shareholders and radishes

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8/14/2019 Shareholders and Radishes

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30%of investors never

read their prospectus.

Source Investment Company Institute.

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80% think reading aprospectus is like eatingtheir vegetables.

Source ICI – 80% of investors read some, verylittle or do not read the prospectus.

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92% of Vegetables findthat insulting .

Recent survey of legumes and leafygreens.

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Radishes don’t

mind.

Source: International Radish Council.

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Shareholder

Communications arenot as tasty asvegetables.Have you ever tasted a proxy?

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They taste more likecarbon spread on

dead trees.According to Pat McGrew, Kodak’s Director of IndustryMarketing who apparently tests that sort of thing.

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Because that’s

what they are.

Yuck!

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If you were a Forest youwould be afraid of Shareholder

Communications.

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Not that kind of Forest!

This kindof Forest!

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98.5% of trees object

to being turned into pulp .Research margin of error plus or minus

1.5%

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Run Forest.

Run!

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It’s time to think about the

environment, the

bottom line andyour shareholders.And perhaps, occasionally, radishes.

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‘Cause there’s arevolutioncoming. . .Revenge of the

Trees? No!

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A Revolution .. .In how companies

communicatewith

Shareholders.

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Shareholdercommunications used to

be a monologue .A very BORING monologue…

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It should be a

conversation.

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A highlyregulated conversation.

No, our lawyers didn’t make us saythat.

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There’s a lot to talkabout.

Say on Pay. Sustainability. CorporatePerformance. Majority Voting. ProxyAccess. Your brand. P8 Group. InvestorRelations. Governance. Election of

Officers. Voting Records. Fund Expenses.Reputation Risk. What’s with that hairstyle?

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People are talking.

Even people atpublic companies.

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Best Buy, CGI, Chevron, Cisco, Dell, EMCCorp, FedEx, GlaxoSmithKline, Johnson &

Johnson, Oracle, Microsoft, NASDAQ QMX,Novartis, Pitney Bowes, Proctor & Gamble,Putnam Funds, Rio Tinto, Royal DutchShell, Sun, Time Warner, UPS all havesenior executives on Twitter.

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Companies are using

websites, social media, e-presentment, virtual

meetings, mobile data, XBRLand sustainable print toimprove theirshareholdercommunications.

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It’sRevolutionary!

And highly effective.

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Learn to revolutionize your shareholdercommunications bymaking them moreEffective, Efficient

and Sustainable.

B d idg

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Join us!At theShareholderCommunicatio

ns Symposium

BroadridgeBNY Mellon

Corporate InsightCarbon Disclosure

ProjectCompliance Week

DoubleSpeak DST Output

Ethos Business LawExelon Corp

Fidelity InvestmentsFirehouse

CommunicationsIllinois Tool WorksInstitute for Corporate

ProductivityIntel Corp

Insight Forums

See www.InsightForums.com

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No Radishes were harmed inthe making of this

presentation.

Copyright Insight Forums LLC 2009.www.InsightForums.com

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