projecting yourself

Projecting YourselfThrough Your Online Portfolio Design

AR340 WEB-BASED DESIGN

Bruce Clary, McPherson College, McPherson, Kansas

Your portfolio has a body …

… and a soul.

AR340 WEB-BASED DESIGN

• Writing samples

• Photos

• Graphic art

• Print pieces

• Multimedia

• Résumé

The body is the content

AR340 WEB-BASED DESIGN

Lealea Designdesign + (sass x class) = resultsLealea Design is a branding, web and print design service company focused on evolving brands, engaging websites, and empowering small business. In short, I can help you look good and reach your goals. Maybe even make you money. Sound good? Hire me.I Can HelpExpression Engine DesignExpression Engine ImplementationBranding StrategyIdentity Logo DesignMarketing KitsGraphic DesignWeb Standards Consultingfind out more about lealea design services

• Typography

• Color

• Images

• Graphics

• Layout and use of space

• Organization

The soul is the design

AR340 WEB-BASED DESIGN

• Skills–the things everyone in your profession needs to be able to do if he or she expects to get a job

• Distinguishing abilities–the qualities that differentiate you from everyone else in your field

Content demonstrates

AR340 WEB-BASED DESIGN

• Attitude or tone–the way you want others to perceive you (business-like, casual, edgy, conservative, ballsy)

• Personality–who you are, what you are like (friendly, funny, quiet, quirky, aloof, humble, gregarious)

Design suggests

AR340 WEB-BASED DESIGN

What are the skills and abilities needed by those in your field of choice?

AR340 WEB-BASED DESIGN

What qualities make you different from everyone else who has the expected skills?

AR340 WEB-BASED DESIGN

What kind of person are you? What are you like?

AR340 WEB-BASED DESIGN

How do you present yourself? How do you want others to perceive you?

AR340 WEB-BASED DESIGN

• Energetic

• Steady

• Honest

• High-quality

• Cutting-edge

• Fun

• Confident

• Productive

• Dependable

• Analytical

• Meticulous

• Sophisticated

• Professional

• Friendly

What’s your brand?

AR340 WEB-BASED DESIGN