public relations in the digital era
Post on 14-Jan-2015
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what to say and when
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PR on Social: Knowing What to Say and When
Presented by Lindsey Fair
Don’t pre-schedule.
Don’t delete.
Don’t buy love.
Don’t lashout.
Don’t piggyback – someone will get hurt.
Don't under-
estimate the
power of social
Don’t mix biz with pleasure.
But if you do...
handle it like this.
DO your research.
DO post like a reporter. Interesting and Often, and most of all accurate.
DO keep it on social.
DO listen.
DO respond.
Do use a pro.
@14theories@lindseyfair
facebook.com/14theories
info@14theories.com
613.536.7192
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