role of media new
Post on 21-Apr-2017
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ROLE OF MEDIA IN
CREATING SOCIAL AWARENESS
PRESENTED BY
A.PUGAZH NAAVARASI
MEDIA Communication Tools Store and deliver information / data
TYPES OF MEDIA Print media
Electronic media
WHAT IS MEDIA ACTUALLY? Everywhere Part of our life Learning process Shape personalities Change the way we perceive
Understand the world Portrays the facts
AWARENESS IN THE SOCIETY Capability to empower Force multiplier(spreading awareness)
Check on corruption & bad administration
Bringing people together
STRATEGIES MEDIA USE: Impressive
ΩFilm starsΩCricketers
SOCIAL THEME MOVIES
SOCIAL THEME MOVIES
AMITABH BACHAN – POLIO DROPS
INDIAN CRICKET TEAM – HIV CAMPAIGN
CLEAN INDIA – PROMOTIONAL STRATEGIES
CHENNAI FLOOD – NDRF”S CONTRIBUTION
USAGE OF MEDIA NOW-A-DAYS
USAGE OF MEDIA BY PEOPLE
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IT’S JUST A BEGINNING… TO GENERATE FUTURE
BUILD YOUR WORLD USING SOCIAL MEDIA RIGHT
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