social media overview - mcc

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Overview of social media, intended to aid volunteers to help nonprofits use social media

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Andy Wolberandy@npowermichigan.org

Social Networking for Nonprofits

www.slideshare.net/npowermichigan/

images.businessweek.com/mz/07/24/0724_6insiid_a.gif

http://tinyurl.com/4t9ytx

www.mobileactive.org

http://tinyurl.com/53jkzg

www.twitter.com

http://tinyurl.com/2dneye

http://tinyurl.com/2yj5uq

http://tinyurl.com/ys8a5n

http://hub.witness.org/

www.commoncraft.com

delicious.com/NPowerMichigan/

www.soscs.blogspot.com

www.myspace.com/thehumanesociety

www.diosacommunications.com/myspacebestpractices.htm

www.ning.com

http://www.fashionofgoodwill.org/

http://tinyurl.com/24lnfd

“After only six weeks the blog is averaging over 600 readers a week!! We’re retaining more than 25% of our readers and converting better than 3% into online shoppers. Considering … (we’ve) only been up for about 90 days, we’re obviously very pleased so far with the results.”

Brendan Hurley, Senior Vice President of Marketing & Communications,

Goodwill of Greater Washington

…Suzanne Plopper, for instance, is trying to raise $72,000 to help send 900 girls to school in Burkina Faso over the next three years. . .

As of Tuesday, 754 people had donated $21,309 to Ms. Plopper’s cause, putting it in second place among the organizations working internationally in the Parade version of the contest.

Source: Charities Vie for Prizes in Online Giving Experiment,by Stephanie Strom, January 31, 2008.

The American Cancer Society has had success in raising real money with virtual walkathons in Second Life. . . .

A few hundred avatars did that walk in 2005, raising $5,000. This year’s walk has raised $82,000 at a cost of $4,200 — and it will not take place until the end of next month.

Source: Foundation With Real Money Ventures Into Virtual World,by Stephanie Strom, July 22, 2007.

http://tinyurl.com/3vrmq4

www.nonprofitcommons.org/about

www.slideshare.net/npowermichigan/

http://linkbun.ch/2683

Andy Wolber

andy@npowermichigan.org

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