sap amazon and kogent demo

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AGENDA

EC2 For You The Enterprise Cloud In Real Life

Panel Discussion: Why the Cloud is the Cloud's Silver Lining

Networking Reception

Adam Selipsky, VP, Developer Relations, AWS Steve Lucas, SVP, SAP® BusinessObjects™

Sudhir Saxena, Kogent Corporation Jonathan Boutelle, CTO, Slideshare

Moderator: Rich Karlgaard, Publisher, Forbes

Panelists: Arif Janmohamed, Lightspeed Venture Partners Mitchell Kertzman, Hummer Winblad Venture Partners Saad Khan, CMEA Ventures Sergio Monsalve, Norwest Venture Partners

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The Enterprise CloudscapeSteve LucasSVP: SAP Business User North AmericaJune 2nd, 2010

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WELCOME!...AND NO YOU DON’T NEED GLASSES!

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SAP FAST FACTS

■ SAP was founded in 1972 by five IBM engineers who acquired software from IBM in exchange for 8% of founding stock

■ SAP initially stood for “Systemanalyse und Programmentwicklung” or System Analysis and Program Development

■ Thankfully, this was changed to Systems, Applications and Products (SAP)

■ After 38 years SAP has 47,500 employees and 97,000 customers

■ SAP is #1 in Business Applications, #1 in Business Intelligence and #1 in SME

■ In May 2010, SAP announced the $5.8 billion acquisition of Sybase to enhance SAP’s mobile strategy

■ In October 2007, SAP paid $6.8 billion for Business Intelligence vendor Business Objects

■ In Q1 2010, SAP Business User (BusinessObjects) revenue surpassed Core revenue in NA for the first time

■ 2009 revenue 10.67B euro

■ Projecting strong growth throughout 2010

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750+ SAAS COMPANIES AND ISV’S EMBED SAP

BUSINESSOBJECTS BUSINESS INTELLIGENCE

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APPS ARE BETTER WITH BI

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SAP STRATEGY

On Premise

On Demand

On Device

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SAP CLOUDWWW.ONDEMAND.COM

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WHY NOT?

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WHY CLOUD?

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ENTERPRISE ORGANIZATION’S TODAY

Public Private

Hybrid

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CLOUD “PATTERNS”

Software as a Service

Platform as a Service

Infrastructure as a Service

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“…infrastructure and utility applications account for 68%, or more than two-thirds of all IT spending; however, they make no direct business performance improvement…”

WHY EC2?

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DEMONSTRATION: ENTERPRISE CLOUD INTEGRATION

+

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DEMO

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IS INNOVATION ISOLATED TO THE CLOUD?

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SAP IN MEMORY COMPUTINGSAP BUSINESSOBJECTS EXPLORER ACCELERATED

“By 2012, 70% of Global 1000 organizations will load detailed data into memory as the primary method to optimize BI application performance.”

- Gartner

Conventional DatabasesDisk Read5 milliseconds

In-Memory DatabasesDisk Read5 nanoseconds1M x Faster than Disk

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TECHNICAL OVERVIEW

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DEMO

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AND NOW…THE WHOLE ENCHILADA

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Your App On Premise or Cloud

Expense Mgmt Sales Automation

Human Resources Financial Management

Supply Chain

SAP BUSINESS OBJECTS ENTERPRISE

SAP BusinessObjects Enterprise

Reporting Query, Reporting, and Analysis

Dashboards and Visualization

Search and Navigation

Advanced Analytics

+

■ Leverage an “off the shelf” Business Intelligence service vs. build your own

■ Dramatically increase the value of your application

■ Easily integrate Query, Reporting, Analysis capability

■ Leverage Crystal Reports, the most-used reporting solution in the world

■ Connect to virtually any data source, including multiple data sources

■ Report off structured and un-structured data – think relational data + facebook

■ Use our full set of SDK’s and API’s to integrate with your application

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Your App On Premise or Cloud

Expense Mgmt Sales Automation

Human Resources Financial Management

Supply Chain

SAP BUSINESS OBJECTS + AMAZON EC2

■ Pre-configured AMI

■ Available instantly

■ Low cost infrastructure

■ Customer data maintained by you

SAP BusinessObjects Enterprise

Reporting Query, Reporting, and Analysis

Dashboards and Visualization

Search and Navigation

Advanced Analytics

+

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KOGENT DEMONSTRATION

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■ Data integrated between SAP BOBJ Machine Image and Kogent Machine Image

■ Code snippets in Kogent application pull in BI content

EC2 AMI EC2 AMI

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KOGENT: INDUSTRY SPECIFIC ANALYTICS

Santa Clara, CAIrvine, CABloomfield, CT Marshfield, MANew York, NY

Vancouver, BCToronto, ON

Delhi

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Financial Projections

Current 2010 2011 20120

102030405060708090

1225

50

90RevenueM

illio

n (

$)

60%30%

10%

45%40%

15% 25%

45%

30%

2010 2011 2012

GROWTH MODEL

SaaSServices Product

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HEALTHCARE SOLUTION

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DEMO

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■BI as a Service integrated with App

■Revolutionary In Memory technology

■BI Infrastructure deployed on EC2

THANK YOU!

■ Steve Lucas: steve.lucas@sap.com

■ Peter De Verteuil: peter.de.verteuil@sap.com

■ Sudhir Saxena: sudhir.saxena@kogent360.com

■ SAP OEM: ian.cooper@sap.com

■ Edge Download: http://events.businessobjects.com/forms/Q109/edgevid/ext/?source=WWW_website

■ Explorer Download: http://goexplore.ondemand.com/

■ BI OnDemand Eval: https://bi.ondemand.com/user_registrations/new

■ Crystal Reports Server Eval: http://www.businessobjects.com/campaigns/forms/downloads/crystal/server2008/