeyMCfWzvA

VIRTUAL ROUNDTABLE: ZOOM RECORDING

MAY 14 Board Insights: Stories From SMPS Leadership

f https://youtu.be/_iY_x1h3AgQON DEMAND WEBINAR

MAY 18 Chapter Management and Finance f https://youtu.be/jRafvg3zVwo

VIRTUAL ROUNDTABLE: ZOOM RECORDING

MAY 19 Check-InZOOM MEETING: NO RECORDING

MAY 21 Membership: Building the SMPS Community

f https://youtu.be/_iY_x1h3AgQON DEMAND WEBINAR

MAY 26 Talent Development f https://youtu.be/94i6uiGz9n8

VIRTUAL ROUNDTABLE: ZOOM RECORDING

JUNE 1 Hot TopicsVIRTUAL ROUNDTABLE: NO RECORDING

JUNE 4 Developing Your Action Plan f https://youtu.be/dWyNUTHbITQ

ON DEMAND ZOOM RECORDING

JUNE 5 Check-InZOOM MEETING: NO RECORDING

SESSIONS FOR PROGRAM LEADSAPRIL 20 Meet & Greet

ZOOM MEETING: NO RECORDING

APRIL 28 Talent Development f https://youtu.be/xs1maDgRCMM

VIRTUAL ROUNDTABLE: ZOOM RECORDING

MAY 5 Communications and Marketing f https://youtu.be/0Mxizik67iU

VIRTUAL ROUNDTABLE: ZOOM RECORDING

MAY 12 Program Logistics f https://youtu.be/fTVpy_vVjfY

VIRTUAL ROUNDTABLE: ZOOM RECORDING

MAY 13 Chapter Education: Getting Started— Strategy and Planning

f https://youtu.be/e2Lo_oPA7x8ON DEMAND WEBINAR

MAY 14 Chapter Education: Next Steps— Implementation and Delivery

f https://youtu.be/9w_ppRSPlCkON DEMAND WEBINAR

MAY 19 Hot TopicsVIRTUAL ROUNDTABLE: NO RECORDING

MAY 20 Check-InZOOM MEETING: NO RECORDING

JUNE 2 Developing Your Action Plan f https://youtu.be/srs-EBO3gKA

ON DEMAND WEBINAR

JUNE 3 Check-InZOOM MEETING: NO RECORDING

The following are sessions and programs from CLS 2020: A Virtual Experience. If available, links to

the recordings, webinars, and meet-ups are listed beneath the session.

17

SESSIONS

SESSIONS FOR ALLAPRIL 13 Crisis Management

ON DEMAND WEBINAR

f https://youtu.be/g2Vv-FstVEo

APRIL 17 Industry Trends: What’s Next in Marketing

f https://youtu.be/qKkYMecbt24 BONUS: LEARNING LAB WEBINAR

APRIL 21 FEATURED PROGRAM Embracing Ourselves and Others: Five Skills Critical to Leadership Success

f https://youtu.be/rS4dQaEHElAON DEMAND WEBINAR: MINDY HINSLEY

MAY 1 Transformational Leadership f https://youtu.be/zPT5PGKEyjE

ON DEMAND WEBINAR

MAY 4 Chapter Education Program Planning

f https://youtu.be/TAI1pezFbyYON DEMAND WEBINAR

MAY 15 Designing Powerful Programs f https://youtu.be/vxCq-0b4fHA

ON DEMAND WEBINAR

MAY 27 Strategic Planning f https://youtu.be/JdnWumQ8ddA

ON DEMAND WEBINAR

JUNE 9 FEATURED PROGRAM Teamwork Makes the Dreamwork https://youtu.be/vehY52xWaDg

ON DEMAND WEBINAR: CJ McCLANAHAN

JUNE 12 Closing Celebration f https://youtu.be/FKUebHH0lHM

ON DEMAND ZOOM RECORDING

18

CJ McCLANAHAN OWNER, AXIS BUSINESS SOLUTIONS

PROGRAM: Teamwork Makes the DreamworkTeam-building is a process, not a one-time event that’s often misconstrued as a quick fix to many workplace challenges. The effectiveness of team-building should be centered around trust and continuously improving our communications.

Speaker, advisor, and author CJ McClanahan shared effective strategies for successful teamwork. McClanahan showed how to use your strengths to inspire innovative solutions and focused thinking as well as the importance of creating a shared vision. This session helped attendees understand how to set clear expectations, hold team members accountable, and bring empathy to the table.

ABOUT CJCJ McClanahan is a sought-after speaker, author, and executive coach. Since 2003, McClanahan has spent more than 10,000 hours in front of entrepreneurs, executives, and their teams helping them to achieve record sales and profits. A few years after starting his coaching firm, CJ noticed that no matter how much success his clients achieved, very few ever seemed to truly enjoy the journey. It didn’t matter if they doubled their income or became CEOs; it never seemed to be enough. His latest book, The Overachiever’s Dilemma, lays out a proven strategy to help overachievers get more satisfaction and joy in their lives while still achieving their professional goals.

Mindy Hinsley, FSMPS, CPSM PRESIDENT, HINSLEY COLLECTIVE LLC

PROGRAM: The Five Skills Critical To Leadership Success To be an effective and inspirational leader, we must understand the tendencies of others and use sharp and agile communication skills.

Drawing from real life experiences, Mindy Hinsley, FSMPS, CPSM, helped SMPS chapter volunteers explore how to interact with various personalities, identify strengths, recognize areas for growth, and cultivate the five critical skills needed for leadership success.

ABOUT MINDYMindy Hinsley, FSMPS, CPSM, brings over 25 years of marketing and business development experience in the A/E/C industries. Through Hinsley Collective, LLC, she shares her expertise, strategic thinking, and marketing best practices with her clients and offers leadership and strategic planning workshops.

Mindy has been an active member of SMPS throughout her career, serving as a past president of SMPS Maryland, as co-chair and an advisory committee member for the SMPS Northeast Regional Conference and on the SMPS HQ Certified Professional Services Marketer (CPSM) committee. She developed and facilitated SMPS Maryland’s inaugural leadership roundtables, a series that focused on building leadership skills, and founded The Professional Marketer’s Leadership Exchange to support emerging leaders as they navigate their careers.

FEATURED SPEAKERS

19

KEY TAKEAWAYS

REMEMBER TO: SHARE WITH TEAM:

RECONNECT WITH: FAVORITE QUOTE FROM CLS:

STAY TUNED FOR THE CHAPTER LEADERSHIP SYMPOSIUM 2021 EVENT DETAILS TO BE ANNOUNCED.smps.org/chapter-leadership-symposium

BUSINESS TRANSFORMED THROUGH MARKETING LEADERSHIP.The Society for Marketing Professional Services (SMPS) is the only organization dedicated to creating business opportunities in the A/E/C industries. With more than 7,100 members, SMPS provides leadership and professional development programs, industry research, business-building events, and vital marketing resources. Through SMPS, A/E/C professionals in North America tap into powerful networks to form project teams, secure business referrals and intelligence, and benchmark performance. The Society is committed to validating the practice of marketing and business development as essential to the success of all professional services firms. Learn more about SMPS at smps.org.