question wnf
Post on 09-Feb-2016
43 Views
Preview:
DESCRIPTION
TRANSCRIPT
Question WNF
• Increase engagement members
• Reconnect with old members
• Festival setting
Research
• Desk research
• Questionnaires
• Interviews
Results
• Questionnaire: 100% goes to music festivals & 40% likes to do activities.
• Interviews: Pinkpop, Lowlands, Solar.
• Are willing to support charities
Conclusions research
• WNF has festival potential
• People need to be educated about the WNF
• Give them something they’ll remember
Step into the ocean
• The ocean is beautiful
• The ocean is giving and caring
• The ocean is endangered
• You can help the ocean
The ocean is beautiful
• Step into the ocean
• Projecting in the tent
• Resemble the coral reef
The ocean is giving and caring
• Phone recharge service
• #1 inconvenience on festivals
• Gives time to educate
The ocean is endangered
• Drop a net make them feel like fish which are being caught
• Emphasizes the need for support
• Creates an experience
You can help the ocean
• Make people pledge
• Show them how easily they can make a difference
• Engage them after the festival also
You can help the ocean
One more time, our concept is
• A phone recharging service, draw in people and create time to educate.
• Catching people like fish, create an experience they remember.
• Pledge and follow-up, create a bond so communication is more effective.
• All of this takes place in a beautifuly projected WNF tent.
• Thank you, any questions?
top related