scc2011 - podcasting

Ben Valslerben@thenakedscientists.com

Why Podcast?

• Extend Your Reach• Leave a Legacy• Supporting Material

Reach• BBC Listeners

– East of England– 50+– C2, D, E– Average science ed.– 60-70% Female– Loyal

• Podcast listeners– Worldwide– ~30– Well educated

• 10% PhD• 25% Masters• 50% Bachelors• 50% No higher ed.

– 30% left at 16

– 30% Female

Legacy

• 1178 podcasts on thenakedscientists.com– 2000-2011

• Reference archive– Range of topics– Guests– News & References– Questions

Supporting Material

• Podcasts can be part of a suite of material– Live broadcasts– Traditional printed media– Other New Media – Social network presence– Articles– Stage shows– Academic journals

www.thenakedscientists.com

DIY PODCASTINGDON’T FORGET THE FIVE ‘P’s!

PLANNING - format, content, lengthPRESENTING - individual, pair, team, regularPRODUCTION - recording, equipment, qualityPROCESSING - editing, file size, hosting, feedPROMOTION - audience, publicity, social media

ELIZABETH HAUKE

mail@elizabethhauke.com studio@shortscience.co.uk

www.elizabethhauke.com www.shortscience.co.uk

Collaborative Podcasting

or

Herding Science Podcasters

www.eusci.org.uk

The Team

The Team

The Team

The Team

The Team