sap lob story
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Capitalize on Moments of Truth
For Your Business Heather Deason
Line of Business Marketing
October 25, 2011
© 2011 SAP AG. All rights reserved. 2
The Nature of Business Is Changing
Pace of Data
is Increasing
Mobility is
Ubiquitous
Customers are
Empowered
It now takes 2 days
to create as much
data as we did from
the dawn of man
through 2003
There will be 1.8
billion smartphones
by 2013, more than
the number of PCs
There are 1.2 billion
people on social
networks, 20% of
the world’s
population
© 2011 SAP AG. All rights reserved. 3
Customer Service is Changing
In today’s environment you must:
•Provide mobile and web access
•Recognize valuable customers
•Monitor and respond to social media
•Resolve customer issues rapidly
Moments of Truth:
© 2011 SAP AG. All rights reserved. 4
Moments of Truth Are Critical
In Every Business
How does SAP help
companies capitalize on
moments of truth?
Analytics, Mobile, Supply Chain, CRM
22% Revenue Growth
Over €3 Million New Sales in 2 Months
Mobility Changes the Game
Increasing Consumer Engagement
Analytics, Mobile, Supply Chain, Inventory
Revenue Growth of 35% Since 2005
Data to Meet Market Demand
The Right Toys, to the Right Retailers, Right Now
Analytics, Sourcing, Contract Management
15% Reduction in cost of goods and services
35,000 Contracts under management
Cloud Computing Empowers Savings
Rapid Results in Supplier Management
© 2011 SAP AG. All rights reserved. 8
Why SAP?
Choice Specialization Value
Many deployment
and use options
across a diverse
ecosystem
Solutions for all
roles across 24
industries
Immediate,
measurable value
and ROI delivered
on a global basis
Specialized Roles Work Better – Together
Build
Products
Innovate quickly,
efficiently and
sustainably
Optimize
Supply
Manage
globalization and
minimize risk
Manage
People
Recruit, equip and
manage a global
workforce
Serve
Customers
Delight customers
and resolve issues
across channels
Choice of Deployment and Use Options
• Rapid Deployment Solutions
• Cloud options
• Mobile access
• Robust partner network
Value Delivered Immediately and Globally
• Value Engineering
• Solutions for 24 industries
• Global support
• Integrated solutions
• Usability
“Poverty and adversity can hit people
suddenly and with full force - not just in
developing nations, but anywhere. We
have to match the available resources
to the needs of those who are suffering
as quickly, precisely and efficiently as
we can. The only way we can do this is
by having the right information available
at the right time - and that is what SAP
gives us.”
Thomas Tighe
President and CEO
Direct Relief International
Thank You!
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