qr code

QR BARCODES

o Desiree Wongo Collin She

o Etienne Verdiero Irene Hoo Jac Kew

o Jordane Steinero Jerome Khor

o Olivier Bepmaleo Malcolm Kuano Marilyn Iranzoo Kityee Lum

The use of QR codes in the hospitality industry

What Is QR Codes?

Have you already seen it?

1) The new bar codes

2) More efficient codes

How does it work?

1) With new smart phone

2) Some numbers

Uses of QR code in the Hospitality Industry

Booking

information’s

Hotel Check-in

Room’s keys

Facilities Book

Centralized bill

Uses of QR code in the Hospitality Industry

Booking information’s When the guest book an hotel room online, he received a QR Code on his hand phone. It contains all the information related to his booking.

Check-inThe customer just presents his mobile phone with the QR Code to make his check-in.

Room’s KeysThis coding system can also be use to replace the keys and cards. The guest has to flash his code with a code reader fitted on the door.

Uses of QR code in the Hospitality Industry

Facilities Bookthis system allow to the hotelkeeper to replace alls the informative documents in the room by one or several QR Code.

Centralized bill When the guest make extra expenses at the hotel, he only has to show the QR Code he received at the check-in. This way the bill will automatically be transferred to his room’s master bill.

Uses of QR code in the Tourism Industry

Museum:

City Tour:

Bus stops:

Fairs:

Airlines and

trains

Tour operator

Uses of QR code in the Tourism Industry

o Museumthe QR Codes are a good way to give more explanations

about the pieces of art : about the artist, the way it’s made in different languages.

o City Tourputting a QR Code on historic monuments allow the tourists to get additional information, videos and pictures. It can also give the direction to the next monument to continue the tour.

o Bus stops located on bus stop, OR Code indicates to the users all

the details about public transportation in general, and about the line of bus there need. It also provided news about the traffic or the roadwork.

Uses of QR code in the Tourism Industry

Fairsit can be on the corner of public notices to give more details about the fair. It can also be on the participant’s stand to link directly to their web site.

Airlines and trainsas for hotels, customers can book their plane ticket online. Then they received a QR Code on their cell-phone : it contains all information of the trip. During the boarding, the customer only needs to show it at the gate.

Tour Operatorthe tour operator can also replace all their paper voucher by QR Code.

Uses of QR code in the Catering Industry

On the

menu

Coupon

On the

door

Uses of QR code in the Catering Industry

On the menu it’s a good way to add some precision useful for the guests : the nutritional composition, other languages, dishes which contains some ingredients people could be allergic, the today’s special, and why not, once a month video of recipes. It ca be the same for the wine list.

Coupon:this technology can replace coupons. Placed on advertising, newspaper or magazine, the guest has just to flash them, to discover the discount.

On the door:when the restaurant is close, the QR Code will inform the guest on the opening and closing days and hours, on the menu, and it can also linked the guest to the website of the restaurant.

An example :

- Theme parks such asSunway Lagoon & Genting Theme Parkuses barcoded wrist tags as means ofGaining entry in & out of the premises.

Manufacturing Industry

BARCODES

Transport/Shipping Tourism Industry

The differences between BAR CODES and QR CODE

BARCODES

How QR Barcode works

QR Barcode

Method to use QR Barcodes

i. Scan or take a photo of the barcodes

ii. Ensure the angle are at right position

iii. Avoid from moving or shaking your device

iv. Captured and the particulars will be display

The Amount of QR Code Scans

Percentage of the Smartphone users(2010)

Percentage of the Smartphone users (2010)

• User Convenience QR Codes provide a convenient one-step process for directing users to a

website, phone number, directions, promotions or other information.

• Environmentally-Friendly QR Codes can make more efficient use of printed materials and reduce waste.

• Measurable Actions triggered via QR Codes can be traced with web

analytics or other tools for marketing campaign measurement.

• Cost-Effective QR Codes cost nothing to produce

• Competitive Differentiation QR Codes are still relatively new, companies who are using it will set

themselves apart in this competitive industry

Disadvantage

o Gen Y is the future but Gen X has the money.

o Readability on shiny surfaces

• Many users have smart phones but do they have QR readers?

• What are people’s perception of this?

QR Barcodes

Conclusion

Questions?