sm101 meetup
Post on 11-May-2015
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Welcome everyone!
Consulting Training Speaking Marketing
@jdgem
Time on my hands#choices
“what to do with the time that is given to us”
@gandalfthegrey
BrainstormCan Social Media work for business?
Never written a blog!@jdgem
The challenge was on!
90 days to truly see if we could grow our businesses through SM
Social Media 101
Lets start at the very beginning
•Who are you trying to reach?•Where are they?•How often do you want to communicate with them?•How much time can you invest?•Can you afford not to invest?•What’s your ultimate goal?
Step 1 – set up a Google account
#1 Google Local
Are you on the map?
How to get on the map
Initial search result
a closer look
Show your service area
They’ll know when they arrive!
Time to shine!
•Hours of operation•Services offered•Categories•Logo/pictures/video•Reviews•And check the pin!
#1 Profile page700 million people already have!
Privacy is your choice
The choice is yours
# 2 Fan page
Unleash the power of the like
25 Likeswww.facebook.com/yourname
Off to a great start
Great use of profile picture!
What’s wrong with this page?
Website alternative!
Offer Value
Value delivered & trackable
Merge your pages
Useful tips
I’m with Al!
PPC lazer focused
A perfect example
Landing pages
A chance to win!
Let it speak for itself
Facebook tip
I would suggest you aim to send/set up daily updates to go out during the most high volume traffic times. Perhaps 9am or earlier, 12pm, and 5pm. Remember FB happens around the clock.
Engage and have fun.
Scheduling updates using programs like Hootsuite can help keep you on track.
Your new BFF?
#Integrate Help is only a click away
#3 Get TweetingPerhaps the easiest way to connect?
Clean and to the point
Off to a great start
Make your own mark
# (hash tag) marketing
Twitter tip
I would suggest you aim to send/set up 3 tweet updates to go out daily during the most high volume traffic times. Perhaps 9am or earlier, 12pm, and 5pm, these are good times because it's when people are usually checking their Twitter. Scheduling these tweets using programs like Hootsuite can help keep you on track.
#4 Get profiled
With 95 million you’re in good company!
Great Linked in’ers
• Kevin Knebl• Neil Godin• Shane Gibson• Susan Thomas
#5 You TubeYour very own Channel
Funny works!
United / Taylor
Guitars
So powerful
Choose branding that is constant and memorable
Create & add playlists
Urban video
Try and be unique!
“what to do with the time that is given to
us?”
Notes to self
Get connected!
It’s SOCIAL media & Social Networking
Thanksfor
coming!
lets keep connecting
© Knebl Communications, All Rights Reserved
Knebl Communications I 737 Count Pourtales Dr. | Colorado Springs, CO 80906 | (719) 650-7659
www.kevinknebl.com
“Social Media for Huge Business Success
Bootcamp”On behalf of We Make Stuff Happen29.9.11 Guildford Sheraton
@jdgem makestuffhappenwww.wemakestuffhappen.comjonathan@wemakestuffhappen.com778 378 9100
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