pubme salesdeck

Available now ON TAP!

UNLOCKING YOUR LOCAL

WHY WHY WHY?

BECAUSE IT TASTES BETTER WHEN IT’S ON TAP

WHAT’S IT ALL ABOUT?

Pubme is a loyalty based social media app On Tap

1. Search the PUB2. Tap in at the PUB3. Earn reward points4. Redeem offers/discounts5. Rank, rate and review

Cheers!

CHEERS!

PRIMARY OBJECTIVES

① Increase Pubs footfall, sales

② Retain customer loyalty

③ Keep our treasured locals pulling

RETAIN CUSTOMERS WITH REWARDS

Struggle to identify target market

All point of sale advertising

Costly to reach target market

Waste time and money on poor marketing

Limited or no CRM solutions

Struggle to retain customers

Limited real time marketing

Difficulty locating friends at pubs

No social media interaction with Pubs and users

No effective user analytics

No effective loyalty reward points system

No app offers user accurate up to date PUB reviews

Difficult to search for pubs with real time requirements; live sports, real ale, gigs etc

Users1 Pubs and Bars2

Can view user data (identify their target market)

Can advertise directly to specific demographics

Increase footfall, retain loyalty, increase sales

Can respond to user reviews and reward loyal customers

Offer incentives with real time engagement

Can search for pubs/bars

User can create own PUBfile

Users can ‘TAP in’to earn loyalty points

User can redeem points for offers and discounts

Users can rank, rate and review venues

Users get interactive sharing tap in’s and rewards on social media platforms

Users1 Pubs and Bars2

HOW ARE WE TAKING CARE OF IT?

FACEBOOK, SMARTPHONE AND THE PUB

TWITTER IN THE PUB

Venue offered a free beer for check in on FS

User Response –’ have you checked out this place you get a free beer’

11,000 beers given out

Expense paid for itself TENFOLD

BEER TASTES BETTER WHEN ITS ON THE HOUSE

SMARTPHONE ADDICTION

TARGET USERS AND HOW TO REACH?

Use viral marketing, specifically aimed at students

Social Network leveraging Promotional merchandise – Beer

mats, I phone cases, posters etc Incentivised marketing , download

PUBme for prize draw entry and to obtain a free drink at designated venue and chance win an I phone 4s

PUBme European Road Show

CUSTOMER REWARD STRATEGY

① Acquire new customers -Introductory offers

② Get loyalty -Reward frequent customers

③ Retain loyalty -Incentivise customers to return frequently

SCREEN SHOTS

SCREEN SHOTS

PROMOTIONAL BEER MATS

VENUE POSTERS

WHAT ARE WE LOOKING FOR?

Pilot pubs & bars to be part of our alpha prototype launch campaign

Pubs & bars to incentivise customers using your venue through discounts free drink offers via our app

CUSTOMERS

OUR SURVEY SAYS 75% chance of repeat business

should you reward your customers – source technomic

THE PRECIOUS FOOTFALL

Cost effective way to reach a highly targeted demographic

How many TAP IN’s you venue has to date New customer acquisition with repeat business Chance to see what your customers are saying

about you Increased awareness social media platforms

facebook/twitter/foursquare Ability to control & increase your customer base

with bespoke CRM online dashboard facility Increase in sales, egender loyalty and footfall

SO, HOW DOES IT WORK FOR YOU? Pub/bar becomes a official

registered venue with Pubme We send you promotional beer mats

and venue posters ( see below ) You choose your desired promotions We inform our users Users TAP IN at your venue and post

on facebook in order redeem their reward

✔

OUR SURVEY SAYS ✔✔✔

A revelation for the PUB industry A proven concept for driving

customers to your venue A highly focused social media tool

in the biggest untapped social market space

We’re backing the PUB Earn loyalty, Retain customers Back the ONLY APP ON TAP

? TIME ?

QUESTIONS MOST WELCOME

AT THE PUB

‘PUB’ SEARCH How much time do you spend advertising

through social media every month? What are your current methods of

advertising? What is you overall spend on advertising

pcm? Which methods produce the best results? How important do you feel rewarding

customer loyalty is? How much would you be willing to pay

pcm for an effective social media tool that drives footfall, increases profit and cements partron loyalty?

How much time pcm would you be willing to commit for social media?