signal of need or approval?

VU-GSSS PhD Day, May 11, 2016 Arjen de Wit

René Bekkers Marjolein Broese van Groenou

Beate Volker

Signal of Need or Approval? How Information About Government Support

Affects Charitable Donations

Study 1: Awareness of need

Study 1: Awareness of need

“The Dutch charities are in need of your support.” “The Dutch charities are in need of your support. KWF

Kankerbestrijding for example received € 361,000 on government subsidies in 2011 but received no subsidies in 2012.”

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Study 1: Awareness of need

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Study 1: Awareness of need

9%

11%

Percentage of people donating (a part of) the reward to KWF Kankerbestrijding

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Study 1: Awareness of need

Amount donated to KWF Kankerbestrijding among people who donated

€ 2,3

€ 2,2 -

Study 2: Seal of approval

Study 2: Seal of approval

“Many people work together in order to keep the University of Amsterdam a research university of excellent quality. Alumni are invaluable in this. As University Fund donors they enable the conservation and unlocking of vulnerable academic-cultural heritage.”

“University Fund donors enable the conservation and unlocking of vulnerable

academic-cultural heritage.”

“Different parties work together to make sure the University of Amsterdam remains a research university of excellent quality. As an example, the Allard Pierson Museum received a European subsidy in 2011 to reconstruct Etruscan graves. University Fund donors, too, enable the conservation and unlocking of vulnerable academic-cultural heritage.”

“Different parties work together to make sure the University of Amsterdam remains a research university of excellent quality. As an example, the Allard Pierson Museum received a € 200,000 European subsidy in 2011 to reconstruct Etruscan graves. University Fund donors, too, enable the conservation and unlocking of vulnerable academic-cultural heritage.”

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Study 2: Seal of approval

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Study 2: Seal of approval

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Study 2: Seal of approval

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Thank you.

Arjen de Wit @arjen_dewit a.de.wit@vu.nl