rss and the job search

RSS and the

Job Search

© March 2010

David Swinney, Social Media Specialist

RSSThe Web’s Most Underutilized

Time Saver

What is RSS?

Really Simple Syndication

User-initiated subscriptions that provide updates, news headlines, or other content directly to the user for browsing at their convenience

Pull vs. push

Benefits of RSS

Receive updates without visiting each web

site

Quickly monitor large number of sites

Short summaries or “table of contents”

Alternative to email notifications

◦ Lessen e-mail overload

◦ No rejection of messages by e-mail

filters

◦ Reduce spam

RSS Value Proposition

“There is no faster way to peruse the Web

than via RSS. If you're not taking

advantage of RSS, then you're not making

the most of your Internet browsing time.”

Terrence O’Brien,

Switched.com

Uses of RSS

News and announcements

Blog postings and comments

Photos

Podcasts / music

Auction items

TV and movie listings

Search results

Tweets

Job postings

Many more

How to Find RSS Feeds

Look at browser address bar

RSS notification icon indicates available feed

Click on icon for subscription options

Many readers / aggregators (e.g., Google Reader, FeedDemon) can automatically find feeds

How to Read RSS Feeds

RSS Readers / Aggregators download and display feeds

◦ Web-hosted service

Google Reader

Feedly

Netvibes

◦ Browser-based application

Sage (Firefox add-in)

◦ Desktop application

FeedDemon

◦ Mobile

Hosted RSS Reader – Google Reader

How to Use Google Reader

Monitoring Your Brand With

Google Reader◦ http://www.slideshare.net/davidswinney/monitoring

-your-personal-brand-using-google-reader

Recommendations

Make Google Reader your primary RSS reader

◦ Free

◦ Requires a Google Mail account

Only use other RSS readers that sync with Google Reader

Use RSS whenever you can

Hosted RSS Reader – feedly

Browser application RSS Reader –

(Firefox w/Sage add-in)

Desktop RSS Reader – FeedDemon

Mobile RSS Readers

Applications available for

◦ iPhone/iPod Touch

Reeder

iNews

Pro RSS

◦ Android

◦ BlackBerry

◦ Windows Phone

RSS Resources

RSS, the Web’s Most Underutilized Time Saver

◦ http://www.switched.com/2010/02/10/rss-the-webs-most-

underutilized-time-saver/

The Ultimate RSS Toolbox

◦ http://mashable.com/2007/06/11/rss-toolbox/

Getting Started With Google Reader

◦ http://www.google.com/support/reader/bin/answer.py?answer

=113517

Using RSS in the

Job Search

Increase Your Job Search Efficiency

Searching for a job is time-consuming

◦ Visiting job boards

◦ Processing e-mail search alerts

◦ Visiting/participating on LinkedIn

Use RSS to save time every day

◦ Job Board search queries

◦ LinkedIn Network Updates

◦ LinkedIn Answers

Increase Your Job Search Efficiency

Searching for a job is time-consuming

◦ Visiting job boards

◦ Processing e-mail search alerts

◦ Visiting/participating on LinkedIn

Use RSS to save time every day

◦ Job Board search queries

◦ LinkedIn Network Updates

◦ LinkedIn Answers

Indeed.com

CareerBuilder.com

TwitJobSearch.com

Adding TwitJobSearch RSS Feed to

Google Reader

Increase Your Job Search Efficiency

Searching for a job is time-consuming

◦ Visiting job boards

◦ Processing e-mail search alerts

◦ Visiting/participating on LinkedIn

Use RSS to save time every day

◦ Job Board search queries

◦ LinkedIn Network Updates

◦ LinkedIn Answers

Generating RSS feed for

LinkedIn Network Updates

Adding LinkedIn Network Updates

RSS Feed to Google Reader

Increase Your Job Search Efficiency

Searching for a job is time-consuming

◦ Visiting job boards

◦ Processing e-mail search alerts

◦ Visiting/participating on LinkedIn

Use RSS to save time every day

◦ Job Board search queries

◦ LinkedIn Network Updates

◦ LinkedIn Answers

Generating RSS Feed for

LinkedIn Answers

Adding LinkedIn Answers RSS Feed

to Google Reader

Job-Related RSS Feed Resources

How to Use RSS in Your Job Search

◦ http://www.timeatlas.com/web_sites/general/how_to_use_rss

_in_your_job_search

Find a Job Using RSS Feeds & Google Reader

◦ http://www.watchingthenet.com/search-for-jobs-with-google-

reader-and-rss-feeds.html

Screencast: How to create a RSS feed from an

Indeed.com job search

◦ http://www.timeatlas.com/tutorials/indeed.htm

Thank You

David SwinneySocial Media Specialistdavid.swinney@gmail.comhttp://davidswinney.comhttp://twitter.com/davidswinneyhttp://linkedin.com/in/davidswinney

Presentation available for download from www.slideshare.net

214-233-5678