social media for community organizations

Post on 13-May-2015

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This slide deck is from a presentation that I gave to members of my local community on how social media could benefit the community and the organizations that serve it.

TRANSCRIPT

Social Mediafor Community Organizations

. . . an introduction

Daniel Rothamel Daniel@DanielRothamel.com

What is Social Media?

A working definition:

Social media is any site or application that allows users

to provide and direct the content through sharing,

collaboration, and interaction

Some Examples:

• Facebook, MySpace, LinkedIn (social networks)

• Flickr (photos)

• YouTube (video)

• Blogs

• Twitter (micro-blogging)

Social media uses technology to connect people through their shared interests

just computers and technology

BUTSocial Media is

about more than

Social Media is about people and relationships.

People organize themselves in groups

Those groups need

leadershipand direction

Social media is a great tool for giving groups

direction and leadership

How can I use social media as a tool to

enrich my community?

You probably used social media decades ago without ever realizing it

Car For Sale:

2003 Ford Pick-up

Call (434) 555-1212

House cleaner needed 1x per week. Call (434) 555-5555 for details

Free to a Good Home

Call Bobʼs Lawn Care for all your needs434-555-1000

Community Cook-outSunday, 4pm-8pm

Oak Tree Park

Strengthen and expand your

social groups by connecting on Facebook

Share your message with the world.

People are talking about you.Are you listening?

Listen.

Engage.

It sounds stupid.

Itʼs not.

Social media can serve to enhance the techniques you

are already using.

The possibilities are endless. . .

Explore.

Resources

DanielRothamel.com

S.M.U.G: social-media-university-global.org/CommonCraft: CommonCraft.com

WordPress.comFacebook.com

twitter.comflickr.com

YouTube.comUstream.comMeetup.com

Ning.com

Presented By:Daniel RothamelDaniel@DanielRothamel.com434.962.7305

For additional information and content,vist: DanielRothamel.com

I became passionate about social media some time around 2005. It was then that I discovered blogging as a means of reaching people as a REALTOR for Strong Team REALTORS. Ever since then, I have been committed to exploring social media and its benefits for businesses and communities. My goal is to share those benefits with as many people as possible so that they can take advantage of them to achieve their own goals.

For the last few years, Iʼve been able to travel all over the country meeting with and speaking to real estate professionals; helping them use social media to enrich their businesses and relationships. This lead to my appointment as the Vice-Chair for the National Association of REALTORS Business Systems and Information Technology Forum and a position as Community Manager for Inman News, the countryʼs leading real estate industry news organization. As the Community Manager for Inman News, Iʼve had the opportunity to put into practice a lot of the strategies and techniques I talk about in a corporate setting.

If you would like me to speak to your group or organization, Iʼm happy to help. If you want to get to know me a little better, or need to get in touch, here are some spots on the Internet where you can find me:

LinkedIn (Daniel Rothamel) Facebook (Daniel Rothamel) Twitter (RealEstateZebra) Flickr (RealEstateZebra) AOL IM (RealEstateZebra) Skype (RealEstateZebra)

You can view all of my social media profiles at: http://www.retaggr.com/Page/realestatezebra

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